Access nativeadvertisinginstitute.com. Grow your Media Company - The Native Advertising Institute

name

value

score

weighting

FCP (First Contentful Paint)

Value10.4 s

0/100

10%

LCP (Largest Contentful Paint)

Value17.1 s

0/100

25%

SI (Speed Index)

Value13.4 s

2/100

10%

TBT (Total Blocking Time)

Value650 ms

46/100

30%

CLS (Cumulative Layout Shift)

Value0.216

57/100

15%

TTI (Time to Interactive)

Value25.3 s

0/100

10%

nativeadvertisinginstitute.com

290 ms

www.nativeadvertisinginstitute.com

410 ms

align.module.css

94 ms

fieldgroup.module.css

190 ms

container-inline.module.css

190 ms

Our browser made a total of 125 requests to load all elements on the main page. We found that 92% of them (115 requests) were addressed to the original Nativeadvertisinginstitute.com, 4% (5 requests) were made to Fonts.gstatic.com and 2% (3 requests) were made to Use.fontawesome.com. The less responsive or slowest element that took the longest time to load (894 ms) belongs to the original domain Nativeadvertisinginstitute.com.

Content Size

779.3 kB

After Optimization

437.0 kB

In fact, the total size of Nativeadvertisinginstitute.com main page is 779.3 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Javascripts take 347.8 kB which makes up the majority of the site volume.

HTML Optimization

-85%

Potential reduce by 50.0 kB

Original 58.8 kB
After minification 49.4 kB
After compression 8.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 9.3 kB, which is 16% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 50.0 kB or 85% of the original size.

Image Optimization

-14%

Potential reduce by 40.4 kB

Original 293.0 kB
After minification 252.6 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Native Advertising Institute needs image optimization as it can save up to 40.4 kB or 14% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-70%

Potential reduce by 244.9 kB

Original 347.8 kB
After minification 327.3 kB
After compression 102.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 244.9 kB or 70% of the original size.

CSS Optimization

-9%

Potential reduce by 7.0 kB

Original 79.8 kB
After minification 78.0 kB
After compression 72.7 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Nativeadvertisinginstitute.com has all CSS files already compressed.

Requests Now

117

After Optimization

The browser has sent 117 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Native Advertising Institute. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 24 to 1 for JavaScripts and from 63 to 1 for CSS and as a result speed up the page load time.

Accessibility Issues

These are opportunities to improve the legibility of your content.

High

Background and foreground colors do not have a sufficient contrast ratio.

These are opportunities to improve keyboard navigation in your application.

High

Heading elements are not in a sequentially-descending order

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Areas of Improvement

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

Low

Detected JavaScript libraries

High

Page has valid source maps

Search Engine Optimization Advices

Format your HTML in a way that enables crawlers to better understand your app’s content.

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

To appear in search results, crawlers need access to your app.

High

Links are not crawlable

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

High

Document uses legible font sizes

Language and Encoding

Language Detected

EN
Language Claimed

EN
Encoding

UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Nativeadvertisinginstitute.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Nativeadvertisinginstitute.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

nativeadvertisinginstitute.com

Open Graph description is not detected on the main page of Native Advertising Institute. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks:

Report Summary

Performance

Accessibility

Best Practices

SEO

Grow your Media Company - The Native Advertising Institute | Native Advertising Institute

Page Load Speed

First Response

Resources Loaded

Page Rendered

About Website

Key Findings

Performance Metrics

Measured Metrics

FCP (First Contentful Paint)

LCP (Largest Contentful Paint)

SI (Speed Index)

TBT (Total Blocking Time)

CLS (Cumulative Layout Shift)

TTI (Time to Interactive)

Network Requests Diagram

nativeadvertisinginstitute.com

www.nativeadvertisinginstitute.com

align.module.css

fieldgroup.module.css

container-inline.module.css

Page Optimization Overview & Recommendations

Content Size

After Optimization

HTML Optimization

Image Optimization

JavaScript Optimization

CSS Optimization

Requests Breakdown

Requests Now

After Optimization

Network Requests Diagram

nativeadvertisinginstitute.com

www.nativeadvertisinginstitute.com

align.module.css

fieldgroup.module.css

container-inline.module.css

clearfix.module.css

details.module.css

hidden.module.css

item-list.module.css

js.module.css

nowrap.module.css

position-container.module.css

reset-appearance.module.css

resize.module.css

system-status-counter.css

system-status-report-counters.css

system-status-report-general-info.css

tablesort.module.css

progress.module.css

ajax-progress.module.css

views.module.css

bootstrap.min.css

all.css

v4-shims.css

variables.css

user.css

progress.css

node.css

affix.css

book.css

contextual.css

feed-icon.css

field.css

header.css

help.css

icons.css

image-button.css

item-list.css

list-group.css

css

popper.min.js

media.css

page.css