Tools & Wizards About Us
ms-inc.co.jp screenshot

Report Summary

  • 66

    Performance

    Renders faster than
    79% of other websites

  • 74

    Accessibility

    Visual factors better than
    that of 40% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 92

    SEO

    Google-friendlier than
    74% of websites

ms-inc.co.jp

Mʼs Inc.(エムズインク) | 広告代理店 | ラジオCM | 制作 | テレビ | 大阪 | 関西

Page Load Speed

2.4 sec in total

First Response

556 ms

Resources Loaded

1.7 sec

Page Rendered

168 ms

ms-inc.co.jp screenshot

About Website

Click here to check amazing Ms Inc content. Otherwise, check out these important facts you probably never knew about ms-inc.co.jp

Mʼs Inc.(エムズインク)は関西を中心にTV(テレビ？)CM・ラジオCMを手がける広告代理店です。お客様のご要望に合わせたCMをご提案いたします。大阪にお越しの際はぜひお気軽にお問い合わせ下さい。

Visit ms-inc.co.jp

Key Findings

We analyzed Ms-inc.co.jp page load time and found that the first response time was 556 ms and then it took 1.8 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 40% of websites can load faster.

Performance Metrics

ms-inc.co.jp performance score

66

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.2 s

77/100

10%

LCP (Largest Contentful Paint)

Value5.4 s

20/100

25%

SI (Speed Index)

Value4.0 s

81/100

10%

TBT (Total Blocking Time)

Value280 ms

81/100

30%

CLS (Cumulative Layout Shift)

Value0.088

92/100

15%

TTI (Time to Interactive)

Value5.3 s

73/100

10%

Network Requests Diagram

ms-inc.co.jp

556 ms

common.css

366 ms

embed

211 ms

Rise_pro_un_biglogo.png

557 ms

Rise_pro_un_logo.jpg

749 ms

Our browser made a total of 8 requests to load all elements on the main page. We found that 75% of them (6 requests) were addressed to the original Ms-inc.co.jp, 13% (1 request) were made to Google.com and 13% (1 request) were made to Maps.googleapis.com. The less responsive or slowest element that took the longest time to load (749 ms) belongs to the original domain Ms-inc.co.jp.

Page Optimization Overview & Recommendations

Page size can be reduced by 101.2 kB (55%)

Content Size

183.5 kB

After Optimization

82.3 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Ms-inc.co.jp main page is 183.5 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only 10% of websites need less resources to load. Images take 161.9 kB which makes up the majority of the site volume.

HTML Optimization

-54%

Potential reduce by 2.8 kB

  • Original 5.2 kB
  • After minification 4.8 kB
  • After compression 2.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 2.8 kB or 54% of the original size.

Image Optimization

-53%

Potential reduce by 86.4 kB

  • Original 161.9 kB
  • After minification 75.5 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Ms Inc needs image optimization as it can save up to 86.4 kB or 53% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-3%

Potential reduce by 75 B

  • Original 2.6 kB
  • After minification 2.6 kB
  • After compression 2.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-87%

Potential reduce by 12.0 kB

  • Original 13.8 kB
  • After minification 8.6 kB
  • After compression 1.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Ms-inc.co.jp needs all CSS files to be minified and compressed as it can save up to 12.0 kB or 87% of the original size.

Requests Breakdown

We found no issues to fix!

Requests Now

7

After Optimization

7

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 7 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Ms Inc. According to our analytics all requests are already optimized.

Network Requests Diagram

ms-inc.co.jp

ms-inc.co.jp

556 ms

common.css

common.css

366 ms

embed

embed

211 ms

Rise_pro_un_biglogo.png

Rise_pro_un_biglogo.png

557 ms

Rise_pro_un_logo.jpg

Rise_pro_un_logo.jpg

749 ms

js

js

51 ms

decorate_top.png

decorate_top.png

723 ms

decorate_bottom.png

decorate_bottom.png

749 ms

Accessibility Review

ms-inc.co.jp accessibility score

74

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

High

Image elements do not have [alt] attributes

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best Practices

ms-inc.co.jp best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

SEO Factors

ms-inc.co.jp SEO score

92

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    JA

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Ms-inc.co.jp can be misinterpreted by Google and other search engines. Our service has detected that Japanese is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Ms-inc.co.jp main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

ms-inc.co.jp

Open Graph description is not detected on the main page of Ms Inc. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: