Tools & Wizards About Us
baltimore.nm.com screenshot

Report Summary

  • 28

    Performance

    Renders faster than
    47% of other websites

  • 73

    Accessibility

    Visual factors better than
    that of 38% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 71

    SEO

    Google-friendlier than
    30% of websites

baltimore.nm.com

Page Load Speed

1.9 sec in total

First Response

29 ms

Resources Loaded

1.4 sec

Page Rendered

448 ms

baltimore.nm.com screenshot

About Website

Welcome to baltimore.nm.com homepage info - get ready to check Baltimore Nm best content for United States right away, or after learning these important things about baltimore.nm.com

Everything you need from insurance to investments to financial planning, all in one place. Get in touch with your Baltimore, MD Northwestern Mutual financial advisor office.

Visit baltimore.nm.com

Key Findings

We analyzed Baltimore.nm.com page load time and found that the first response time was 29 ms and then it took 1.9 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 40% of websites can load faster.

Performance Metrics

baltimore.nm.com performance score

28

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.5 s

66/100

10%

LCP (Largest Contentful Paint)

Value13.2 s

0/100

25%

SI (Speed Index)

Value6.6 s

38/100

10%

TBT (Total Blocking Time)

Value1,930 ms

8/100

30%

CLS (Cumulative Layout Shift)

Value0.023

100/100

15%

TTI (Time to Interactive)

Value15.6 s

6/100

10%

Network Requests Diagram

baltimore.nm.com

29 ms

baltimore.nm.com

46 ms

111 ms

offices.css

40 ms

launch-EN601ad48fe03a4aa39be269d4d5c2c405.min.js

105 ms

Our browser made a total of 76 requests to load all elements on the main page. We found that 3% of them (2 requests) were addressed to the original Baltimore.nm.com, 43% (33 requests) were made to Media.northwesternmutual.com and 12% (9 requests) were made to Cdn.cookielaw.org. The less responsive or slowest element that took the longest time to load (924 ms) relates to the external source Media.northwesternmutual.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 549.3 kB (14%)

Content Size

3.9 MB

After Optimization

3.3 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Baltimore.nm.com main page is 3.9 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 2.9 MB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 171.8 kB

  • Original 209.2 kB
  • After minification 201.0 kB
  • After compression 37.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 171.8 kB or 82% of the original size.

Image Optimization

-4%

Potential reduce by 101.5 kB

  • Original 2.9 MB
  • After minification 2.8 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Baltimore Nm images are well optimized though.

JavaScript Optimization

-38%

Potential reduce by 275.6 kB

  • Original 730.8 kB
  • After minification 730.8 kB
  • After compression 455.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 275.6 kB or 38% of the original size.

CSS Optimization

-1%

Potential reduce by 409 B

  • Original 47.6 kB
  • After minification 47.6 kB
  • After compression 47.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Baltimore.nm.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 33 (49%)

Requests Now

67

After Optimization

34

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 67 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Baltimore Nm. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 18 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

baltimore.nm.com

baltimore.nm.com

29 ms

baltimore.nm.com

baltimore.nm.com

46 ms

111 ms

offices.css

offices.css

40 ms

launch-EN601ad48fe03a4aa39be269d4d5c2c405.min.js

launch-EN601ad48fe03a4aa39be269d4d5c2c405.min.js

105 ms

offices.js

offices.js

165 ms

js

js

175 ms

js

js

177 ms

navigation-menu-mobile.svg

navigation-menu-mobile.svg

368 ms

fbevents.js

fbevents.js

361 ms

bat.js

bat.js

435 ms

cancel-x.svg

cancel-x.svg

441 ms

nm-logo-blue.svg

nm-logo-blue.svg

563 ms

navigation-search-inactive-mobile.svg

navigation-search-inactive-mobile.svg

567 ms

new-navigation-search-active-mobile.svg

new-navigation-search-active-mobile.svg

565 ms

navigation-chevron-blue-right-mobile.svg

navigation-chevron-blue-right-mobile.svg

564 ms

navigation-chevron-left-grey-mobile.svg

navigation-chevron-left-grey-mobile.svg

563 ms

navigation-search-reverse.svg

navigation-search-reverse.svg

567 ms

navigation-search-active.svg

navigation-search-active.svg

704 ms

handshake.svg

handshake.svg

705 ms

chevron-right-blue.svg

chevron-right-blue.svg

708 ms

nav-active-carret-blue.svg

nav-active-carret-blue.svg

707 ms

nav-inactive-carret-blue.svg

nav-inactive-carret-blue.svg

704 ms

215828ac-4306-48bb-7597-53b1cd50fd16.jpeg

215828ac-4306-48bb-7597-53b1cd50fd16.jpeg

709 ms

05c75ec4-fc36-44fc-bfc4-313841728e16.jpeg

05c75ec4-fc36-44fc-bfc4-313841728e16.jpeg

818 ms

expert-partner.svg

expert-partner.svg

737 ms

point-to-point.svg

point-to-point.svg

746 ms

gold-star.svg

gold-star.svg

751 ms

supporting-photo-find-an-fr-v3.jpg

supporting-photo-find-an-fr-v3.jpg

773 ms

handshake-reverse.svg

handshake-reverse.svg

768 ms

man-with-flag.svg

man-with-flag.svg

819 ms

rocket.svg

rocket.svg

888 ms

supporting-photo-apply-now-v4.jpg

supporting-photo-apply-now-v4.jpg

837 ms

nametag-reverse.svg

nametag-reverse.svg

830 ms

supporting-photo-giving-back.jpg

supporting-photo-giving-back.jpg

884 ms

supporting-photo-nm-stats.jpg

supporting-photo-nm-stats.jpg

924 ms

map-marker.svg

map-marker.svg

890 ms

other-locations-blue-bar.svg

other-locations-blue-bar.svg

907 ms

chevron-right.svg

chevron-right.svg

908 ms

id

id

455 ms

AppMeasurement.min.js

AppMeasurement.min.js

35 ms

AppMeasurement_Module_ActivityMap.min.js

AppMeasurement_Module_ActivityMap.min.js

299 ms

insight.min.js

insight.min.js

460 ms

heap-3637159320.js

heap-3637159320.js

458 ms

staticmap

staticmap

408 ms

staticmap

staticmap

504 ms

staticmap

staticmap

386 ms

chevron-up.svg

chevron-up.svg

739 ms

dropdown-arrow.svg

dropdown-arrow.svg

861 ms

dropdown-arrow-open.svg

dropdown-arrow-open.svg

860 ms

chevron-left-grey.svg

chevron-left-grey.svg

862 ms

GuardianSans-Regular.woff

GuardianSans-Regular.woff

160 ms

GuardianSans-Light.woff

GuardianSans-Light.woff

91 ms

GuardianSans-Thin.woff

GuardianSans-Thin.woff

332 ms

GuardianSans-Medium.woff

GuardianSans-Medium.woff

219 ms

GuardianSans-SemiBold.woff

GuardianSans-SemiBold.woff

215 ms

287689728264317

287689728264317

156 ms

otSDKStub.js

otSDKStub.js

148 ms

25058490.js

25058490.js

126 ms

dest5.html

dest5.html

201 ms

fdef34fb-1c38-40ad-a9dc-11df33182c5e.json

fdef34fb-1c38-40ad-a9dc-11df33182c5e.json

87 ms

ibs:dpid=411&dpuuid=Zvmh-wAAAB1zfgN-

ibs:dpid=411&dpuuid=Zvmh-wAAAB1zfgN-

36 ms

location

location

44 ms

js

js

18 ms

5564967.js

5564967.js

16 ms

otBannerSdk.js

otBannerSdk.js

18 ms

en.json

en.json

28 ms

uwt.js

uwt.js

51 ms

otFlat.json

otFlat.json

43 ms

otPcPanel.json

otPcPanel.json

68 ms

otCommonStyles.css

otCommonStyles.css

49 ms

adsct

adsct

156 ms

adsct

adsct

170 ms

ot_close.svg

ot_close.svg

86 ms

nm-navy-200x40-2x.png

nm-navy-200x40-2x.png

63 ms

nr-1044.min.js

nr-1044.min.js

21 ms

Accessibility Review

baltimore.nm.com accessibility score

73

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes do not match their roles

High

[role]s are not contained by their required parent element

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

baltimore.nm.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

baltimore.nm.com SEO score

71

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document doesn't use legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Baltimore.nm.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Baltimore.nm.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

baltimore.nm.com

Open Graph description is not detected on the main page of Baltimore Nm. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: