Report Summary

  • 26

    Performance

    Renders faster than
    45% of other websites

  • 89

    Accessibility

    Visual factors better than
    that of 71% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 91

    SEO

    Google-friendlier than
    70% of websites

mediamorphosisinc.com

Your preferred Multicultural & Ethnic marketing firm: How to get your Multicultural Marketing right

Page Load Speed

8.7 sec in total

First Response

2.6 sec

Resources Loaded

4.5 sec

Page Rendered

1.5 sec

mediamorphosisinc.com screenshot

About Website

Visit mediamorphosisinc.com now to see the best up-to-date Mediamorphosisinc content for India and also check out these interesting facts you probably never knew about mediamorphosisinc.com

MediaMorphosis is a full service Digital Marketing Company & Advertising agency in NYC offering Multicultural Advertising, Creative Services, Media Buying, Analytics, Ethnic Advertising, Data Solution...

Visit mediamorphosisinc.com

Key Findings

We analyzed Mediamorphosisinc.com page load time and found that the first response time was 2.6 sec and then it took 6 sec to load all DOM resources and completely render a web page. This is a poor result, as 80% of websites can load faster.

Performance Metrics

mediamorphosisinc.com performance score

26

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.1 s

45/100

10%

LCP (Largest Contentful Paint)

Value10.9 s

0/100

25%

SI (Speed Index)

Value9.4 s

12/100

10%

TBT (Total Blocking Time)

Value1,360 ms

16/100

30%

CLS (Cumulative Layout Shift)

Value0.012

100/100

15%

TTI (Time to Interactive)

Value14.3 s

9/100

10%

Network Requests Diagram

mediamorphosisinc.com

2641 ms

main.min.css

120 ms

pa-frontend-91d39f0a7.min.css

123 ms

frontend-lite.min.css

126 ms

swiper.min.css

186 ms

Our browser made a total of 85 requests to load all elements on the main page. We found that 84% of them (71 requests) were addressed to the original Mediamorphosisinc.com, 11% (9 requests) were made to Fonts.gstatic.com and 2% (2 requests) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (2.6 sec) belongs to the original domain Mediamorphosisinc.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 257.5 kB (12%)

Content Size

2.2 MB

After Optimization

2.0 MB

In fact, the total size of Mediamorphosisinc.com main page is 2.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Images take 1.6 MB which makes up the majority of the site volume.

HTML Optimization

-86%

Potential reduce by 192.5 kB

  • Original 224.5 kB
  • After minification 217.6 kB
  • After compression 31.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 192.5 kB or 86% of the original size.

Image Optimization

-4%

Potential reduce by 61.9 kB

  • Original 1.6 MB
  • After minification 1.5 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Mediamorphosisinc images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 1.4 kB

  • Original 378.1 kB
  • After minification 378.1 kB
  • After compression 376.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-3%

Potential reduce by 1.7 kB

  • Original 66.7 kB
  • After minification 66.1 kB
  • After compression 65.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Mediamorphosisinc.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 41 (55%)

Requests Now

75

After Optimization

34

The browser has sent 75 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Mediamorphosisinc. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 24 to 1 for JavaScripts and from 19 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

mediamorphosisinc.com accessibility score

89

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA IDs are not unique

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

mediamorphosisinc.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

mediamorphosisinc.com SEO score

91

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Mediamorphosisinc.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Mediamorphosisinc.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Mediamorphosisinc. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: