Report Summary

  • 38

    Performance

    Renders faster than
    57% of other websites

  • 98

    Accessibility

    Visual factors better than
    that of 94% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 100

    SEO

    Google-friendlier than
    94% of websites

nativeads.de

Die führende Native Advertising Lösung | Seeding Alliance

Page Load Speed

3.8 sec in total

First Response

299 ms

Resources Loaded

2.5 sec

Page Rendered

1 sec

nativeads.de screenshot

About Website

Click here to check amazing Native Ads content for Germany. Otherwise, check out these important facts you probably never knew about nativeads.de

Wir erreichen mit unseren innovativen Native Advertising Werbeformaten bis zu 80 Millionen Menschen im DACH-Raum.

Visit nativeads.de

Key Findings

We analyzed Nativeads.de page load time and found that the first response time was 299 ms and then it took 3.5 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Performance Metrics

nativeads.de performance score

38

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.3 s

39/100

10%

LCP (Largest Contentful Paint)

Value5.0 s

27/100

25%

SI (Speed Index)

Value6.2 s

43/100

10%

TBT (Total Blocking Time)

Value1,130 ms

23/100

30%

CLS (Cumulative Layout Shift)

Value0.002

100/100

15%

TTI (Time to Interactive)

Value12.9 s

13/100

10%

Network Requests Diagram

nativeads.de

299 ms

www.seeding-alliance.de

207 ms

seeding-alliance.de

896 ms

uc.js

43 ms

styles.css

99 ms

Our browser made a total of 48 requests to load all elements on the main page. We found that 2% of them (1 request) were addressed to the original Nativeads.de, 92% (44 requests) were made to Seeding-alliance.de and 2% (1 request) were made to Consent.cookiebot.com. The less responsive or slowest element that took the longest time to load (896 ms) relates to the external source Seeding-alliance.de.

Page Optimization Overview & Recommendations

Page size can be reduced by 392.6 kB (26%)

Content Size

1.5 MB

After Optimization

1.1 MB

In fact, the total size of Nativeads.de main page is 1.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Javascripts take 703.6 kB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 49.4 kB

  • Original 59.5 kB
  • After minification 47.8 kB
  • After compression 10.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 11.7 kB, which is 20% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 49.4 kB or 83% of the original size.

Image Optimization

-0%

Potential reduce by 11 B

  • Original 697.3 kB
  • After minification 697.2 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Native Ads images are well optimized though.

JavaScript Optimization

-48%

Potential reduce by 341.0 kB

  • Original 703.6 kB
  • After minification 703.6 kB
  • After compression 362.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 341.0 kB or 48% of the original size.

CSS Optimization

-6%

Potential reduce by 2.1 kB

  • Original 35.1 kB
  • After minification 35.1 kB
  • After compression 33.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Nativeads.de has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 9 (26%)

Requests Now

35

After Optimization

26

The browser has sent 35 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Native Ads. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 10 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Review

nativeads.de accessibility score

98

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

nativeads.de best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

nativeads.de SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    DE

  • Language Claimed

    DE

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Nativeads.de can be misinterpreted by Google and other search engines. Our service has detected that German is used on the page, and it matches the claimed language. Our system also found out that Nativeads.de main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Native Ads. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: