Tools & Wizards About Us
midtownloft.net screenshot

Report Summary

  • 18

    Performance

    Renders faster than
    34% of other websites

  • 100

    Accessibility

    Visual factors better than
    that of 97% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 99

    SEO

    Google-friendlier than
    93% of websites

midtownloft.net

Midtown Loft & Terrace: Upscale Manhattan Event Space

Page Load Speed

10.7 sec in total

First Response

422 ms

Resources Loaded

10.1 sec

Page Rendered

104 ms

midtownloft.net screenshot

About Website

Click here to check amazing Midtown Loft content for United States. Otherwise, check out these important facts you probably never knew about midtownloft.net

An upscale venue in the heart of New York City in Midtown Manhattan, offering two distinctly elegant spaces: Midtown Loft and Midtown Terrace—at one address.

Visit midtownloft.net

Key Findings

We analyzed Midtownloft.net page load time and found that the first response time was 422 ms and then it took 10.2 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

midtownloft.net performance score

18

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.5 s

33/100

10%

LCP (Largest Contentful Paint)

Value6.7 s

7/100

25%

SI (Speed Index)

Value6.4 s

40/100

10%

TBT (Total Blocking Time)

Value1,160 ms

22/100

30%

CLS (Cumulative Layout Shift)

Value0.654

8/100

15%

TTI (Time to Interactive)

Value14.5 s

9/100

10%

Network Requests Diagram

www.midtownloft.net

422 ms

styles.css

73 ms

style.css

74 ms

style.css

143 ms

app.css

75 ms

Our browser made a total of 73 requests to load all elements on the main page. We found that 26% of them (19 requests) were addressed to the original Midtownloft.net, 12% (9 requests) were made to Apis.google.com and 12% (9 requests) were made to W.sharethis.com. The less responsive or slowest element that took the longest time to load (8.8 sec) relates to the external source Rs.gwallet.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 821.1 kB (64%)

Content Size

1.3 MB

After Optimization

469.8 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Midtownloft.net main page is 1.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Javascripts take 949.7 kB which makes up the majority of the site volume.

HTML Optimization

-72%

Potential reduce by 16.4 kB

  • Original 22.8 kB
  • After minification 22.0 kB
  • After compression 6.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 16.4 kB or 72% of the original size.

Image Optimization

-2%

Potential reduce by 2.6 kB

  • Original 128.3 kB
  • After minification 125.7 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Midtown Loft images are well optimized though.

JavaScript Optimization

-67%

Potential reduce by 637.7 kB

  • Original 949.7 kB
  • After minification 938.2 kB
  • After compression 312.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 637.7 kB or 67% of the original size.

CSS Optimization

-86%

Potential reduce by 164.3 kB

  • Original 190.0 kB
  • After minification 178.5 kB
  • After compression 25.7 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Midtownloft.net needs all CSS files to be minified and compressed as it can save up to 164.3 kB or 86% of the original size.

Requests Breakdown

Number of requests can be reduced by 47 (68%)

Requests Now

69

After Optimization

22

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 69 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Midtown Loft. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 32 to 1 for JavaScripts and from 8 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.midtownloft.net

www.midtownloft.net

422 ms

styles.css

styles.css

73 ms

style.css

style.css

74 ms

style.css

style.css

143 ms

app.css

app.css

75 ms

jquery.js

jquery.js

179 ms

jquery-migrate.min.js

jquery-migrate.min.js

78 ms

jpibfi-min.js

jpibfi-min.js

106 ms

buttons.js

buttons.js

7 ms

jquery-1.11.0.min.js

jquery-1.11.0.min.js

214 ms

lightbox.js

lightbox.js

113 ms

midtown-loft.js

midtown-loft.js

80 ms

midtown-tabs.js

midtown-tabs.js

111 ms

lightbox.css

lightbox.css

115 ms

plusone.js

plusone.js

86 ms

css

css

25 ms

DM_redirect.js

DM_redirect.js

21 ms

jquery.form.min.js

jquery.form.min.js

140 ms

scripts.js

scripts.js

167 ms

navigation.js

navigation.js

165 ms

conversion.js

conversion.js

15 ms

swap.js

swap.js

81 ms

cb=gapi.loaded_0

cb=gapi.loaded_0

120 ms

122682747

122682747

176 ms

blue-seal-200-65-midtown-loft-terrace-93135.png

blue-seal-200-65-midtown-loft-terrace-93135.png

131 ms

header.jpg

header.jpg

140 ms

Welcome.png

Welcome.png

109 ms

phone.jpg

phone.jpg

109 ms

115 ms

analytics.js

analytics.js

71 ms

getAllAppDefault.esi

getAllAppDefault.esi

90 ms

collect

collect

25 ms

27 ms

35 ms

player.js

player.js

4138 ms

player.css

player.css

4126 ms

ga.js

ga.js

20 ms

vuid.min.js

vuid.min.js

4137 ms

getSegment.php

getSegment.php

58 ms

checkOAuth.esi

checkOAuth.esi

44 ms

__utm.gif

__utm.gif

23 ms

t.dhj

t.dhj

12 ms

widget_v2.134.js

widget_v2.134.js

15 ms

t.dhj

t.dhj

10 ms

cm

cm

4055 ms

x35248

x35248

8811 ms

index.2d85e55d89f85ae69e4f2ca5ab9438b7.html

index.2d85e55d89f85ae69e4f2ca5ab9438b7.html

753 ms

buttons.ab966a004186897711de4a5ed256c924.css

buttons.ab966a004186897711de4a5ed256c924.css

27 ms

plusone.js

plusone.js

745 ms

s-3271.xgi

s-3271.xgi

764 ms

email_32.png

email_32.png

756 ms

twitter_32.png

twitter_32.png

757 ms

facebook_32.png

facebook_32.png

758 ms

instagram_32.png

instagram_32.png

759 ms

pinterest_32.png

pinterest_32.png

764 ms

proxy.html

proxy.html

741 ms

513861153.jpg

513861153.jpg

4051 ms

stcommon.2b05accc08f1ee42fe1983647ab923ea.js

stcommon.2b05accc08f1ee42fe1983647ab923ea.js

45 ms

st.1188278743c14064d5e8ae56c8ada29c.js

st.1188278743c14064d5e8ae56c8ada29c.js

47 ms

hbpix

hbpix

4010 ms

3961 ms

cb=gapi.loaded_1

cb=gapi.loaded_1

3970 ms

fastbutton

fastbutton

3990 ms

3954 ms

pixel

pixel

57 ms

postmessageRelay

postmessageRelay

44 ms

cb=gapi.loaded_0

cb=gapi.loaded_0

14 ms

cb=gapi.loaded_1

cb=gapi.loaded_1

13 ms

xrefid.xgi

xrefid.xgi

5 ms

2981

2981

24 ms

3193398744-postmessagerelay.js

3193398744-postmessagerelay.js

35 ms

rpc:shindig_random.js

rpc:shindig_random.js

31 ms

cb=gapi.loaded_0

cb=gapi.loaded_0

4 ms

Accessibility Review

midtownloft.net accessibility score

100

Accessibility Issues

Best Practices

midtownloft.net best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

midtownloft.net SEO score

99

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Midtownloft.net can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Midtownloft.net main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

midtownloft.net

Open Graph description is not detected on the main page of Midtown Loft. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: