Tools & Wizards About Us
mypricechopper.com screenshot

Report Summary

  • 9

    Performance

    Renders faster than
    23% of other websites

  • 91

    Accessibility

    Visual factors better than
    that of 76% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 75

    SEO

    Google-friendlier than
    32% of websites

mypricechopper.com

Price Chopper | Your Locally Owned Grocery Store

Page Load Speed

2.9 sec in total

First Response

74 ms

Resources Loaded

2 sec

Page Rendered

893 ms

mypricechopper.com screenshot

About Website

Welcome to mypricechopper.com homepage info - get ready to check My Price Chopper best content for United States right away, or after learning these important things about mypricechopper.com

Price Chopper is your locally owned Kansas City grocery store. View weekly ad specials, refill prescriptions, find new recipe ideas, grocery coupons & order online.

Visit mypricechopper.com

Key Findings

We analyzed Mypricechopper.com page load time and found that the first response time was 74 ms and then it took 2.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 55% of websites can load faster.

Performance Metrics

mypricechopper.com performance score

9

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.9 s

25/100

10%

LCP (Largest Contentful Paint)

Value11.4 s

0/100

25%

SI (Speed Index)

Value7.7 s

25/100

10%

TBT (Total Blocking Time)

Value3,560 ms

1/100

30%

CLS (Cumulative Layout Shift)

Value0.423

23/100

15%

TTI (Time to Interactive)

Value18.3 s

3/100

10%

Network Requests Diagram

mypricechopper.com

74 ms

mypricechopper.com

115 ms

www.mypricechopper.com

197 ms

bootstrap4.min.css

66 ms

font-awesome.min.css

102 ms

Our browser made a total of 127 requests to load all elements on the main page. We found that 57% of them (73 requests) were addressed to the original Mypricechopper.com, 8% (10 requests) were made to Fonts.gstatic.com and 4% (5 requests) were made to Match.adsrvr.org. The less responsive or slowest element that took the longest time to load (1.1 sec) belongs to the original domain Mypricechopper.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 182.2 kB (3%)

Content Size

7.0 MB

After Optimization

6.8 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Mypricechopper.com main page is 7.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 6.6 MB which makes up the majority of the site volume.

HTML Optimization

-75%

Potential reduce by 42.7 kB

  • Original 56.9 kB
  • After minification 55.2 kB
  • After compression 14.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 42.7 kB or 75% of the original size.

Image Optimization

-2%

Potential reduce by 133.4 kB

  • Original 6.6 MB
  • After minification 6.5 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. My Price Chopper images are well optimized though.

JavaScript Optimization

-2%

Potential reduce by 5.7 kB

  • Original 274.4 kB
  • After minification 274.3 kB
  • After compression 268.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-1%

Potential reduce by 341 B

  • Original 49.5 kB
  • After minification 49.5 kB
  • After compression 49.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Mypricechopper.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 64 (61%)

Requests Now

105

After Optimization

41

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 105 CSS, Javascripts, AJAX and image requests in order to completely render the main page of My Price Chopper. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 43 to 1 for JavaScripts and from 12 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

mypricechopper.com

mypricechopper.com

74 ms

mypricechopper.com

mypricechopper.com

115 ms

www.mypricechopper.com

www.mypricechopper.com

197 ms

bootstrap4.min.css

bootstrap4.min.css

66 ms

font-awesome.min.css

font-awesome.min.css

102 ms

mgmenu.min.css

mgmenu.min.css

128 ms

main.min.css

main.min.css

131 ms

css

css

57 ms

css

css

89 ms

sweetalert2.min.css

sweetalert2.min.css

86 ms

cookieconsent.min.css

cookieconsent.min.css

71 ms

jquery-3.3.1.min.js

jquery-3.3.1.min.js

160 ms

snippet.js

snippet.js

74 ms

front-page.min.css

front-page.min.css

136 ms

swiper.min.css

swiper.min.css

141 ms

swiper.min.js

swiper.min.js

175 ms

Jumbotron.css

Jumbotron.css

150 ms

fresh-dish.min.css

fresh-dish.min.css

154 ms

popper.min.js

popper.min.js

74 ms

bootstrap4.min.js

bootstrap4.min.js

151 ms

ofi.min.js

ofi.min.js

216 ms

modernizr-2.8.3.min.js

modernizr-2.8.3.min.js

223 ms

json2.min.js

json2.min.js

223 ms

knockout-3.5.1.min.js

knockout-3.5.1.min.js

294 ms

knockout-postbox.min.js

knockout-postbox.min.js

294 ms

knockout-bindingHandlerOverrides.min.js

knockout-bindingHandlerOverrides.min.js

317 ms

knockout.mapping-latest.js

knockout.mapping-latest.js

316 ms

knockout.validation2.min.js

knockout.validation2.min.js

318 ms

knockout.activity.min.js

knockout.activity.min.js

314 ms

knockout.command.min.js

knockout.command.min.js

315 ms

knockout-fast-foreach.min.js

knockout-fast-foreach.min.js

317 ms

bootbox.min.js

bootbox.min.js

323 ms

mgmenu_plugins.js

mgmenu_plugins.js

325 ms

mgmenu-nonrsp.min.js

mgmenu-nonrsp.min.js

328 ms

app-pce.min.js

app-pce.min.js

322 ms

sweetalert2.js

sweetalert2.js

69 ms

polyfill.min.js

polyfill.min.js

61 ms

cookieconsent.min.js

cookieconsent.min.js

60 ms

HeaderViewModel.min.js

HeaderViewModel.min.js

326 ms

store-locator.min.js

store-locator.min.js

322 ms

js

js

146 ms

spin.js

spin.js

351 ms

moment.min.js

moment.min.js

349 ms

member-shopping-list.min.js

member-shopping-list.min.js

349 ms

FrontPageAd.js

FrontPageAd.js

354 ms

FrontPage.min.js

FrontPage.min.js

397 ms

gtm.js

gtm.js

212 ms

shopping-cart.png

shopping-cart.png

189 ms

logo.png

logo.png

255 ms

signin_rewards_card_new.png

signin_rewards_card_new.png

255 ms

shopping-list.svg

shopping-list.svg

253 ms

2024_Grad_Rotator_cakes_1600x250.jpg

2024_Grad_Rotator_cakes_1600x250.jpg

257 ms

2024_Grad_Rotator_cakes_576x450.jpg

2024_Grad_Rotator_cakes_576x450.jpg

372 ms

5-8-2024_Rotator_1600x250.jpg

5-8-2024_Rotator_1600x250.jpg

863 ms

5-8-2024_Rotator_mobile.jpg

5-8-2024_Rotator_mobile.jpg

729 ms

noStoreDialog5.png

noStoreDialog5.png

257 ms

blank.png

blank.png

257 ms

add-to-list.svg

add-to-list.svg

305 ms

prev-arrow.png

prev-arrow.png

304 ms

next-arrow.png

next-arrow.png

306 ms

2024_8for8_front_1600x400.jpg

2024_8for8_front_1600x400.jpg

1016 ms

KFOmCnqEu92Fr1Mu4mxP.ttf

KFOmCnqEu92Fr1Mu4mxP.ttf

122 ms

KFOlCnqEu92Fr1MmEU9fBBc9.ttf

KFOlCnqEu92Fr1MmEU9fBBc9.ttf

122 ms

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KFOlCnqEu92Fr1MmSU5fBBc9.ttf

136 ms

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KFOkCnqEu92Fr1MmgVxIIzc.ttf

189 ms

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KFOlCnqEu92Fr1MmWUlfBBc9.ttf

185 ms

KFOlCnqEu92Fr1MmYUtfBBc9.ttf

KFOlCnqEu92Fr1MmYUtfBBc9.ttf

188 ms

ieVo2ZhZI2eCN5jzbjEETS9weq8-_d6T_POl0fRJeyVVpcBO5Xk.ttf

ieVo2ZhZI2eCN5jzbjEETS9weq8-_d6T_POl0fRJeyVVpcBO5Xk.ttf

185 ms

ieVo2ZhZI2eCN5jzbjEETS9weq8-_d6T_POl0fRJeyUbpcBO5Xk.ttf

ieVo2ZhZI2eCN5jzbjEETS9weq8-_d6T_POl0fRJeyUbpcBO5Xk.ttf

186 ms

ieVo2ZhZI2eCN5jzbjEETS9weq8-_d6T_POl0fRJeyWyosBO5Xk.ttf

ieVo2ZhZI2eCN5jzbjEETS9weq8-_d6T_POl0fRJeyWyosBO5Xk.ttf

188 ms

ieVo2ZhZI2eCN5jzbjEETS9weq8-_d6T_POl0fRJeyXsosBO5Xk.ttf

ieVo2ZhZI2eCN5jzbjEETS9weq8-_d6T_POl0fRJeyXsosBO5Xk.ttf

245 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

859 ms

Weekly_Ad_3-01.jpg

Weekly_Ad_3-01.jpg

653 ms

Entertaining___Custom_Orders-01.jpg

Entertaining___Custom_Orders-01.jpg

932 ms

Digital_Coupons-01.jpg

Digital_Coupons-01.jpg

816 ms

22-PCE-0999_Recruitment_Digital_Social_Assets_668x294_Jamal.jpg

22-PCE-0999_Recruitment_Digital_Social_Assets_668x294_Jamal.jpg

883 ms

instacart-front.jpg

instacart-front.jpg

1084 ms

Promotions_2_-01.jpg

Promotions_2_-01.jpg

908 ms

REWARDS.jpg

REWARDS.jpg

917 ms

Engaged-Aventi-Weddings-web.jpg

Engaged-Aventi-Weddings-web.jpg

907 ms

Banner-Green.jpg

Banner-Green.jpg

914 ms

fresh_dish_blue_updated.png

fresh_dish_blue_updated.png

911 ms

AvocadoToast_640x360.jpg

AvocadoToast_640x360.jpg

935 ms

Grilling_640x360.jpg

Grilling_640x360.jpg

939 ms

Veggies_640x360.jpg

Veggies_640x360.jpg

979 ms

SheetPanFishAndChips_Web_640x360.jpg

SheetPanFishAndChips_Web_640x360.jpg

928 ms

fbevents.js

fbevents.js

134 ms

Kabobs_Web_640X360.jpg

Kabobs_Web_640X360.jpg

923 ms

kids_club_march_2024_DeviledEggs_640x360.jpg

kids_club_march_2024_DeviledEggs_640x360.jpg

953 ms

VeganRaspberry_640x360.jpg

VeganRaspberry_640x360.jpg

953 ms

DarkChocolateTruffles_Web_640x360.jpg

DarkChocolateTruffles_Web_640x360.jpg

949 ms

x-logo-white-new.png

x-logo-white-new.png

947 ms

tiktok-20.png

tiktok-20.png

973 ms

apple_store_logo.png

apple_store_logo.png

981 ms

google_play_logo.png

google_play_logo.png

980 ms

js

js

153 ms

analytics.js

analytics.js

496 ms

destination

destination

493 ms

destination

destination

493 ms

657 ms

core.js

core.js

719 ms

destination

destination

652 ms

analytics.min.js

analytics.min.js

765 ms

1646

1646

765 ms

up.js

up.js

718 ms

activityi;src=9080448;type=pagev0;cat=pcere0;ord=8925275366009;npa=0;auiddc=1496802350.1715632894;pscdl=noapi;frm=0;gtm=45fe4580z8810293528za201;gcd=13l3l3l3l1;dma=0;epver=2;~oref=https%3A%2F%2Fwww.mypricechopper.com%2F

activityi;src=9080448;type=pagev0;cat=pcere0;ord=8925275366009;npa=0;auiddc=1496802350.1715632894;pscdl=noapi;frm=0;gtm=45fe4580z8810293528za201;gcd=13l3l3l3l1;dma=0;epver=2;~oref=https%3A%2F%2Fwww.mypricechopper.com%2F

334 ms

activityi;src=9080448;type=pagev0;cat=price0;ord=2183804647973;npa=0;auiddc=1496802350.1715632894;pscdl=noapi;frm=0;gtm=45fe4580z8810293528za201;gcd=13l3l3l3l1;dma=0;epver=2;~oref=https%3A%2F%2Fwww.mypricechopper.com%2F

activityi;src=9080448;type=pagev0;cat=price0;ord=2183804647973;npa=0;auiddc=1496802350.1715632894;pscdl=noapi;frm=0;gtm=45fe4580z8810293528za201;gcd=13l3l3l3l1;dma=0;epver=2;~oref=https%3A%2F%2Fwww.mypricechopper.com%2F

392 ms

collect

collect

231 ms

activityi;src=14006316;type=counter;cat=sitev0;ord=1624643718032;npa=0;auiddc=1496802350.1715632894;pscdl=noapi;frm=0;gtm=45fe4580v9176526771z8810293528za201;gcd=13l3l3l3l1;dma=0;epver=2;~oref=https%3A%2F%2Fwww.mypricechopper.com%2F

activityi;src=14006316;type=counter;cat=sitev0;ord=1624643718032;npa=0;auiddc=1496802350.1715632894;pscdl=noapi;frm=0;gtm=45fe4580v9176526771z8810293528za201;gcd=13l3l3l3l1;dma=0;epver=2;~oref=https%3A%2F%2Fwww.mypricechopper.com%2F

200 ms

js

js

27 ms

collect

collect

46 ms

rubicon

rubicon

46 ms

ga-audiences

ga-audiences

126 ms

pixel

pixel

90 ms

js

js

143 ms

src=9080448;type=pagev0;cat=pcere0;ord=8925275366009;npa=0;auiddc=*;pscdl=noapi;frm=0;gtm=45fe4580z8810293528za201;gcd=13l3l3l3l1;dma=0;epver=2;~oref=https%3A%2F%2Fwww.mypricechopper.com%2F

src=9080448;type=pagev0;cat=pcere0;ord=8925275366009;npa=0;auiddc=*;pscdl=noapi;frm=0;gtm=45fe4580z8810293528za201;gcd=13l3l3l3l1;dma=0;epver=2;~oref=https%3A%2F%2Fwww.mypricechopper.com%2F

161 ms

src=14006316;type=counter;cat=sitev0;ord=1624643718032;npa=0;auiddc=*;pscdl=noapi;frm=0;gtm=45fe4580v9176526771z8810293528za201;gcd=13l3l3l3l1;dma=0;epver=2;~oref=https%3A%2F%2Fwww.mypricechopper.com%2F

src=14006316;type=counter;cat=sitev0;ord=1624643718032;npa=0;auiddc=*;pscdl=noapi;frm=0;gtm=45fe4580v9176526771z8810293528za201;gcd=13l3l3l3l1;dma=0;epver=2;~oref=https%3A%2F%2Fwww.mypricechopper.com%2F

154 ms

nsjs

nsjs

111 ms

ppt=8419;g=lp_retargeting;gid=28479;ord=[uniqueid]

ppt=8419;g=lp_retargeting;gid=28479;ord=[uniqueid]

32 ms

src=9080448;type=pagev0;cat=price0;ord=2183804647973;npa=0;auiddc=*;pscdl=noapi;frm=0;gtm=45fe4580z8810293528za201;gcd=13l3l3l3l1;dma=0;epver=2;~oref=https%3A%2F%2Fwww.mypricechopper.com%2F

src=9080448;type=pagev0;cat=price0;ord=2183804647973;npa=0;auiddc=*;pscdl=noapi;frm=0;gtm=45fe4580z8810293528za201;gcd=13l3l3l3l1;dma=0;epver=2;~oref=https%3A%2F%2Fwww.mypricechopper.com%2F

164 ms

pixel

pixel

28 ms

google

google

5 ms

appnexus

appnexus

4 ms

rum

rum

31 ms

nsjs

nsjs

72 ms

generic

generic

4 ms

generic

generic

5 ms

Accessibility Review

mypricechopper.com accessibility score

91

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Some elements have a [tabindex] value greater than 0

Best Practices

mypricechopper.com best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

mypricechopper.com SEO score

75

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Mypricechopper.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Mypricechopper.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

mypricechopper.com

Open Graph description is not detected on the main page of My Price Chopper. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: