Tools & Wizards About Us
nescafe.com.hk screenshot

Report Summary

  • 17

    Performance

    Renders faster than
    32% of other websites

  • 97

    Accessibility

    Visual factors better than
    that of 91% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 93

    SEO

    Google-friendlier than
    83% of websites

nescafe.com.hk

Nescafé® Official Site| Nescafé Coffees | Nescafé Hong Kong

Page Load Speed

1.8 sec in total

First Response

36 ms

Resources Loaded

1.2 sec

Page Rendered

548 ms

nescafe.com.hk screenshot

About Website

Welcome to nescafe.com.hk homepage info - get ready to check Nescafe best content right away, or after learning these important things about nescafe.com.hk

無論您渴望品嚐濃郁的意式特濃咖啡、口感絲滑的拿鐵，還是冰爽的美式咖啡，Nescafé® 咖啡能夠滿足您的每一個咖啡需求。從晨間的提神咖啡到下午的放鬆時光，Nescafé® Coffees 精心挑選優質的咖啡豆，經過精湛的烘焙工藝，為您帶來口感豐富、香氣撲鼻的咖啡享受。開啟您的咖啡之旅，從一杯 Nescafé® 咖啡開始。

Visit nescafe.com.hk

Key Findings

We analyzed Nescafe.com.hk page load time and found that the first response time was 36 ms and then it took 1.8 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 35% of websites can load faster.

Performance Metrics

nescafe.com.hk performance score

17

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.1 s

8/100

10%

LCP (Largest Contentful Paint)

Value16.4 s

0/100

25%

SI (Speed Index)

Value14.4 s

1/100

10%

TBT (Total Blocking Time)

Value3,340 ms

2/100

30%

CLS (Cumulative Layout Shift)

Value0.001

100/100

15%

TTI (Time to Interactive)

Value28.6 s

0/100

10%

Network Requests Diagram

36 ms

css2

56 ms

css_OytrbAev7j-3G1ZD-YtUBcMZfH-U652xtSpz5Cf8aOU.css

28 ms

style.css

39 ms

css_l0bF--uQlrlp9_sTJfmoK7u8Z0UaRcL6UZ6Hlv7F3S8.css

28 ms

Our browser made a total of 54 requests to load all elements on the main page. We found that 0% of them (0 request) were addressed to the original Nescafe.com.hk, 6% (3 requests) were made to Cdnjs.cloudflare.com and 4% (2 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (750 ms) relates to the external source Fonts.gstatic.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 185.7 kB (7%)

Content Size

2.6 MB

After Optimization

2.4 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Nescafe.com.hk main page is 2.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 2.1 MB which makes up the majority of the site volume.

HTML Optimization

-85%

Potential reduce by 93.1 kB

  • Original 109.4 kB
  • After minification 91.3 kB
  • After compression 16.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 18.1 kB, which is 17% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 93.1 kB or 85% of the original size.

Image Optimization

-0%

Potential reduce by 5.8 kB

  • Original 2.1 MB
  • After minification 2.1 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Nescafe images are well optimized though.

JavaScript Optimization

-15%

Potential reduce by 25.6 kB

  • Original 172.4 kB
  • After minification 172.4 kB
  • After compression 146.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 25.6 kB or 15% of the original size.

CSS Optimization

-27%

Potential reduce by 61.1 kB

  • Original 222.5 kB
  • After minification 222.4 kB
  • After compression 161.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Nescafe.com.hk needs all CSS files to be minified and compressed as it can save up to 61.1 kB or 27% of the original size.

Requests Breakdown

Number of requests can be reduced by 19 (39%)

Requests Now

49

After Optimization

30

  • Images
  • JavaScript
  • CSS

The browser has sent 49 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Nescafe. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 11 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

36 ms

css2

css2

56 ms

css_OytrbAev7j-3G1ZD-YtUBcMZfH-U652xtSpz5Cf8aOU.css

css_OytrbAev7j-3G1ZD-YtUBcMZfH-U652xtSpz5Cf8aOU.css

28 ms

style.css

style.css

39 ms

css_l0bF--uQlrlp9_sTJfmoK7u8Z0UaRcL6UZ6Hlv7F3S8.css

css_l0bF--uQlrlp9_sTJfmoK7u8Z0UaRcL6UZ6Hlv7F3S8.css

28 ms

js_76TMIkJIvvyJL1EVqpTe4P4r4xLN21H1AdyUaR7_zMg.js

js_76TMIkJIvvyJL1EVqpTe4P4r4xLN21H1AdyUaR7_zMg.js

36 ms

gtm.js

gtm.js

27 ms

gtag.js

gtag.js

38 ms

js_4WYv_ylKhFaK5zEwZGT442s7-yJKNEhomAKFMYNkj_U.js

js_4WYv_ylKhFaK5zEwZGT442s7-yJKNEhomAKFMYNkj_U.js

46 ms

bootstraper.js

bootstraper.js

10 ms

gsap.min.js

gsap.min.js

168 ms

ScrollTrigger.min.js

ScrollTrigger.min.js

180 ms

html2canvas.min.js

html2canvas.min.js

333 ms

main.bundle.js

main.bundle.js

47 ms

js__bDKnZ8DoWWbm-cK6PP9AOhfj_BfqGJnucnC08P5ZBw.js

js__bDKnZ8DoWWbm-cK6PP9AOhfj_BfqGJnucnC08P5ZBw.js

45 ms

nescafe-global.js

nescafe-global.js

166 ms

js_JkN_KbtmtWZHgXvQqWXZS62PsXBu4dqcZvjEUpY6nYA.js

js_JkN_KbtmtWZHgXvQqWXZS62PsXBu4dqcZvjEUpY6nYA.js

48 ms

latest_logo_white.png

latest_logo_white.png

325 ms

Navigation-Component3-BannerImage4-738x800_0.jpg

Navigation-Component3-BannerImage4-738x800_0.jpg

174 ms

PLP-CategoryHeaders-Gold_738x800.jpg

PLP-CategoryHeaders-Gold_738x800.jpg

326 ms

Navigation-Component3-BannerImage5-738x800-1.jpg

Navigation-Component3-BannerImage5-738x800-1.jpg

173 ms

W0RsmOx.svg

W0RsmOx.svg

174 ms

Black%20coffee_icon_1.svg

Black%20coffee_icon_1.svg

323 ms

FullCoffeeCups_738x800_BlackCoffee.png

FullCoffeeCups_738x800_BlackCoffee.png

327 ms

Frothy_icon.svg

Frothy_icon.svg

285 ms

FullCoffeeCups_738x800_Frothy.png

FullCoffeeCups_738x800_Frothy.png

286 ms

Cappucino_icon_0.svg

Cappucino_icon_0.svg

288 ms

FullCoffeeCups_738x800_CAPPUCCINO.png

FullCoffeeCups_738x800_CAPPUCCINO.png

287 ms

Espresso_4.svg

Espresso_4.svg

290 ms

FullCoffeeCups_738x800_Espresso.png

FullCoffeeCups_738x800_Espresso.png

290 ms

Lungo.svg

Lungo.svg

292 ms

FullCoffeeCups_738x800_Lungo.png

FullCoffeeCups_738x800_Lungo.png

290 ms

Lungo_1.svg

Lungo_1.svg

294 ms

NDG_Capsule_0.svg

NDG_Capsule_0.svg

292 ms

CoffeeTypeFormat_Header_v5_2000_1374.jpg

CoffeeTypeFormat_Header_v5_2000_1374.jpg

295 ms

Burger%20Menu_Location%20Selector%201.jpg

Burger%20Menu_Location%20Selector%201.jpg

296 ms

01_7_Burger-Component1_Banner7_2084x816.jpg

01_7_Burger-Component1_Banner7_2084x816.jpg

297 ms

MicrosoftTeams-image%20%289%29.png

MicrosoftTeams-image%20%289%29.png

298 ms

1WeEt5I.svg

1WeEt5I.svg

298 ms

30DECzi.jpg

30DECzi.jpg

333 ms

brand-logo-light_0_0_0.png

brand-logo-light_0_0_0.png

299 ms

brand-logo-light_0_0.png

brand-logo-light_0_0.png

299 ms

MYW_sign_in.png

MYW_sign_in.png

300 ms

1qOjkzE.jpg

1qOjkzE.jpg

300 ms

plant.png

plant.png

301 ms

22xfp7m.svg

22xfp7m.svg

300 ms

BHL0s-W.svg

BHL0s-W.svg

313 ms

Nescafe_Website_Banner_Desktop.jpg

Nescafe_Website_Banner_Desktop.jpg

315 ms

Winter%20Seasonal_icon_1.svg

Winter%20Seasonal_icon_1.svg

322 ms

pU0mx2H.jpg

pU0mx2H.jpg

392 ms

3pVetVq.svg

3pVetVq.svg

327 ms

3xILJA2.ttf

3xILJA2.ttf

327 ms

nKKF-GM_FYFRJvXzVXaAPe97P1KHynJFP716qJd5-oU.ttf

nKKF-GM_FYFRJvXzVXaAPe97P1KHynJFP716qJd5-oU.ttf

442 ms

nKKF-GM_FYFRJvXzVXaAPe97P1KHynJFP716qHB--oU.ttf

nKKF-GM_FYFRJvXzVXaAPe97P1KHynJFP716qHB--oU.ttf

750 ms

Accessibility Review

nescafe.com.hk accessibility score

97

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

nescafe.com.hk best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

High

Issues were logged in the Issues panel in Chrome Devtools

SEO Factors

nescafe.com.hk SEO score

93

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    ZH

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Nescafe.com.hk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it does not match the claimed Chinese language. Our system also found out that Nescafe.com.hk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

nescafe.com.hk

Open Graph description is not detected on the main page of Nescafe. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: