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natm.com screenshot

Report Summary

  • 16

    Performance

    Renders faster than
    30% of other websites

  • 76

    Accessibility

    Visual factors better than
    that of 42% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 79

    SEO

    Google-friendlier than
    40% of websites

natm.com

National Association of Trailer Manufacturers | NATM

Page Load Speed

2.5 sec in total

First Response

431 ms

Resources Loaded

1.4 sec

Page Rendered

688 ms

natm.com screenshot

About Website

Click here to check amazing NATM content for United States. Otherwise, check out these important facts you probably never knew about natm.com

NATM is the only association of its kind dedicated to and governed by light-and-medium-duty ​trailer manufacturers, suppliers, dealers, and tow vehicle OEMs just like you. You know your business and w...

Visit natm.com

Key Findings

We analyzed Natm.com page load time and found that the first response time was 431 ms and then it took 2.1 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 40% of websites can load faster.

Performance Metrics

natm.com performance score

16

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.0 s

23/100

10%

LCP (Largest Contentful Paint)

Value14.4 s

0/100

25%

SI (Speed Index)

Value7.8 s

23/100

10%

TBT (Total Blocking Time)

Value1,150 ms

22/100

30%

CLS (Cumulative Layout Shift)

Value0.352

31/100

15%

TTI (Time to Interactive)

Value19.9 s

2/100

10%

Network Requests Diagram

www.natm.com

431 ms

natm.css

37 ms

fontawesome.css

75 ms

event-starting-modal.css

11 ms

content-region-shims.css

24 ms

Our browser made a total of 121 requests to load all elements on the main page. We found that 9% of them (11 requests) were addressed to the original Natm.com, 31% (37 requests) were made to Assets.noviams.com and 17% (21 requests) were made to Static.cdninstagram.com. The less responsive or slowest element that took the longest time to load (551 ms) relates to the external source Linkedin.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.3 MB (12%)

Content Size

11.0 MB

After Optimization

9.6 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Natm.com main page is 11.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 10.2 MB which makes up the majority of the site volume.

HTML Optimization

-74%

Potential reduce by 93.7 kB

  • Original 126.9 kB
  • After minification 114.2 kB
  • After compression 33.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 93.7 kB or 74% of the original size.

Image Optimization

-12%

Potential reduce by 1.2 MB

  • Original 10.2 MB
  • After minification 9.1 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, NATM needs image optimization as it can save up to 1.2 MB or 12% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-2%

Potential reduce by 5.9 kB

  • Original 336.7 kB
  • After minification 336.7 kB
  • After compression 330.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-20%

Potential reduce by 50.5 kB

  • Original 251.5 kB
  • After minification 201.5 kB
  • After compression 201.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Natm.com needs all CSS files to be minified and compressed as it can save up to 50.5 kB or 20% of the original size.

Requests Breakdown

Number of requests can be reduced by 59 (52%)

Requests Now

113

After Optimization

54

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 113 CSS, Javascripts, AJAX and image requests in order to completely render the main page of NATM. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 46 to 1 for JavaScripts and from 15 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.natm.com

www.natm.com

431 ms

natm.css

natm.css

37 ms

fontawesome.css

fontawesome.css

75 ms

event-starting-modal.css

event-starting-modal.css

11 ms

content-region-shims.css

content-region-shims.css

24 ms

prism.css

prism.css

64 ms

js

js

91 ms

embed.js

embed.js

104 ms

moment.js

moment.js

91 ms

knockout-3.4.0.js

knockout-3.4.0.js

62 ms

js

js

342 ms

js

js

189 ms

js

js

226 ms

js

js

186 ms

prism.js

prism.js

87 ms

signup-form-widget.min.js

signup-form-widget.min.js

89 ms

css2

css2

74 ms

natm-logo---for-web.png

natm-logo---for-web.png

46 ms

urn:li:share:7207486324822462465

urn:li:share:7207486324822462465

551 ms

post.php

post.php

358 ms

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dueling-pianos-blog-header.png

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kampco_steel-1.jpg

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64 ms

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champion_hoist_logo-1.jpg

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65 ms

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66 ms

baril_coatings_logo-1.png

baril_coatings_logo-1.png

67 ms

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67 ms

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34 ms

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49 ms

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jquery.js

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api.js

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Accessibility Review

natm.com accessibility score

76

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes do not match their roles

High

Elements with an ARIA [role] that require children to contain a specific [role] are missing some or all of those required children.

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

High

Image elements do not have [alt] attributes

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

natm.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

natm.com SEO score

79

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Natm.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Natm.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

natm.com

Open Graph description is not detected on the main page of NATM. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: