Tools & Wizards About Us
marketingwhatis.com screenshot

Report Summary

  • 7

    Performance

    Renders faster than
    22% of other websites

  • 88

    Accessibility

    Visual factors better than
    that of 68% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 90

    SEO

    Google-friendlier than
    68% of websites

marketingwhatis.com

FREE Groove Challenge

Page Load Speed

8.9 sec in total

First Response

460 ms

Resources Loaded

3.7 sec

Page Rendered

4.7 sec

marketingwhatis.com screenshot

About Website

Click here to check amazing Marketingwhatis content. Otherwise, check out these important facts you probably never knew about marketingwhatis.com

MarketingWhatIs.com - What Is Marketing - Free Internet Marketing Tools, Resources & Advice From a Marketing Expert with a Primary Focus on Internet Marketing.

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Key Findings

We analyzed Marketingwhatis.com page load time and found that the first response time was 460 ms and then it took 8.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 85% of websites can load faster.

Performance Metrics

marketingwhatis.com performance score

7

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value11.0 s

0/100

10%

LCP (Largest Contentful Paint)

Value22.1 s

0/100

25%

SI (Speed Index)

Value20.3 s

0/100

10%

TBT (Total Blocking Time)

Value20,910 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.261

47/100

15%

TTI (Time to Interactive)

Value35.1 s

0/100

10%

Network Requests Diagram

marketingwhatis.com

460 ms

big-web-ext.css

161 ms

swfobject.js

4 ms

jquery.min.js

4 ms

big.js

256 ms

Our browser made a total of 91 requests to load all elements on the main page. We found that 37% of them (34 requests) were addressed to the original Marketingwhatis.com, 10% (9 requests) were made to Yceml.net and 8% (7 requests) were made to Apis.google.com. The less responsive or slowest element that took the longest time to load (2.7 sec) belongs to the original domain Marketingwhatis.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 616.2 kB (53%)

Content Size

1.2 MB

After Optimization

545.8 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Marketingwhatis.com main page is 1.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Javascripts take 648.7 kB which makes up the majority of the site volume.

HTML Optimization

-70%

Potential reduce by 167.0 kB

  • Original 238.8 kB
  • After minification 235.2 kB
  • After compression 71.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 167.0 kB or 70% of the original size.

Image Optimization

-2%

Potential reduce by 3.8 kB

  • Original 223.3 kB
  • After minification 219.5 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Marketingwhatis images are well optimized though.

JavaScript Optimization

-62%

Potential reduce by 402.6 kB

  • Original 648.7 kB
  • After minification 636.1 kB
  • After compression 246.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 402.6 kB or 62% of the original size.

CSS Optimization

-84%

Potential reduce by 42.8 kB

  • Original 51.2 kB
  • After minification 39.3 kB
  • After compression 8.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Marketingwhatis.com needs all CSS files to be minified and compressed as it can save up to 42.8 kB or 84% of the original size.

Requests Breakdown

Number of requests can be reduced by 18 (29%)

Requests Now

62

After Optimization

44

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 62 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Marketingwhatis. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 14 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

marketingwhatis.com

marketingwhatis.com

460 ms

big-web-ext.css

big-web-ext.css

161 ms

swfobject.js

swfobject.js

4 ms

jquery.min.js

jquery.min.js

4 ms

big.js

big.js

256 ms

big-web.css

big-web.css

178 ms

ga.js

ga.js

16 ms

4551365177_pre.jpg

4551365177_pre.jpg

155 ms

4551863351_522x234.jpg

4551863351_522x234.jpg

505 ms

4551388617_pre.jpg

4551388617_pre.jpg

223 ms

4596884482_pre.jpg

4596884482_pre.jpg

337 ms

4595772612_pre.jpg

4595772612_pre.jpg

626 ms

160x41_Get_Flash_Player.jpg

160x41_Get_Flash_Player.jpg

502 ms

gtm.js

gtm.js

107 ms

snippet.cgi

snippet.cgi

800 ms

snippet.cgi

snippet.cgi

873 ms

snippet.cgi

snippet.cgi

986 ms

snippet.cgi

snippet.cgi

1059 ms

snippet.cgi

snippet.cgi

1178 ms

snippet.cgi

snippet.cgi

1240 ms

snippet.cgi

snippet.cgi

1393 ms

snippet.cgi

snippet.cgi

1473 ms

snippet.cgi

snippet.cgi

1529 ms

snippet.cgi

snippet.cgi

1620 ms

snippet.cgi

snippet.cgi

1723 ms

snippet.cgi

snippet.cgi

1829 ms

snippet.cgi

snippet.cgi

1963 ms

snippet.cgi

snippet.cgi

2031 ms

snippet.cgi

snippet.cgi

2171 ms

snippet.cgi

snippet.cgi

2242 ms

snippet.cgi

snippet.cgi

2340 ms

snippet.cgi

snippet.cgi

2421 ms

snippet.cgi

snippet.cgi

2513 ms

snippet.cgi

snippet.cgi

2616 ms

snippet.cgi

snippet.cgi

2739 ms

sdk.js

sdk.js

12 ms

header-background.png

header-background.png

2246 ms

web-menuitem-background.png

web-menuitem-background.png

2330 ms

menu-button-gradient.png

menu-button-gradient.png

2348 ms

__utm.gif

__utm.gif

17 ms

60 ms

0sTQzbapM8j.js

0sTQzbapM8j.js

20 ms

0sTQzbapM8j.js

0sTQzbapM8j.js

28 ms

brand

brand

16 ms

brand

brand

15 ms

googlelogo_lightgrey_46x16dp.png

googlelogo_lightgrey_46x16dp.png

32 ms

jbb_remote_banner.js

jbb_remote_banner.js

193 ms

put_price

put_price

194 ms

banner400x60.gif

banner400x60.gif

195 ms

plusone.js

plusone.js

55 ms

cb=gapi.loaded_0

cb=gapi.loaded_0

15 ms

cb=gapi.loaded_1

cb=gapi.loaded_1

15 ms

fastbutton

fastbutton

49 ms

125x125.png

125x125.png

251 ms

postmessageRelay

postmessageRelay

44 ms

rs=AGLTcCOUSJIRFuWfIxRmYNF0NPW_T9054A

rs=AGLTcCOUSJIRFuWfIxRmYNF0NPW_T9054A

4 ms

971028622-postmessagerelay.js

971028622-postmessagerelay.js

18 ms

rpc:shindig_random.js

rpc:shindig_random.js

24 ms

cb=gapi.loaded_0

cb=gapi.loaded_0

3 ms

rotator.js

rotator.js

54 ms

rotator.js

rotator.js

3 ms

image-3916229-10854118

image-3916229-10854118

167 ms

banner5.gif

banner5.gif

176 ms

image-3916229-10884058

image-3916229-10884058

93 ms

10854118-1499411068256

10854118-1499411068256

66 ms

image-3916229-10704657

image-3916229-10704657

104 ms

10884058-1491595546223

10884058-1491595546223

19 ms

image-3916229-10788491

image-3916229-10788491

2 ms

10704657-1491944557745

10704657-1491944557745

18 ms

10788491-1429920065120

10788491-1429920065120

22 ms

image-3916229-10732298

image-3916229-10732298

3 ms

10732298-1483531286325

10732298-1483531286325

422 ms

image-3916229-10757766

image-3916229-10757766

3 ms

image-7661115-12281652-1436984396000

image-7661115-12281652-1436984396000

3 ms

12281652-1491595711006

12281652-1491595711006

29 ms

image-3916229-10432552

image-3916229-10432552

4 ms

8

8

184 ms

image-3916229-10376682

image-3916229-10376682

207 ms

M

M

91 ms

image-3916229-10854886

image-3916229-10854886

136 ms

10432552-1499411014825

10432552-1499411014825

20 ms

adv_banner_53_1386171874.gif

adv_banner_53_1386171874.gif

534 ms

10376682-1496768260415

10376682-1496768260415

21 ms

10854886-1499411068304

10854886-1499411068304

30 ms

banner_1385734925.gif

banner_1385734925.gif

457 ms

300x250%20blue.png

300x250%20blue.png

469 ms

hp-250x250.png

hp-250x250.png

57 ms

hp-250x250.png

hp-250x250.png

84 ms

bladead01.jpg

bladead01.jpg

94 ms

bladead01.jpg

bladead01.jpg

123 ms

0sTQzbapM8j.js

0sTQzbapM8j.js

8 ms

Accessibility Review

marketingwhatis.com accessibility score

88

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

List items (<li>) are not contained within <ul> or <ol> parent elements.

Best Practices

marketingwhatis.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

marketingwhatis.com SEO score

90

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Marketingwhatis.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Marketingwhatis.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

marketingwhatis.com

Open Graph data is detected on the main page of Marketingwhatis. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: