Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

mcdonalds.no

McDonald's: Mer enn bare burgere og fries | McDonald's

Page Load Speed

4.2 sec in total

First Response

203 ms

Resources Loaded

3.9 sec

Page Rendered

137 ms

mcdonalds.no screenshot

About Website

Click here to check amazing Mc Donald S content for Norway. Otherwise, check out these important facts you probably never knew about mcdonalds.no

På mcdonalds.no finner du informasjon om våre nyeste kampanjer og hvordan det er hos oss.

Visit mcdonalds.no

Key Findings

We analyzed Mcdonalds.no page load time and found that the first response time was 203 ms and then it took 4 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.

Performance Metrics

mcdonalds.no performance score

0

Network Requests Diagram

www.mcdonalds.no

203 ms

no.html

488 ms

mcdonalds.css

317 ms

food.css

314 ms

news.css

238 ms

Our browser made a total of 76 requests to load all elements on the main page. We found that 97% of them (74 requests) were addressed to the original Mcdonalds.no, 3% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (1.7 sec) belongs to the original domain Mcdonalds.no.

Page Optimization Overview & Recommendations

Page size can be reduced by 418.6 kB (35%)

Content Size

1.2 MB

After Optimization

763.8 kB

In fact, the total size of Mcdonalds.no main page is 1.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 40% of websites need less resources to load. Images take 702.0 kB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 51.0 kB

  • Original 61.4 kB
  • After minification 46.5 kB
  • After compression 10.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 14.9 kB, which is 24% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 51.0 kB or 83% of the original size.

Image Optimization

-8%

Potential reduce by 54.8 kB

  • Original 702.0 kB
  • After minification 647.2 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Mc Donald S images are well optimized though.

JavaScript Optimization

-71%

Potential reduce by 223.9 kB

  • Original 313.2 kB
  • After minification 254.1 kB
  • After compression 89.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 223.9 kB or 71% of the original size.

CSS Optimization

-84%

Potential reduce by 88.9 kB

  • Original 105.8 kB
  • After minification 80.0 kB
  • After compression 16.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Mcdonalds.no needs all CSS files to be minified and compressed as it can save up to 88.9 kB or 84% of the original size.

Requests Breakdown

Number of requests can be reduced by 40 (55%)

Requests Now

73

After Optimization

33

The browser has sent 73 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Mc Donald S. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 24 to 1 for JavaScripts and from 7 to 1 for CSS and as a result speed up the page load time.

SEO Factors

mcdonalds.no SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Mcdonalds.no can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Mcdonalds.no main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of Mc Donald S. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: