Analyze

newlook.co.uk: New Look - Womens, Mens & Girls fashion Online

Free delivery available today - Shop the latest trends with New Look's range of women's, men's and girls fashion. Browse 1000's of new lines added each week.

Page load speed analysis

  • 60/100

    Normal result
  • 6

    Successful tests
  • 2

    Failed tests
  • First response

    290 ms

  • Resources loaded

    2 sec

  • Page rendered

    512 ms

  • Total page load time

    2.8 sec

Visit newlook.co.uk now to see the best up-to-date New Look content and also check out these interesting facts you probably never knew about newlook.co.uk

We analyzed Newlook.co.uk page load time and found that the first response time was 290 ms and then it took 2.5 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 45% of websites can load faster.

Page optimization

  • HTML 170.2 kB
    Images 2.1 MB
    Javascripts 723.4 kB
    CSS 157.1 kB

    In fact, the total size of Newlook.co.uk main page is 3.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 2.1 MB which makes up the majority of the site volume.

    • Original 170.2 kB
    • After minification 155.2 kB
    • After compression 30.1 kB

    HTML optimization

    HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 140.1 kB or 82% of the original size.

    • Original 2.1 MB
    • After optimization 1.8 MB

    Image optimization

    Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, New Look needs image optimization as it can save up to 288.7 kB or 14% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

    • Original 723.4 kB
    • After minification 721.1 kB
    • After compression 235.9 kB

    JavaScript optimization

    It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 487.4 kB or 67% of the original size.

    • Original 157.1 kB
    • After minification 156.6 kB
    • After compression 20.8 kB

    CSS optimization

    CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Newlook.co.uk needs all CSS files to be minified and compressed as it can save up to 136.3 kB or 87% of the original size.

Network requests diagram

  • newlook.co.uk
  • www.newlook.com
  • home.min.css
  • jquery.min.js
  • swfobject.min.js
  • interact.min.js
  • modernizr.min.js
  • MP_LocaleSelector.js
  • Bootstrap.js
  • flexslider.js
  • hp_template_scripts.js
  • s_code.js
  • mpel.js
  • jquery.cookie.js
  • browserCompatibilityCheck.js
  • mainPage.sr.js
  • target.js
  • imagecomingsoon_en.jpg
  • serverComponent.php
  • rd
  • ajax
  • 19110b08b879e540ed1800c963c50940.js
  • 2776fec65326a878c159f2434dca2231.js
  • 8723dfc7a3120d4253efaef34c5be346.js
  • b2ae44fd354ccba9e7bb9422364ddb04.js
  • 5cbb90818b4f826b23dee106b8324643.js
  • 52df9b6a60e5e7d79eaff2430cb3f0f2.js
  • conversion_async.js
  • dc.js
  • analytics.js
  • code.js
  • fbds.js
  • 1946.js
  • uz.js
  • megamenu_wk03_uk_eu
  • wk2_2016_hero_womens.jpg
  • icon-se23e40b408.png
  • m2760021_en_GB_NewLook_GB_flag.gif
  • m2660030_en_GB_NewLook_MENU_BANNER_CTA1.jpg
  • m2750047_en_GB_NewLook_MENU_BANNER_CTA2.jpg
  • m2040154_en_GB_NewLook_MAIN_BANNER_IMAGE.jpg
  • m6580023_en_GB_NewLook_footer_bottom_flags.png
  • m4690009_en_GB_NewLook_FOOTER_OVERLAY.png
  • wk2_2016_hero_mens.jpg
  • wk2_2016_hero_tall.jpg
  • wk02_scroller_2016_w1.jpg
  • wk02_scroller_2016_w2.jpg
  • wk02_scroller_2016_w3.jpg
  • wk02_scroller_2016_w4.jpg
  • wk02_scroller_2016_m1.jpg
  • wk02_scroller_2016_m2.jpg
  • wk02_scroller_2016_m3.jpg
  • wk02_scroller_2016_m4.jpg
  • wk02_scroller_2016_p1.jpg
  • wk02_scroller_2016_p2.jpg
  • wk02_scroller_2016_p3.jpg
  • wk02_scroller_2016_p4.jpg
  • wk02_scroller_2016_t1.jpg
  • wk02_scroller_2016_t2.jpg
  • wk02_scroller_2016_t3.jpg
  • wk02_scroller_2016_t4.jpg
  • wk2_2016_1puzzle_wide1.jpg
  • wk2_2016_1puzzle_small1.jpg
  • wk2_2016_1puzzle_small2.jpg
  • wk2_2016_1puzzle_hero1.jpg
  • wk49_2016_nldaily_banner.gif
  • curve_collection_wk01_2016_UK
  • id
  • standard
  • hf-se1553f4d9a.png
  • 1.js
  • standard
  • gibson-regular.woff
  • gibson-light.woff
  • inpage_linkid.js
  • blank
  • wk02_2016_blog_1.jpg
  • wk02_2016_blog_2.jpg
  • wk02_2016_blog_3.jpg
  • wk02_2016_blog_4.jpg
  • wk02_2016_blog_5.jpg
  • wk02_2016_blog_6.jpg
  • gibson-semibold.woff
  • s69599421739112
  • __utm.gif
  • socialIcon-sbd36214070.png
  • BebasNeue.woff
  • yieldify_1459258394.js
  • tman.cgi
  • ga-audiences
  • widgets.js
  • post-widget.js
  • mpel_storage.html
  • leftarrow.png
  • button.71000885400e222c3c0eec823f8f93f0.js
  • rightarrow.png
  • activityi;src=4190011.fls;type=count392;cat=homep002;ord=undefined
  • tman.cgi
  • gibson-italic.woff
  • mpel
  • 62000828.js
  • s
  • follow_button.fd774b599f565016d763dd860cb31c79.en.html
  • mpel_ssd.js
  • info.json
  • mpel_storage.html
  • collect

Our browser made a total of 111 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Newlook.co.uk, 31% (34 requests) were made to Cdn-newlook.amplience.com and 21% (23 requests) were made to Newlook.com. The less responsive or slowest element that took the longest time to load (440 ms) relates to the external source Magazine.newlook.com.

Additional info on newlook.co.uk

Requests

The browser has sent 106 CSS, Javascripts, AJAX and image requests in order to completely render the main page of New Look. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 44 to 1 for JavaScripts and as a result speed up the page load time.

44

Javascripts

52

Images

1

CSS

9

AJAX

106

All

Possible request optimization

1

Javascripts

45

Images

1

CSS

9

AJAX

50

Optimized

56

All

Normal result

Redirects

As for redirects, our browser was forwarded to http://www.newlook.com before it reached this domain.

IP address

Newlook.co.uk uses IP address which is currently shared with 4 other domains. The more sites share the same IP address, the higher the host server’s workload is. It is strongly recommended that the host server should be changed or the hosting provider should be requested to give a different (separate) IP address for this domain.

Poor result

IP Trace

newlook.co.uk

mcgraw-hill.com

tokobagus.com

royalbank.com

qantas.com.au

204.74.99.100

DNS records

Type Host Target/ip TTL Other
A

newlook.co.uk

204.74.99.100 300
NS

newlook.co.uk

edns90.ultradns.com 300
NS

newlook.co.uk

edns90.ultradns.biz 300
NS

newlook.co.uk

edns90.ultradns.org 300
NS

newlook.co.uk

edns90.ultradns.net 300

Language and encoding

Poor result

Language

EN en language flag

Detected

N/A  language flag

Claimed

Encoding

ISO-8859-1

Claimed

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Newlook.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Newlook.co.uk main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

HTTPS certificate

SSL Certificate

Newlook.co.uk has no SSL certificate. Web browsing can be safer with HTTPS connection, so we suggest that it should be obtained for this site.

Normal result

Visitor World Map

The server of Newlook.co.uk is located in United States, but, unfortunately, we cannot identify the countries where the visitors come from and thus it’s impossible to define if the distance can potentially affect the page load time.

Good result

Good result

Social Sharing Optimization

Open Graph data is detected on the main page of New Look. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook:

newlook.co.uk

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