Tools & Wizards About Us
midwesthome.com screenshot

Report Summary

  • 6

    Performance

    Renders faster than
    21% of other websites

  • 73

    Accessibility

    Visual factors better than
    that of 38% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 83

    SEO

    Google-friendlier than
    46% of websites

midwesthome.com

Midwest Home - Fine Homes & Furnishings in the Twin Cities

Page Load Speed

3.4 sec in total

First Response

108 ms

Resources Loaded

2.8 sec

Page Rendered

508 ms

midwesthome.com screenshot

About Website

Visit midwesthome.com now to see the best up-to-date Midwest Home content and also check out these interesting facts you probably never knew about midwesthome.com

Find new design trends, local style makers, and the latest in home products and décor from Midwest Home, the leading regional shelter publication

Visit midwesthome.com

Key Findings

We analyzed Midwesthome.com page load time and found that the first response time was 108 ms and then it took 3.3 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Performance Metrics

midwesthome.com performance score

6

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value6.9 s

1/100

10%

LCP (Largest Contentful Paint)

Value24.1 s

0/100

25%

SI (Speed Index)

Value13.1 s

2/100

10%

TBT (Total Blocking Time)

Value2,500 ms

4/100

30%

CLS (Cumulative Layout Shift)

Value0.377

28/100

15%

TTI (Time to Interactive)

Value33.7 s

0/100

10%

Network Requests Diagram

midwesthome.com

108 ms

midwesthome.com

81 ms

twemoji.js

103 ms

wp-emoji.js

109 ms

common-skeleton.min.css

108 ms

Our browser made a total of 258 requests to load all elements on the main page. We found that 1% of them (2 requests) were addressed to the original Midwesthome.com, 47% (121 requests) were made to Cdn.midwesthome.com and 26% (66 requests) were made to Partner-assets.hourmediagroup.com. The less responsive or slowest element that took the longest time to load (562 ms) relates to the external source Partner-assets.hourmediagroup.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 2.1 MB (11%)

Content Size

20.2 MB

After Optimization

18.1 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Midwesthome.com main page is 20.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 17.7 MB which makes up the majority of the site volume.

HTML Optimization

-86%

Potential reduce by 475.9 kB

  • Original 552.4 kB
  • After minification 544.8 kB
  • After compression 76.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 475.9 kB or 86% of the original size.

Image Optimization

-7%

Potential reduce by 1.3 MB

  • Original 17.7 MB
  • After minification 16.4 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Midwest Home images are well optimized though.

JavaScript Optimization

-14%

Potential reduce by 209.5 kB

  • Original 1.5 MB
  • After minification 1.5 MB
  • After compression 1.3 MB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 209.5 kB or 14% of the original size.

CSS Optimization

-31%

Potential reduce by 139.5 kB

  • Original 448.7 kB
  • After minification 448.5 kB
  • After compression 309.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Midwesthome.com needs all CSS files to be minified and compressed as it can save up to 139.5 kB or 31% of the original size.

Requests Breakdown

Number of requests can be reduced by 128 (53%)

Requests Now

243

After Optimization

115

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 243 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Midwest Home. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 91 to 1 for JavaScripts and from 39 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

midwesthome.com

midwesthome.com

108 ms

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;ID=181918;size=300x250;setID=595235;type=js;sw=1024;sh=768;spr=1;kw=;pid=1720536;place=0;rnd=1720536;click=CLICK_MACRO_PLACEHOLDER

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Accessibility Review

midwesthome.com accessibility score

73

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Image elements do not have [alt] attributes

High

Form elements do not have associated labels

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

midwesthome.com best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

midwesthome.com SEO score

83

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Midwesthome.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Midwesthome.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

midwesthome.com

Open Graph data is detected on the main page of Midwest Home. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: