Report Summary

  • 31

    Performance

    Renders faster than
    51% of other websites

  • 95

    Accessibility

    Visual factors better than
    that of 86% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 91

    SEO

    Google-friendlier than
    70% of websites

martinwater.com

Martin Water Conditioning – Kinetico Water Softeners, Drinking Water Systems

Page Load Speed

2.7 sec in total

First Response

81 ms

Resources Loaded

2 sec

Page Rendered

588 ms

martinwater.com screenshot

About Website

Welcome to martinwater.com homepage info - get ready to check Martin Water best content for United States right away, or after learning these important things about martinwater.com

Martin Water Conditioning offers the best Kinetico water treatment, home water systems and drinking water systems to residents in NY, PA, MD, NJ & WV

Visit martinwater.com

Key Findings

We analyzed Martinwater.com page load time and found that the first response time was 81 ms and then it took 2.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

martinwater.com performance score

31

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.9 s

54/100

10%

LCP (Largest Contentful Paint)

Value6.6 s

8/100

25%

SI (Speed Index)

Value5.4 s

57/100

10%

TBT (Total Blocking Time)

Value2,050 ms

7/100

30%

CLS (Cumulative Layout Shift)

Value0.002

100/100

15%

TTI (Time to Interactive)

Value15.5 s

7/100

10%

Network Requests Diagram

martinwater.com

81 ms

martinwater.com

1317 ms

css

50 ms

styles.min.css

22 ms

quform.css

57 ms

Our browser made a total of 104 requests to load all elements on the main page. We found that 62% of them (64 requests) were addressed to the original Martinwater.com, 32% (33 requests) were made to Fonts.gstatic.com and 2% (2 requests) were made to Martinwate1dev.wpenginepowered.com. The less responsive or slowest element that took the longest time to load (1.3 sec) belongs to the original domain Martinwater.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 154.1 kB (7%)

Content Size

2.1 MB

After Optimization

2.0 MB

In fact, the total size of Martinwater.com main page is 2.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 1.4 MB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 147.6 kB

  • Original 175.7 kB
  • After minification 171.6 kB
  • After compression 28.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 147.6 kB or 84% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 1.4 MB
  • After minification 1.4 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Martin Water images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 1.5 kB

  • Original 448.0 kB
  • After minification 448.0 kB
  • After compression 446.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-4%

Potential reduce by 5.1 kB

  • Original 142.1 kB
  • After minification 137.3 kB
  • After compression 137.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Martinwater.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 38 (62%)

Requests Now

61

After Optimization

23

The browser has sent 61 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Martin Water. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 21 to 1 for JavaScripts and from 19 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

martinwater.com accessibility score

95

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

martinwater.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

martinwater.com SEO score

91

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Martinwater.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Martinwater.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Martin Water. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: