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martell-essentials.com screenshot

Report Summary

  • 18

    Performance

    Renders faster than
    34% of other websites

  • 81

    Accessibility

    Visual factors better than
    that of 51% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 90

    SEO

    Google-friendlier than
    68% of websites

martell-essentials.com

Martell Cognac | 1 of the Oldest of the Great Cognac Houses

Page Load Speed

5.1 sec in total

First Response

73 ms

Resources Loaded

3.3 sec

Page Rendered

1.7 sec

martell-essentials.com screenshot

About Website

Welcome to martell-essentials.com homepage info - get ready to check Martell Essentials best content right away, or after learning these important things about martell-essentials.com

Discover the heritage, collection & cocktail recipes of one of the oldest French cognac house, forged by passion and knowledge by the Martell family since 1715.

Visit martell-essentials.com

Key Findings

We analyzed Martell-essentials.com page load time and found that the first response time was 73 ms and then it took 5 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

martell-essentials.com performance score

18

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.9 s

25/100

10%

LCP (Largest Contentful Paint)

Value9.1 s

1/100

25%

SI (Speed Index)

Value16.2 s

0/100

10%

TBT (Total Blocking Time)

Value6,800 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value27.8 s

0/100

10%

Network Requests Diagram

73 ms

gtm.js

122 ms

martell.twic.pics

81 ms

flowbox.js

78 ms

liquid-sdk-fa6db088f85c982e35fa232a5c799d31.js

87 ms

Our browser made a total of 66 requests to load all elements on the main page. We found that 0% of them (0 request) were addressed to the original Martell-essentials.com, 9% (6 requests) were made to Martell.twic.pics and 9% (6 requests) were made to C.evidon.com. The less responsive or slowest element that took the longest time to load (2.7 sec) relates to the external source Martell.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.7 MB (52%)

Content Size

3.3 MB

After Optimization

1.6 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Martell-essentials.com main page is 3.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Javascripts take 2.2 MB which makes up the majority of the site volume.

HTML Optimization

-87%

Potential reduce by 376.1 kB

  • Original 431.2 kB
  • After minification 429.9 kB
  • After compression 55.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 376.1 kB or 87% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 635.8 kB
  • After minification 635.8 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Martell Essentials images are well optimized though.

JavaScript Optimization

-62%

Potential reduce by 1.3 MB

  • Original 2.2 MB
  • After minification 2.2 MB
  • After compression 814.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 1.3 MB or 62% of the original size.

CSS Optimization

-2%

Potential reduce by 2.0 kB

  • Original 82.6 kB
  • After minification 82.6 kB
  • After compression 80.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Martell-essentials.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 38 (70%)

Requests Now

54

After Optimization

16

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 54 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Martell Essentials. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 31 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

73 ms

gtm.js

gtm.js

122 ms

martell.twic.pics

martell.twic.pics

81 ms

flowbox.js

flowbox.js

78 ms

liquid-sdk-fa6db088f85c982e35fa232a5c799d31.js

liquid-sdk-fa6db088f85c982e35fa232a5c799d31.js

87 ms

flatpicker.min.css

flatpicker.min.css

110 ms

pr-competition-public-a.css

pr-competition-public-a.css

10 ms

liquid-sdk-fa6db088f85c982e35fa232a5c799d31.css

liquid-sdk-fa6db088f85c982e35fa232a5c799d31.css

111 ms

0.580a57d5b77ac050fafc.css

0.580a57d5b77ac050fafc.css

50 ms

noJquery.js

noJquery.js

63 ms

pr-cdb-form-public-vanilla.js

pr-cdb-form-public-vanilla.js

63 ms

pr-competition-public.js

pr-competition-public.js

64 ms

flatpicker.min.js

flatpicker.min.js

116 ms

tippy-popper-combined.min.js

tippy-popper-combined.min.js

152 ms

up_loader.1.1.0.js

up_loader.1.1.0.js

78 ms

api.js

api.js

114 ms

styles.24b5e63c.js

styles.24b5e63c.js

59 ms

Home.d530966f.js

Home.d530966f.js

59 ms

vendors.f0ad4ece.js

vendors.f0ad4ece.js

74 ms

main.580a57d5.js

main.580a57d5.js

78 ms

css2

css2

120 ms

js

js

136 ms

evidon-sitenotice-tag.js

evidon-sitenotice-tag.js

185 ms

country.js

country.js

213 ms

snthemes.js

snthemes.js

213 ms

background_light.png

background_light.png

115 ms

Martell_NLMay_Article_FrenchCognacBrands_Image01-b.jpg

Martell_NLMay_Article_FrenchCognacBrands_Image01-b.jpg

193 ms

iframe.min.js

iframe.min.js

101 ms

recaptcha__en.js

recaptcha__en.js

299 ms

PreviewLarge-Les-Remarquables-Edition-Laurentine-Perilhou-_main-beautyshot_RVB_16x9-4.jpg

PreviewLarge-Les-Remarquables-Edition-Laurentine-Perilhou-_main-beautyshot_RVB_16x9-4.jpg

268 ms

Capture.png

Capture.png

207 ms

MARTELL_DAY2_-53-scaled.jpg

MARTELL_DAY2_-53-scaled.jpg

268 ms

Single-Cru-Cover.png

Single-Cru-Cover.png

268 ms

background_pattern.jpg

background_pattern.jpg

134 ms

martell_logo.png

martell_logo.png

135 ms

martell_crest.png

martell_crest.png

135 ms

SangBleuEmpire-Regular-Cyrillic.woff

SangBleuEmpire-Regular-Cyrillic.woff

1011 ms

SangBleuEmpire-Regular.woff

SangBleuEmpire-Regular.woff

131 ms

SangBleuEmpire-Bold-Cyrillic.woff

SangBleuEmpire-Bold-Cyrillic.woff

2726 ms

SangBleuEmpire-Bold.woff

SangBleuEmpire-Bold.woff

154 ms

matomo.js

matomo.js

253 ms

Martell-Regular.woff

Martell-Regular.woff

92 ms

Apercu-Light.woff

Apercu-Light.woff

92 ms

Apercu-Regular.woff

Apercu-Regular.woff

138 ms

settingsV2.js

settingsV2.js

48 ms

en-141420.js

en-141420.js

39 ms

core.js

core.js

101 ms

fbevents.js

fbevents.js

127 ms

uwt.js

uwt.js

109 ms

ld.js

ld.js

108 ms

scevent.min.js

scevent.min.js

165 ms

script.js

script.js

165 ms

landing

landing

193 ms

evidon-banner.js

evidon-banner.js

73 ms

matomo.php

matomo.php

366 ms

landing

landing

120 ms

adsct

adsct

230 ms

adsct

adsct

225 ms

syncframe

syncframe

78 ms

1314589121994693

1314589121994693

146 ms

514

514

61 ms

event

event

330 ms

f1008ed92c8ec1fe663e8f120455b220

f1008ed92c8ec1fe663e8f120455b220

6 ms

0f8d66cf7276af4490639499037501c4

0f8d66cf7276af4490639499037501c4

6 ms

LB-Zone-3

LB-Zone-3

34 ms

514

514

66 ms

Accessibility Review

martell-essentials.com accessibility score

81

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Form elements do not have associated labels

High

Links do not have a discernible name

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Some elements have a [tabindex] value greater than 0

Best Practices

martell-essentials.com best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

martell-essentials.com SEO score

90

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Martell-essentials.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Martell-essentials.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

martell-essentials.com

Open Graph data is detected on the main page of Martell Essentials. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: