Report Summary

  • 90

    Performance

    Renders faster than
    91% of other websites

  • 96

    Accessibility

    Visual factors better than
    that of 88% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 75

    SEO

    Google-friendlier than
    32% of websites

newcenterplace.com

New Center Detroit - Shopping and Restaurants of New Center Place - Fisher building, New Center One and Cadillac Place - Detroit, Michigan

Page Load Speed

581 ms in total

First Response

122 ms

Resources Loaded

367 ms

Page Rendered

92 ms

newcenterplace.com screenshot

About Website

Welcome to newcenterplace.com homepage info - get ready to check New Center Place best content right away, or after learning these important things about newcenterplace.com

New Center Shops and Restaurants of Fisher building, New Center One and Cadillac Place - Detroit, Michigan

Visit newcenterplace.com

Key Findings

We analyzed Newcenterplace.com page load time and found that the first response time was 122 ms and then it took 459 ms to load all DOM resources and completely render a web page. This is quite a good result, as only 10% of websites can load faster.

Performance Metrics

newcenterplace.com performance score

90

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value0.8 s

100/100

10%

LCP (Largest Contentful Paint)

Value2.7 s

86/100

25%

SI (Speed Index)

Value2.2 s

99/100

10%

TBT (Total Blocking Time)

Value220 ms

87/100

30%

CLS (Cumulative Layout Shift)

Value0.009

100/100

15%

TTI (Time to Interactive)

Value5.4 s

72/100

10%

Network Requests Diagram

newcenterplace.com

122 ms

style.css

32 ms

show_ads.js

92 ms

logo.jpg

117 ms

bg.jpg

29 ms

Our browser made a total of 12 requests to load all elements on the main page. We found that 92% of them (11 requests) were addressed to the original Newcenterplace.com, 8% (1 request) were made to Pagead2.googlesyndication.com. The less responsive or slowest element that took the longest time to load (202 ms) belongs to the original domain Newcenterplace.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 4.2 kB (6%)

Content Size

65.6 kB

After Optimization

61.3 kB

In fact, the total size of Newcenterplace.com main page is 65.6 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only 10% of websites need less resources to load. Images take 42.3 kB which makes up the majority of the site volume.

HTML Optimization

-68%

Potential reduce by 3.9 kB

  • Original 5.7 kB
  • After minification 5.1 kB
  • After compression 1.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 641 B, which is 11% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 3.9 kB or 68% of the original size.

Image Optimization

-0%

Potential reduce by 30 B

  • Original 42.3 kB
  • After minification 42.2 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. New Center Place images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 12 B

  • Original 15.9 kB
  • After minification 15.9 kB
  • After compression 15.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-18%

Potential reduce by 309 B

  • Original 1.7 kB
  • After minification 1.7 kB
  • After compression 1.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Newcenterplace.com needs all CSS files to be minified and compressed as it can save up to 309 B or 18% of the original size.

Requests Breakdown

We found no issues to fix!

Requests Now

11

After Optimization

11

The browser has sent 11 CSS, Javascripts, AJAX and image requests in order to completely render the main page of New Center Place. According to our analytics all requests are already optimized.

Accessibility Review

newcenterplace.com accessibility score

96

Accessibility Issues

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best Practices

newcenterplace.com best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

High

Serves images with low resolution

General

Impact

Issue

High

Page has valid source maps

SEO Factors

newcenterplace.com SEO score

75

Search Engine Optimization Advices

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    WINDOWS-1252

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Newcenterplace.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Newcenterplace.com main page’s claimed encoding is windows-1252. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of New Center Place. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: