Report Summary

  • 7

    Performance

    Renders faster than
    22% of other websites

  • 84

    Accessibility

    Visual factors better than
    that of 56% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 71

    SEO

    Google-friendlier than
    30% of websites

marlerford.com

Marler Ford Company Inc is a Ford dealer selling new and used cars in Dry Prong, LA.

Page Load Speed

739 ms in total

First Response

156 ms

Resources Loaded

491 ms

Page Rendered

92 ms

marlerford.com screenshot

About Website

Welcome to marlerford.com homepage info - get ready to check Marler Ford best content right away, or after learning these important things about marlerford.com

Marler Ford Company Inc is a Dry Prong new and used car dealer with Ford sales, service, parts, and financing. Visit us in Dry Prong, LA for all your Ford needs.

Visit marlerford.com

Key Findings

We analyzed Marlerford.com page load time and found that the first response time was 156 ms and then it took 583 ms to load all DOM resources and completely render a web page. This is quite a good result, as only 10% of websites can load faster.

Performance Metrics

marlerford.com performance score

7

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.7 s

5/100

10%

LCP (Largest Contentful Paint)

Value7.2 s

5/100

25%

SI (Speed Index)

Value10.6 s

7/100

10%

TBT (Total Blocking Time)

Value3,340 ms

2/100

30%

CLS (Cumulative Layout Shift)

Value0.365

29/100

15%

TTI (Time to Interactive)

Value34.7 s

0/100

10%

Network Requests Diagram

marlerford.com

156 ms

www.marlerford.com

26 ms

Palatino-Regular.css

54 ms

Palatino-Bold.css

55 ms

injector.min.css

147 ms

Our browser made a total of 10 requests to load all elements on the main page. We found that 20% of them (2 requests) were addressed to the original Marlerford.com, 40% (4 requests) were made to Media.assets.ansira.net and 20% (2 requests) were made to Api.ansira.net. The less responsive or slowest element that took the longest time to load (156 ms) belongs to the original domain Marlerford.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 440.6 kB (56%)

Content Size

784.6 kB

After Optimization

344.0 kB

In fact, the total size of Marlerford.com main page is 784.6 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 30% of websites need less resources to load. Javascripts take 710.2 kB which makes up the majority of the site volume.

HTML Optimization

-78%

Potential reduce by 56.9 kB

  • Original 73.3 kB
  • After minification 72.9 kB
  • After compression 16.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 56.9 kB or 78% of the original size.

JavaScript Optimization

-54%

Potential reduce by 382.9 kB

  • Original 710.2 kB
  • After minification 710.2 kB
  • After compression 327.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 382.9 kB or 54% of the original size.

CSS Optimization

-71%

Potential reduce by 826 B

  • Original 1.2 kB
  • After minification 1.1 kB
  • After compression 338 B

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Marlerford.com needs all CSS files to be minified and compressed as it can save up to 826 B or 71% of the original size.

Requests Breakdown

Number of requests can be reduced by 4 (50%)

Requests Now

8

After Optimization

4

The browser has sent 8 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Marler Ford. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 5 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Review

marlerford.com accessibility score

84

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes do not match their roles

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

Best Practices

marlerford.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

marlerford.com SEO score

71

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

High

Page is blocked from indexing

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    N/A

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Marlerford.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Marlerford.com main page’s claimed encoding is . Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph data is detected on the main page of Marler Ford. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: