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midwesthomemag.com screenshot

Report Summary

  • 11

    Performance

    Renders faster than
    24% of other websites

  • 71

    Accessibility

    Visual factors better than
    that of 36% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 84

    SEO

    Google-friendlier than
    52% of websites

midwesthomemag.com

Midwest Home - Fine Homes & Furnishings in the Twin Cities

Page Load Speed

2.8 sec in total

First Response

97 ms

Resources Loaded

2.2 sec

Page Rendered

511 ms

midwesthomemag.com screenshot

About Website

Click here to check amazing Midwest Home Mag content for United States. Otherwise, check out these important facts you probably never knew about midwesthomemag.com

Find new design trends, local style makers, and the latest in home products and décor from Midwest Home, the leading regional shelter publication

Visit midwesthomemag.com

Key Findings

We analyzed Midwesthomemag.com page load time and found that the first response time was 97 ms and then it took 2.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

midwesthomemag.com performance score

11

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value8.4 s

0/100

10%

LCP (Largest Contentful Paint)

Value13.3 s

0/100

25%

SI (Speed Index)

Value34.3 s

0/100

10%

TBT (Total Blocking Time)

Value6,700 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.153

75/100

15%

TTI (Time to Interactive)

Value46.9 s

0/100

10%

Network Requests Diagram

midwesthomemag.com

97 ms

midwesthome.com

166 ms

twemoji.js

165 ms

wp-emoji.js

143 ms

common-skeleton.min.css

128 ms

Our browser made a total of 180 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Midwesthomemag.com, 67% (121 requests) were made to Cdn.midwesthome.com and 9% (16 requests) were made to Ad.broadstreetads.com. The less responsive or slowest element that took the longest time to load (807 ms) relates to the external source Fonts.gstatic.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 634.1 kB (13%)

Content Size

5.0 MB

After Optimization

4.3 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Midwesthomemag.com main page is 5.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 3.3 MB which makes up the majority of the site volume.

HTML Optimization

-85%

Potential reduce by 308.5 kB

  • Original 363.1 kB
  • After minification 362.0 kB
  • After compression 54.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 308.5 kB or 85% of the original size.

Image Optimization

-1%

Potential reduce by 45.3 kB

  • Original 3.3 MB
  • After minification 3.2 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Midwest Home Mag images are well optimized though.

JavaScript Optimization

-16%

Potential reduce by 140.8 kB

  • Original 901.3 kB
  • After minification 900.7 kB
  • After compression 760.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 140.8 kB or 16% of the original size.

CSS Optimization

-31%

Potential reduce by 139.5 kB

  • Original 448.9 kB
  • After minification 448.7 kB
  • After compression 309.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Midwesthomemag.com needs all CSS files to be minified and compressed as it can save up to 139.5 kB or 31% of the original size.

Requests Breakdown

Number of requests can be reduced by 114 (69%)

Requests Now

165

After Optimization

51

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 165 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Midwest Home Mag. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 77 to 1 for JavaScripts and from 39 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

midwesthomemag.com

midwesthomemag.com

97 ms

midwesthome.com

midwesthome.com

166 ms

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165 ms

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143 ms

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128 ms

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127 ms

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128 ms

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Accessibility Review

midwesthomemag.com accessibility score

71

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

<frame> or <iframe> elements do not have a title

High

Image elements do not have [alt] attributes

High

Form elements do not have associated labels

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

midwesthomemag.com best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

midwesthomemag.com SEO score

84

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Midwesthomemag.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Midwesthomemag.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

midwesthomemag.com

Open Graph data is detected on the main page of Midwest Home Mag. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: