Tools & Wizards About Us
midwestcap.com screenshot

Report Summary

  • 28

    Performance

    Renders faster than
    47% of other websites

  • 73

    Accessibility

    Visual factors better than
    that of 38% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 82

    SEO

    Google-friendlier than
    44% of websites

midwestcap.com

Wealth Mgmt & Retirement Planning | Midwest Capital Advisors

Page Load Speed

2.1 sec in total

First Response

351 ms

Resources Loaded

1.3 sec

Page Rendered

476 ms

midwestcap.com screenshot

About Website

Click here to check amazing Midwest Cap content. Otherwise, check out these important facts you probably never knew about midwestcap.com

Midwest Capital Advisors provides wealth management and retirement planning services to help others make financial decisions that are right for them.

Visit midwestcap.com

Key Findings

We analyzed Midwestcap.com page load time and found that the first response time was 351 ms and then it took 1.8 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 35% of websites can load faster.

Performance Metrics

midwestcap.com performance score

28

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.0 s

84/100

10%

LCP (Largest Contentful Paint)

Value13.0 s

0/100

25%

SI (Speed Index)

Value4.3 s

75/100

10%

TBT (Total Blocking Time)

Value980 ms

28/100

30%

CLS (Cumulative Layout Shift)

Value0.485

17/100

15%

TTI (Time to Interactive)

Value14.2 s

9/100

10%

Network Requests Diagram

midwestcap.com

351 ms

midwestcap.com

217 ms

style.min.css

96 ms

fonts.css

128 ms

grid-css.css

122 ms

Our browser made a total of 38 requests to load all elements on the main page. We found that 79% of them (30 requests) were addressed to the original Midwestcap.com, 11% (4 requests) were made to Googletagmanager.com and 5% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (351 ms) belongs to the original domain Midwestcap.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 130.0 kB (24%)

Content Size

546.7 kB

After Optimization

416.7 kB

  • HTML
  • Images
  • JavaScript

In fact, the total size of Midwestcap.com main page is 546.7 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Images take 368.5 kB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 129.9 kB

  • Original 157.2 kB
  • After minification 155.0 kB
  • After compression 27.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 129.9 kB or 83% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 368.5 kB
  • After minification 368.5 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Midwest Cap images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 50 B

  • Original 21.0 kB
  • After minification 21.0 kB
  • After compression 20.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

Requests Breakdown

Number of requests can be reduced by 14 (45%)

Requests Now

31

After Optimization

17

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 31 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Midwest Cap. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 11 to 1 for JavaScripts and from 5 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

midwestcap.com

midwestcap.com

351 ms

midwestcap.com

midwestcap.com

217 ms

style.min.css

style.min.css

96 ms

fonts.css

fonts.css

128 ms

grid-css.css

grid-css.css

122 ms

style.css

style.css

149 ms

jquery.min.js

jquery.min.js

123 ms

jquery-migrate.min.js

jquery-migrate.min.js

65 ms

ds-script.js

ds-script.js

116 ms

scripts.min.js

scripts.min.js

181 ms

common.js

common.js

178 ms

cp-popup.min.js

cp-popup.min.js

178 ms

gtm.js

gtm.js

207 ms

login.svg

login.svg

137 ms

midwest-capital-advisors.svg

midwest-capital-advisors.svg

166 ms

start-planning-for-your-future-today.png

start-planning-for-your-future-today.png

169 ms

Services-hero.svg

Services-hero.svg

138 ms

for-individuals.jpg

for-individuals.jpg

168 ms

for-companies-and-employers.jpg

for-companies-and-employers.jpg

136 ms

for-school-employees.jpg

for-school-employees.jpg

198 ms

how-were-different_exterior.jpg

how-were-different_exterior.jpg

188 ms

plan-for-a-more-confident-financial-future.svg

plan-for-a-more-confident-financial-future.svg

170 ms

midwest-capital-advisors_secondary.svg

midwest-capital-advisors_secondary.svg

186 ms

linkedin.svg

linkedin.svg

169 ms

facebook.svg

facebook.svg

179 ms

WorkSans-Medium.ttf

WorkSans-Medium.ttf

318 ms

WorkSans-Bold.ttf

WorkSans-Bold.ttf

171 ms

modules.woff

modules.woff

121 ms

WorkSans-SemiBold.ttf

WorkSans-SemiBold.ttf

180 ms

financier-display-web-semibold.woff

financier-display-web-semibold.woff

172 ms

js

js

83 ms

analytics.js

analytics.js

30 ms

destination

destination

126 ms

collect

collect

57 ms

collect

collect

61 ms

js

js

114 ms

cp-popup.min.css

cp-popup.min.css

112 ms

ga-audiences

ga-audiences

38 ms

Accessibility Review

midwestcap.com accessibility score

73

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

midwestcap.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

midwestcap.com SEO score

82

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Midwestcap.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Midwestcap.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

midwestcap.com

Open Graph data is detected on the main page of Midwest Cap. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: