Tools & Wizards About Us
mcincdirect.com screenshot

Report Summary

  • 73

    Performance

    Renders faster than
    82% of other websites

  • 79

    Accessibility

    Visual factors better than
    that of 47% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 83

    SEO

    Google-friendlier than
    46% of websites

mcincdirect.com

Buy Wholesale Products - Wholesale Gifts - Household Products

Page Load Speed

2.3 sec in total

First Response

374 ms

Resources Loaded

1.7 sec

Page Rendered

220 ms

mcincdirect.com screenshot

About Website

Visit mcincdirect.com now to see the best up-to-date Mcincdirect content and also check out these interesting facts you probably never knew about mcincdirect.com

McNaughton Incorporated is a manufacturer of clever and unique products. McIncDirect.com is a wholesale site in which we are bringing our products to retailers around the world in an easy to order for...

Visit mcincdirect.com

Key Findings

We analyzed Mcincdirect.com page load time and found that the first response time was 374 ms and then it took 1.9 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 40% of websites can load faster.

Performance Metrics

mcincdirect.com performance score

73

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.8 s

27/100

10%

LCP (Largest Contentful Paint)

Value4.6 s

34/100

25%

SI (Speed Index)

Value4.1 s

79/100

10%

TBT (Total Blocking Time)

Value20 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value4.2 s

85/100

10%

Network Requests Diagram

www.mcincdirect.com

374 ms

common.css

119 ms

layout.css

180 ms

input.css

179 ms

product.css

121 ms

Our browser made a total of 85 requests to load all elements on the main page. We found that 87% of them (74 requests) were addressed to the original Mcincdirect.com, 4% (3 requests) were made to Verify.authorize.net and 4% (3 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (549 ms) belongs to the original domain Mcincdirect.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 312.0 kB (23%)

Content Size

1.3 MB

After Optimization

1.0 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Mcincdirect.com main page is 1.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Images take 1.2 MB which makes up the majority of the site volume.

HTML Optimization

-81%

Potential reduce by 47.7 kB

  • Original 58.8 kB
  • After minification 58.6 kB
  • After compression 11.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 47.7 kB or 81% of the original size.

Image Optimization

-21%

Potential reduce by 241.5 kB

  • Original 1.2 MB
  • After minification 924.2 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Mcincdirect needs image optimization as it can save up to 241.5 kB or 21% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-20%

Potential reduce by 20.9 kB

  • Original 106.4 kB
  • After minification 106.2 kB
  • After compression 85.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 20.9 kB or 20% of the original size.

CSS Optimization

-13%

Potential reduce by 1.9 kB

  • Original 15.3 kB
  • After minification 15.3 kB
  • After compression 13.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Mcincdirect.com needs all CSS files to be minified and compressed as it can save up to 1.9 kB or 13% of the original size.

Requests Breakdown

Number of requests can be reduced by 32 (40%)

Requests Now

81

After Optimization

49

  • Images
  • JavaScript
  • CSS

The browser has sent 81 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Mcincdirect. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 18 to 1 for JavaScripts and from 8 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.mcincdirect.com

www.mcincdirect.com

374 ms

common.css

common.css

119 ms

layout.css

layout.css

180 ms

input.css

input.css

179 ms

product.css

product.css

121 ms

site.css

site.css

119 ms

pageelements.css

pageelements.css

173 ms

form.css

form.css

177 ms

preview.css

preview.css

179 ms

prototype.js

prototype.js

424 ms

effects.js

effects.js

236 ms

server.js

server.js

241 ms

bounds.js

bounds.js

243 ms

tip.js

tip.js

244 ms

touch.js

touch.js

243 ms

site.js

site.js

296 ms

stats.js

stats.js

300 ms

menu.js

menu.js

304 ms

form.js

form.js

306 ms

webservices.js

webservices.js

305 ms

order.js

order.js

358 ms

productprice.js

productprice.js

361 ms

table.js

table.js

365 ms

action.js

action.js

366 ms

seal.js

seal.js

146 ms

widget.js

widget.js

3 ms

seal.js

seal.js

136 ms

v2.zopim.com

v2.zopim.com

76 ms

Log%20In%20Gray%20jpg.jpg

Log%20In%20Gray%20jpg.jpg

357 ms

follow_us-a.png

follow_us-a.png

75 ms

siteimage.img

siteimage.img

78 ms

Web-HeaderLens-Flare.gif

Web-HeaderLens-Flare.gif

179 ms

pagetitle.img

pagetitle.img

75 ms

tabitem.img

tabitem.img

75 ms

tabitem.img

tabitem.img

79 ms

tabitem.img

tabitem.img

76 ms

tabitem.img

tabitem.img

123 ms

tabitem.img

tabitem.img

123 ms

tabitem.img

tabitem.img

125 ms

tabitem.img

tabitem.img

126 ms

tabitem.img

tabitem.img

126 ms

tabitem.img

tabitem.img

184 ms

tabitem.img

tabitem.img

185 ms

tabitem.img

tabitem.img

186 ms

tabitem.img

tabitem.img

186 ms

tabitem.img

tabitem.img

187 ms

tabitem.img

tabitem.img

238 ms

tabitem.img

tabitem.img

245 ms

tabitem.img

tabitem.img

245 ms

tabitem.img

tabitem.img

246 ms

tabitem.img

tabitem.img

246 ms

tabitem.img

tabitem.img

247 ms

tabitem.img

tabitem.img

299 ms

tabitem.img

tabitem.img

304 ms

tabitem.img

tabitem.img

305 ms

Gold%20Guy.jpg

Gold%20Guy.jpg

307 ms

encrypt.img

encrypt.img

313 ms

The-Merchandiser-2019-04.jpg

The-Merchandiser-2019-04.jpg

482 ms

Create%20Account-Gray-jpg.jpg

Create%20Account-Gray-jpg.jpg

362 ms

B-FMZ%20BUYERS%20Button.jpg

B-FMZ%20BUYERS%20Button.jpg

425 ms

thumbnail.img

thumbnail.img

486 ms

thumbnail.img

thumbnail.img

432 ms

thumbnail.img

thumbnail.img

494 ms

thumbnail.img

thumbnail.img

483 ms

thumbnail.img

thumbnail.img

546 ms

ga.js

ga.js

15 ms

thumbnail.img

thumbnail.img

538 ms

secure90x72.gif

secure90x72.gif

75 ms

__utm.gif

__utm.gif

37 ms

asset_composer.js

asset_composer.js

58 ms

thumbnail.img

thumbnail.img

534 ms

thumbnail.img

thumbnail.img

533 ms

thumbnail.img

thumbnail.img

538 ms

retailer.jpg

retailer.jpg

485 ms

spacer.img

spacer.img

533 ms

__utm.gif

__utm.gif

3 ms

shop%20cart.jpg

shop%20cart.jpg

498 ms

Create%20Account%20White%20jpg.jpg

Create%20Account%20White%20jpg.jpg

501 ms

Log%20In%20White.jpg

Log%20In%20White.jpg

549 ms

thumbnail.img

thumbnail.img

546 ms

1727277845130

1727277845130

546 ms

shadow_left.png

shadow_left.png

509 ms

shadow_right.png

shadow_right.png

504 ms

gradient.png

gradient.png

502 ms

email_friend_right.png

email_friend_right.png

549 ms

Accessibility Review

mcincdirect.com accessibility score

79

Accessibility Issues

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

mcincdirect.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

mcincdirect.com SEO score

83

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document doesn't use legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    ISO8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Mcincdirect.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Mcincdirect.com main page’s claimed encoding is iso8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

mcincdirect.com

Open Graph description is not detected on the main page of Mcincdirect. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: