Tools & Wizards About Us
natureofbeauty.com screenshot

Report Summary

  • 49

    Performance

    Renders faster than
    67% of other websites

  • 81

    Accessibility

    Visual factors better than
    that of 51% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 84

    SEO

    Google-friendlier than
    52% of websites

natureofbeauty.com

The Nature of Beauty-Organic, Natural, Skin Care, Makeup, Hair Care

Page Load Speed

3.9 sec in total

First Response

300 ms

Resources Loaded

2.7 sec

Page Rendered

946 ms

natureofbeauty.com screenshot

About Website

Click here to check amazing Nature Of Beauty content for United States. Otherwise, check out these important facts you probably never knew about natureofbeauty.com

Shop top brands of natural and organic beauty products, skin care, hair care, makeup and accessories. Feel safe that all the research has been done for you!

Visit natureofbeauty.com

Key Findings

We analyzed Natureofbeauty.com page load time and found that the first response time was 300 ms and then it took 3.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Performance Metrics

natureofbeauty.com performance score

49

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.7 s

61/100

10%

LCP (Largest Contentful Paint)

Value3.2 s

72/100

25%

SI (Speed Index)

Value6.6 s

37/100

10%

TBT (Total Blocking Time)

Value1,060 ms

25/100

30%

CLS (Cumulative Layout Shift)

Value0.11

87/100

15%

TTI (Time to Interactive)

Value15.6 s

6/100

10%

Network Requests Diagram

natureofbeauty.com

300 ms

fancybox.css

70 ms

styles.css

53 ms

currencies.js

74 ms

currencies.js

72 ms

Our browser made a total of 91 requests to load all elements on the main page. We found that 64% of them (58 requests) were addressed to the original Natureofbeauty.com, 13% (12 requests) were made to Bucket.instafeedstory.com and 7% (6 requests) were made to Cdn.shopify.com. The less responsive or slowest element that took the longest time to load (944 ms) relates to the external source Bucket.instafeedstory.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 287.7 kB (23%)

Content Size

1.3 MB

After Optimization

971.9 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Natureofbeauty.com main page is 1.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Javascripts take 471.3 kB which makes up the majority of the site volume.

HTML Optimization

-87%

Potential reduce by 281.8 kB

  • Original 323.3 kB
  • After minification 253.2 kB
  • After compression 41.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 70.1 kB, which is 22% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 281.8 kB or 87% of the original size.

Image Optimization

-1%

Potential reduce by 2.9 kB

  • Original 405.6 kB
  • After minification 402.7 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Nature Of Beauty images are well optimized though.

JavaScript Optimization

-1%

Potential reduce by 2.8 kB

  • Original 471.3 kB
  • After minification 471.2 kB
  • After compression 468.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 285 B

  • Original 59.4 kB
  • After minification 59.4 kB
  • After compression 59.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Natureofbeauty.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 35 (41%)

Requests Now

85

After Optimization

50

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 85 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Nature Of Beauty. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 31 to 1 for JavaScripts and from 6 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

natureofbeauty.com

natureofbeauty.com

300 ms

fancybox.css

fancybox.css

70 ms

styles.css

styles.css

53 ms

currencies.js

currencies.js

74 ms

currencies.js

currencies.js

72 ms

preloads.js

preloads.js

129 ms

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

72 ms

storefront-80e528be853eac23af2454534897ca9536b1d3d04aa043b042f34879a3c111c8.js

storefront-80e528be853eac23af2454534897ca9536b1d3d04aa043b042f34879a3c111c8.js

92 ms

features-1c0b396bd4d054b94abae1eb6a1bd6ba47beb35525c57a217c77a862ff06d83f.js

features-1c0b396bd4d054b94abae1eb6a1bd6ba47beb35525c57a217c77a862ff06d83f.js

109 ms

thenatureofbeauty.myshopify.com

thenatureofbeauty.myshopify.com

311 ms

instagram-story.js

instagram-story.js

72 ms

analytics.js

analytics.js

37 ms

client.login-button_SXRiM6vG.en.esm.js

client.login-button_SXRiM6vG.en.esm.js

65 ms

chunk.common_frNVHrvu.esm.js

chunk.common_frNVHrvu.esm.js

62 ms

jquery.min.js

jquery.min.js

96 ms

vendors.js

vendors.js

119 ms

utilities.js

utilities.js

98 ms

sections.js

sections.js

92 ms

app.js

app.js

113 ms

option_selection-86cdd286ddf3be7e25d68b9fc5965d7798a3ff6228ff79af67b3f4e41d6a34be.js

option_selection-86cdd286ddf3be7e25d68b9fc5965d7798a3ff6228ff79af67b3f4e41d6a34be.js

119 ms

logo3_2017_white_800x161_72dpi_410x.png

logo3_2017_white_800x161_72dpi_410x.png

66 ms

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2019_grey_eggplant_400x100_72dpi_410x.jpg

87 ms

2021_calendar_171x171_72dpi_50x.jpg

2021_calendar_171x171_72dpi_50x.jpg

88 ms

perm_makeup_1024x1024_72dpi_500x_7b2bba6f-de82-4036-aa2f-150e845395ac_50x.jpg

perm_makeup_1024x1024_72dpi_500x_7b2bba6f-de82-4036-aa2f-150e845395ac_50x.jpg

109 ms

clear_skin_facial_original_50x.jpeg

clear_skin_facial_original_50x.jpeg

89 ms

Flagstaff-eyelash-extensions-Northern-Arizona-Glam-Squad_50x.jpg

Flagstaff-eyelash-extensions-Northern-Arizona-Glam-Squad_50x.jpg

100 ms

smooth_legs_1024x1024_72dpi_50x.jpg

smooth_legs_1024x1024_72dpi_50x.jpg

109 ms

tintedbbcream_50x.png

tintedbbcream_50x.png

116 ms

GIFT_CARD_1024X1024_72dpi_with_text_50x.jpg

GIFT_CARD_1024X1024_72dpi_with_text_50x.jpg

115 ms

sale_tags_square_1024x1024_72dpi_50x.jpg

sale_tags_square_1024x1024_72dpi_50x.jpg

113 ms

book_online_800x800_72dpi_50x.jpg

book_online_800x800_72dpi_50x.jpg

161 ms

spa_face_mask_800x800_72dpi_50x.jpg

spa_face_mask_800x800_72dpi_50x.jpg

193 ms

BIB_retinol_with_bkgrnd_660x660_72dpi_50x.jpg

BIB_retinol_with_bkgrnd_660x660_72dpi_50x.jpg

201 ms

makeup_800x800_72dpi_5fc85035-f8d9-454d-b86c-e5c189ed5c7c_50x.jpg

makeup_800x800_72dpi_5fc85035-f8d9-454d-b86c-e5c189ed5c7c_50x.jpg

365 ms

image_50x.heic

image_50x.heic

167 ms

no-image-50-3d8cc48bd078edcd544c8d60f929ed2d8800a3fc52e0f602e84b1767e392bfcd_50x.gif

no-image-50-3d8cc48bd078edcd544c8d60f929ed2d8800a3fc52e0f602e84b1767e392bfcd_50x.gif

137 ms

FullSizeRender_42025a7b-dda1-445b-a9df-647a33a400af_50x.jpg

FullSizeRender_42025a7b-dda1-445b-a9df-647a33a400af_50x.jpg

224 ms

PhotoRoom_20230220_104612_50x.jpg

PhotoRoom_20230220_104612_50x.jpg

457 ms

PhotoRoom_20231124_112837_50x.jpg

PhotoRoom_20231124_112837_50x.jpg

275 ms

PhotoRoom_20231124_112746_50x.jpg

PhotoRoom_20231124_112746_50x.jpg

276 ms

PhotoRoom_20231124_112658_50x.jpg

PhotoRoom_20231124_112658_50x.jpg

457 ms

PhotoRoom_20231124_115937_50x.jpg

PhotoRoom_20231124_115937_50x.jpg

535 ms

PhotoRoom_20231124_120417_50x.jpg

PhotoRoom_20231124_120417_50x.jpg

326 ms

PhotoRoom_20231124_120125_50x.jpg

PhotoRoom_20231124_120125_50x.jpg

334 ms

PhotoRoom_20231124_120106_50x.jpg

PhotoRoom_20231124_120106_50x.jpg

452 ms

PhotoRoom_20231124_120147_50x.jpg

PhotoRoom_20231124_120147_50x.jpg

737 ms

Hyfrecator-Treatment_50x.jpg

Hyfrecator-Treatment_50x.jpg

451 ms

dermaplaning1_750x750_72dpi_50x.jpg

dermaplaning1_750x750_72dpi_50x.jpg

519 ms

self_massage_50x.jpg

self_massage_50x.jpg

506 ms

MLD_Image_50x.jpg

MLD_Image_50x.jpg

594 ms

NOB_lotion_and_leaves_425X575_72dpi_600x.jpg

NOB_lotion_and_leaves_425X575_72dpi_600x.jpg

495 ms

trekkie.storefront.99bdfbca815ea24ab1705979a783df6e7810b51d.min.js

trekkie.storefront.99bdfbca815ea24ab1705979a783df6e7810b51d.min.js

300 ms

shop_events_listener-61fa9e0a912c675e178777d2b27f6cbd482f8912a6b0aa31fa3515985a8cd626.js

shop_events_listener-61fa9e0a912c675e178777d2b27f6cbd482f8912a6b0aa31fa3515985a8cd626.js

299 ms

shopify-boomerang-1.0.0.min.js

shopify-boomerang-1.0.0.min.js

300 ms

collect

collect

58 ms

collect

collect

48 ms

js

js

69 ms

opensans_n4.8512334118d0e9cf94c4626d298dba1c9f12a294.woff

opensans_n4.8512334118d0e9cf94c4626d298dba1c9f12a294.woff

241 ms

opensans_n3.802efb07b3f5051e538f43bcf2ea8622d85014ad.woff

opensans_n3.802efb07b3f5051e538f43bcf2ea8622d85014ad.woff

239 ms

opensans_n7.4e2eb03bfa5cdc209fbd1b7b5ee863b8032f4b36.woff

opensans_n7.4e2eb03bfa5cdc209fbd1b7b5ee863b8032f4b36.woff

253 ms

turbo.woff

turbo.woff

240 ms

lotion_and_leaves_trans_1900x762_72dpi_1400x.jpg

lotion_and_leaves_trans_1900x762_72dpi_1400x.jpg

237 ms

jquery.min.js

jquery.min.js

113 ms

turbo.ttf

turbo.ttf

87 ms

ajax.php

ajax.php

305 ms

turbo.svg

turbo.svg

290 ms

zuck.min.css

zuck.min.css

44 ms

snapgram.min.css

snapgram.min.css

27 ms

zuck.js

zuck.js

43 ms

ce049df9c3b1cb1da2f6a7838.js

ce049df9c3b1cb1da2f6a7838.js

90 ms

shopify.v2.min.js

shopify.v2.min.js

54 ms

bta.js

bta.js

170 ms

widget.min.js

widget.min.js

44 ms

bta-installed.js

bta-installed.js

41 ms

shopify-script-glider-async.js

shopify-script-glider-async.js

202 ms

bta-order-status-bootstrap.min.js

bta-order-status-bootstrap.min.js

40 ms

glide.core.min.css

glide.core.min.css

41 ms

glide.theme.min.css

glide.theme.min.css

53 ms

341578321_1422087268558882_9194341306047098366_n.jpg

341578321_1422087268558882_9194341306047098366_n.jpg

336 ms

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529 ms

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692 ms

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574 ms

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568 ms

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573 ms

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657 ms

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817 ms

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834 ms

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820 ms

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781 ms

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45920053_1029674387212572_2478886964695683316_n.jpg

944 ms

glide.min.js

glide.min.js

29 ms

Accessibility Review

natureofbeauty.com accessibility score

81

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes do not match their roles

High

ARIA IDs are not unique

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

natureofbeauty.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

natureofbeauty.com SEO score

84

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Natureofbeauty.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Natureofbeauty.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

natureofbeauty.com

Open Graph data is detected on the main page of Nature Of Beauty. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: