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nationalmetrics.com screenshot

Report Summary

  • 93

    Performance

    Renders faster than
    92% of other websites

  • 63

    Accessibility

    Visual factors better than
    that of 28% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 83

    SEO

    Google-friendlier than
    46% of websites

nationalmetrics.com

National Metrics | Search. Research.

Page Load Speed

3.4 sec in total

First Response

178 ms

Resources Loaded

2.4 sec

Page Rendered

823 ms

nationalmetrics.com screenshot

About Website

Welcome to nationalmetrics.com homepage info - get ready to check National Metrics best content right away, or after learning these important things about nationalmetrics.com

The technologists at National Metrics have been helping businesses compete in the digital marketplace for nearly two decades.

Visit nationalmetrics.com

Key Findings

We analyzed Nationalmetrics.com page load time and found that the first response time was 178 ms and then it took 3.2 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Performance Metrics

nationalmetrics.com performance score

93

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value0.8 s

100/100

10%

LCP (Largest Contentful Paint)

Value0.8 s

100/100

25%

SI (Speed Index)

Value1.5 s

100/100

10%

TBT (Total Blocking Time)

Value90 ms

99/100

30%

CLS (Cumulative Layout Shift)

Value0.223

56/100

15%

TTI (Time to Interactive)

Value2.9 s

96/100

10%

Network Requests Diagram

nationalmetrics.com

178 ms

nationalmetrics.com

329 ms

reset.css

72 ms

styles.css

211 ms

css

26 ms

Our browser made a total of 53 requests to load all elements on the main page. We found that 66% of them (35 requests) were addressed to the original Nationalmetrics.com, 13% (7 requests) were made to Btn.createsend1.com and 8% (4 requests) were made to Dialect.wufoo.com. The less responsive or slowest element that took the longest time to load (1.3 sec) belongs to the original domain Nationalmetrics.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 653.8 kB (19%)

Content Size

3.5 MB

After Optimization

2.8 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Nationalmetrics.com main page is 3.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 40% of websites need less resources to load. Images take 2.8 MB which makes up the majority of the site volume.

HTML Optimization

-72%

Potential reduce by 12.9 kB

  • Original 18.0 kB
  • After minification 16.5 kB
  • After compression 5.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 12.9 kB or 72% of the original size.

Image Optimization

-8%

Potential reduce by 227.0 kB

  • Original 2.8 MB
  • After minification 2.6 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. National Metrics images are well optimized though.

JavaScript Optimization

-66%

Potential reduce by 333.1 kB

  • Original 507.5 kB
  • After minification 506.7 kB
  • After compression 174.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 333.1 kB or 66% of the original size.

CSS Optimization

-76%

Potential reduce by 80.8 kB

  • Original 105.8 kB
  • After minification 102.1 kB
  • After compression 24.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Nationalmetrics.com needs all CSS files to be minified and compressed as it can save up to 80.8 kB or 76% of the original size.

Requests Breakdown

Number of requests can be reduced by 17 (35%)

Requests Now

49

After Optimization

32

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 49 CSS, Javascripts, AJAX and image requests in order to completely render the main page of National Metrics. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 10 to 1 for JavaScripts and from 9 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

nationalmetrics.com

nationalmetrics.com

178 ms

nationalmetrics.com

nationalmetrics.com

329 ms

reset.css

reset.css

72 ms

styles.css

styles.css

211 ms

css

css

26 ms

jquery.min.js

jquery.min.js

29 ms

responsive-nav.css

responsive-nav.css

232 ms

responsive-nav.min.js

responsive-nav.min.js

232 ms

smoothscroll.js

smoothscroll.js

233 ms

jquery.stellar.min.js

jquery.stellar.min.js

231 ms

retina.js

retina.js

246 ms

analytics.js

analytics.js

94 ms

sb.min.js

sb.min.js

97 ms

form.js

form.js

502 ms

header-bg.jpg

header-bg.jpg

421 ms

header-bg-icons.png

header-bg-icons.png

599 ms

national-metrics.png

national-metrics.png

242 ms

national-metrics-mobile.png

national-metrics-mobile.png

191 ms

twitter.png

twitter.png

191 ms

facebook.png

facebook.png

192 ms

linkedin.png

linkedin.png

218 ms

designed-for-digital.png

designed-for-digital.png

219 ms

unique-experiences.png

unique-experiences.png

223 ms

deep-analytics-search-metrics.png

deep-analytics-search-metrics.png

289 ms

gravatar.png

gravatar.png

367 ms

applied-sciences-bg-icons.png

applied-sciences-bg-icons.png

712 ms

designed-for-digital-service.png

designed-for-digital-service.png

331 ms

search-research.png

search-research.png

446 ms

social-currency.png

social-currency.png

454 ms

millions-managed.png

millions-managed.png

450 ms

content-provisioning.png

content-provisioning.png

503 ms

consultants-for-hire.png

consultants-for-hire.png

523 ms

gillette.png

gillette.png

532 ms

walmart.png

walmart.png

533 ms

procter-and-gamble.png

procter-and-gamble.png

578 ms

t-mobile.png

t-mobile.png

596 ms

footer-bg.png

footer-bg.png

1270 ms

nm-logo.png

nm-logo.png

614 ms

hamburger.png

hamburger.png

652 ms

DXI1ORHCpsQm3Vp6mXoaTYnF5uFdDttMLvmWuJdhhgs.ttf

DXI1ORHCpsQm3Vp6mXoaTYnF5uFdDttMLvmWuJdhhgs.ttf

20 ms

cJZKeOuBrn4kERxqtaUH3aCWcynf_cDxXwCLxiixG1c.ttf

cJZKeOuBrn4kERxqtaUH3aCWcynf_cDxXwCLxiixG1c.ttf

18 ms

collect

collect

22 ms

subscribe

subscribe

22 ms

subscribe-button.min.css

subscribe-button.min.css

5 ms

subscribe-button-modal.min.css

subscribe-button-modal.min.css

6 ms

subscribebutton.noncc.min.js

subscribebutton.noncc.min.js

13 ms

E211ED294B5B4F94.json

E211ED294B5B4F94.json

641 ms

embedKey=r1skiwe21n0ltfl214661&entsource=&referrer=

embedKey=r1skiwe21n0ltfl214661&entsource=&referrer=

518 ms

button.png

button.png

41 ms

index.0266.css

index.0266.css

106 ms

theme.css

theme.css

436 ms

form.css

form.css

85 ms

dynamic.0266.js

dynamic.0266.js

594 ms

Accessibility Review

nationalmetrics.com accessibility score

63

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

nationalmetrics.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

High

Issues were logged in the Issues panel in Chrome Devtools

SEO Factors

nationalmetrics.com SEO score

83

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Page is blocked from indexing

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document doesn't use legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Nationalmetrics.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Nationalmetrics.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

nationalmetrics.com

Open Graph data is detected on the main page of National Metrics. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: