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multichannel-marketing.martechoutlook.com screenshot

Report Summary

  • 22

    Performance

    Renders faster than
    40% of other websites

  • 86

    Accessibility

    Visual factors better than
    that of 61% of websites

  • 58

    Best Practices

    More advanced features
    available than in
    20% of websites

  • 74

    SEO

    Google-friendlier than
    31% of websites

multichannel-marketing.martechoutlook.com

MarTech Outlook - multichannel marketing technology news, trends, analysis.

Page Load Speed

2.5 sec in total

First Response

133 ms

Resources Loaded

2.1 sec

Page Rendered

266 ms

multichannel-marketing.martechoutlook.com screenshot

About Website

Welcome to multichannel-marketing.martechoutlook.com homepage info - get ready to check Multichannel Marketing Mar Tech Outlook best content for United States right away, or after learning these important things about multichannel-marketing.martechoutlook.com

Find the latest news on multichannel marketing technology by MarTech Outlook Magazine - An opinion from experts, decision makers on multichannel marketing. Latest trendings and technology innovation o...

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Key Findings

We analyzed Multichannel-marketing.martechoutlook.com page load time and found that the first response time was 133 ms and then it took 2.3 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 45% of websites can load faster.

Performance Metrics

multichannel-marketing.martechoutlook.com performance score

22

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.4 s

16/100

10%

LCP (Largest Contentful Paint)

Value9.7 s

0/100

25%

SI (Speed Index)

Value6.3 s

42/100

10%

TBT (Total Blocking Time)

Value4,260 ms

1/100

30%

CLS (Cumulative Layout Shift)

Value0.006

100/100

15%

TTI (Time to Interactive)

Value13.4 s

11/100

10%

Network Requests Diagram

multichannel-marketing.martechoutlook.com

133 ms

multichannel-marketing.martechoutlook.com

343 ms

adsbygoogle.js

259 ms

gpt.js

215 ms

gpt.js

252 ms

Our browser made a total of 107 requests to load all elements on the main page. We found that 7% of them (7 requests) were addressed to the original Multichannel-marketing.martechoutlook.com, 57% (61 requests) were made to Martechoutlook.com and 4% (4 requests) were made to Fonts.googleapis.com. The less responsive or slowest element that took the longest time to load (767 ms) relates to the external source Martechoutlook.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 220.5 kB (16%)

Content Size

1.4 MB

After Optimization

1.2 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Multichannel-marketing.martechoutlook.com main page is 1.4 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Javascripts take 682.0 kB which makes up the majority of the site volume.

HTML Optimization

-77%

Potential reduce by 75.0 kB

  • Original 98.0 kB
  • After minification 96.4 kB
  • After compression 23.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 75.0 kB or 77% of the original size.

Image Optimization

-10%

Potential reduce by 52.0 kB

  • Original 531.8 kB
  • After minification 479.8 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Multichannel Marketing Mar Tech Outlook images are well optimized though.

JavaScript Optimization

-10%

Potential reduce by 66.7 kB

  • Original 682.0 kB
  • After minification 681.0 kB
  • After compression 615.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-44%

Potential reduce by 26.8 kB

  • Original 60.8 kB
  • After minification 51.1 kB
  • After compression 34.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Multichannel-marketing.martechoutlook.com needs all CSS files to be minified and compressed as it can save up to 26.8 kB or 44% of the original size.

Requests Breakdown

Number of requests can be reduced by 55 (60%)

Requests Now

91

After Optimization

36

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 91 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Multichannel Marketing Mar Tech Outlook. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 36 to 1 for JavaScripts and from 21 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

multichannel-marketing.martechoutlook.com

multichannel-marketing.martechoutlook.com

133 ms

multichannel-marketing.martechoutlook.com

multichannel-marketing.martechoutlook.com

343 ms

adsbygoogle.js

adsbygoogle.js

259 ms

gpt.js

gpt.js

215 ms

gpt.js

gpt.js

252 ms

js

js

115 ms

atrk.js

atrk.js

18 ms

css

css

76 ms

style.css

style.css

377 ms

responsive_v1.css

responsive_v1.css

378 ms

head_main.css

head_main.css

379 ms

head_priority_nav.css

head_priority_nav.css

377 ms

style1.css

style1.css

379 ms

modernizr.min.js

modernizr.min.js

75 ms

jquery-1.11.2.min.js

jquery-1.11.2.min.js

517 ms

head_osd.js

head_osd.js

501 ms

head_jquery-1.js

head_jquery-1.js

507 ms

respond.js

respond.js

432 ms

indexZ.js

indexZ.js

436 ms

tti-polyfill.js

tti-polyfill.js

434 ms

element.js

element.js

100 ms

bootstrap.css

bootstrap.css

569 ms

menu.css

menu.css

497 ms

animate.min.css

animate.min.css

498 ms

font-awesome.css

font-awesome.css

72 ms

font-awesome.min.css

font-awesome.min.css

579 ms

new_region.css

new_region.css

582 ms

jquery.min.js

jquery.min.js

59 ms

head_priority-nav.js

head_priority-nav.js

532 ms

head_interact.js

head_interact.js

560 ms

head_resizeListener.js

head_resizeListener.js

585 ms

search.js

search.js

661 ms

jolly-menu.js

jolly-menu.js

662 ms

bjqs-1.3.js

bjqs-1.3.js

663 ms

bjqs-1.3.min.js

bjqs-1.3.min.js

663 ms

jquery.slides.min.js

jquery.slides.min.js

664 ms

demo.css

demo.css

670 ms

bjqs.css

bjqs.css

671 ms

jquery.min.js

jquery.min.js

57 ms

bootstrap.min.js

bootstrap.min.js

91 ms

jquery.flipbox.css

jquery.flipbox.css

91 ms

cube_slider.css

cube_slider.css

157 ms

bootstrap-glyphicons.css

bootstrap-glyphicons.css

47 ms

jquery.cookie.js

jquery.cookie.js

669 ms

custom.js

custom.js

670 ms

smart-sticky.js

smart-sticky.js

249 ms

jquery.min.js

jquery.min.js

670 ms

jquery.easy-ticker.js

jquery.easy-ticker.js

672 ms

owl.carousel.min.js

owl.carousel.min.js

48 ms

jquery_cookie.js

jquery_cookie.js

766 ms

custom.js

custom.js

767 ms

pubads_impl.js

pubads_impl.js

66 ms

show_ads_impl.js

show_ads_impl.js

338 ms

zrt_lookup_nohtml.html

zrt_lookup_nohtml.html

105 ms

analytics.js

analytics.js

22 ms

Martech_new_LOGO.svg

Martech_new_LOGO.svg

275 ms

res-menu-icon.jpg

res-menu-icon.jpg

279 ms

MT2.png

MT2.png

333 ms

toggleIcon_new.png

toggleIcon_new.png

333 ms

martech-logo-website-size_new.png

martech-logo-website-size_new.png

333 ms

load.gif

load.gif

333 ms

450x308_Q6UL.jpg

450x308_Q6UL.jpg

473 ms

450x308_k9o5.jpg

450x308_k9o5.jpg

333 ms

450x308_3u4p.jpg

450x308_3u4p.jpg

478 ms

wpnt450vp.jpg

wpnt450vp.jpg

477 ms

eh05c450v.jpg

eh05c450v.jpg

476 ms

450x308_YWqU.jpg

450x308_YWqU.jpg

477 ms

450x308_IZwa.jpg

450x308_IZwa.jpg

472 ms

450x308_UN40.jpg

450x308_UN40.jpg

478 ms

y0k5xUntitled-3.jpg

y0k5xUntitled-3.jpg

479 ms

q2rthUntitled-2.webp

q2rthUntitled-2.webp

480 ms

css

css

51 ms

dt0uh300.jpg

dt0uh300.jpg

515 ms

xupsl_1.jpg

xupsl_1.jpg

452 ms

knbnh_9cvn_snzdv_Untitled-5.jpg

knbnh_9cvn_snzdv_Untitled-5.jpg

450 ms

4rjg7_300navee.jpg

4rjg7_300navee.jpg

617 ms

collect

collect

111 ms

jmuky_3xjym300300.jpg

jmuky_3xjym300300.jpg

594 ms

linked_logo_edit.png

linked_logo_edit.png

569 ms

ads

ads

198 ms

container.html

container.html

178 ms

0tw1.png

0tw1.png

522 ms

x.png

x.png

522 ms

collect

collect

312 ms

js

js

164 ms

css

css

274 ms

font-awesome.min.css

font-awesome.min.css

156 ms

OpenSans-Semibold.woff

OpenSans-Semibold.woff

405 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

404 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

74 ms

ads

ads

159 ms

5471546220211008578

5471546220211008578

220 ms

icon.png

icon.png

217 ms

abg_lite.js

abg_lite.js

221 ms

window_focus.js

window_focus.js

281 ms

ufs_web_display.js

ufs_web_display.js

63 ms

ga-audiences

ga-audiences

349 ms

page-devider.jpg

page-devider.jpg

299 ms

S6u9w4BMUTPHh6UVSwiPHA.ttf

S6u9w4BMUTPHh6UVSwiPHA.ttf

141 ms

S6uyw4BMUTPHjx4wWw.ttf

S6uyw4BMUTPHjx4wWw.ttf

142 ms

S6u9w4BMUTPHh7USSwiPHA.ttf

S6u9w4BMUTPHh7USSwiPHA.ttf

142 ms

q2rthUntitled-2.webp

q2rthUntitled-2.webp

68 ms

12351908050295753237

12351908050295753237

77 ms

icon.png

icon.png

77 ms

glyphicons-halflings-regular.woff

glyphicons-halflings-regular.woff

76 ms

webfont.js

webfont.js

24 ms

css

css

19 ms

Accessibility Review

multichannel-marketing.martechoutlook.com accessibility score

86

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

multichannel-marketing.martechoutlook.com best practices score

58

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

multichannel-marketing.martechoutlook.com SEO score

74

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

High

Page is blocked from indexing

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Multichannel-marketing.martechoutlook.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Multichannel-marketing.martechoutlook.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

multichannel-marketing.martechoutlook.com

Open Graph data is detected on the main page of Multichannel Marketing Mar Tech Outlook. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: