Tools & Wizards About Us
nicmaxx.com screenshot

Report Summary

  • 32

    Performance

    Renders faster than
    52% of other websites

  • 78

    Accessibility

    Visual factors better than
    that of 45% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 83

    SEO

    Google-friendlier than
    46% of websites

nicmaxx.com

Page Load Speed

3.2 sec in total

First Response

151 ms

Resources Loaded

2.8 sec

Page Rendered

309 ms

nicmaxx.com screenshot

About Website

Visit nicmaxx.com now to see the best up-to-date Nicmaxx content and also check out these interesting facts you probably never knew about nicmaxx.com

Buy e-cig products from NICMAXX and satisfy your cravings for nicotine with less harmful chemicals. Order now and get free shipping on order over $75!

Visit nicmaxx.com

Key Findings

We analyzed Nicmaxx.com page load time and found that the first response time was 151 ms and then it took 3.1 sec to load all DOM resources and completely render a web page. This is a poor result, as 55% of websites can load faster.

Performance Metrics

nicmaxx.com performance score

32

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.6 s

32/100

10%

LCP (Largest Contentful Paint)

Value6.9 s

6/100

25%

SI (Speed Index)

Value4.7 s

70/100

10%

TBT (Total Blocking Time)

Value670 ms

44/100

30%

CLS (Cumulative Layout Shift)

Value0.451

20/100

15%

TTI (Time to Interactive)

Value8.1 s

41/100

10%

Network Requests Diagram

nicmaxx.com

151 ms

nicmaxx.com

534 ms

css

36 ms

jquery-1.7.min.js

74 ms

superfish.js

138 ms

Our browser made a total of 74 requests to load all elements on the main page. We found that 81% of them (60 requests) were addressed to the original Nicmaxx.com, 5% (4 requests) were made to Fonts.gstatic.com and 3% (2 requests) were made to Ssl.google-analytics.com. The less responsive or slowest element that took the longest time to load (1.2 sec) belongs to the original domain Nicmaxx.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 216.3 kB (20%)

Content Size

1.1 MB

After Optimization

881.7 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Nicmaxx.com main page is 1.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Images take 702.9 kB which makes up the majority of the site volume.

HTML Optimization

-76%

Potential reduce by 32.7 kB

  • Original 43.2 kB
  • After minification 38.3 kB
  • After compression 10.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 5.0 kB, which is 11% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 32.7 kB or 76% of the original size.

Image Optimization

-13%

Potential reduce by 88.9 kB

  • Original 702.9 kB
  • After minification 614.1 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Nicmaxx needs image optimization as it can save up to 88.9 kB or 13% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-29%

Potential reduce by 81.1 kB

  • Original 280.1 kB
  • After minification 280.1 kB
  • After compression 199.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 81.1 kB or 29% of the original size.

CSS Optimization

-19%

Potential reduce by 13.6 kB

  • Original 71.8 kB
  • After minification 71.5 kB
  • After compression 58.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Nicmaxx.com needs all CSS files to be minified and compressed as it can save up to 13.6 kB or 19% of the original size.

Requests Breakdown

Number of requests can be reduced by 34 (56%)

Requests Now

61

After Optimization

27

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 61 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Nicmaxx. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 9 to 1 for JavaScripts and from 21 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

nicmaxx.com

nicmaxx.com

151 ms

nicmaxx.com

nicmaxx.com

534 ms

css

css

36 ms

jquery-1.7.min.js

jquery-1.7.min.js

74 ms

superfish.js

superfish.js

138 ms

scripts.js

scripts.js

190 ms

colorbox.css

colorbox.css

195 ms

popup.css

popup.css

190 ms

font-awesome.css

font-awesome.css

200 ms

jquery.bxslider.css

jquery.bxslider.css

193 ms

photoswipe.css

photoswipe.css

201 ms

bootstrap.css

bootstrap.css

258 ms

extra_style.css

extra_style.css

254 ms

styles.css

styles.css

269 ms

responsive.css

responsive.css

266 ms

superfish.css

superfish.css

281 ms

camera.css

camera.css

279 ms

widgets.css

widgets.css

332 ms

cloud-zoom.css

cloud-zoom.css

327 ms

affiliateplus.css

affiliateplus.css

329 ms

affiliateplusreferfriend.css

affiliateplusreferfriend.css

345 ms

style.css

style.css

330 ms

faq.css

faq.css

341 ms

catalogsale.css

catalogsale.css

391 ms

22c6c55e442b0a115b0d2d22659c8652.js

22c6c55e442b0a115b0d2d22659c8652.js

527 ms

camera.js

camera.js

400 ms

body-bg.gif

body-bg.gif

136 ms

ga.js

ga.js

43 ms

analytics.js

analytics.js

96 ms

header-bg.gif

header-bg.gif

128 ms

header-tail.gif

header-tail.gif

128 ms

top-shadow.png

top-shadow.png

129 ms

logo3.png

logo3.png

128 ms

cart-bg.gif

cart-bg.gif

128 ms

header-row-tail.png

header-row-tail.png

193 ms

styles.css

styles.css

192 ms

content-shadow.png

content-shadow.png

340 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

163 ms

trusted-site-seal.png

trusted-site-seal.png

176 ms

nicmaxx.com

nicmaxx.com

159 ms

shop-now.jpg

shop-now.jpg

163 ms

free-shipping.jpg

free-shipping.jpg

161 ms

icon-twitter.png

icon-twitter.png

226 ms

icon-facebook.png

icon-facebook.png

229 ms

icon-instagram.png

icon-instagram.png

224 ms

google_plus.png

google_plus.png

223 ms

youtube.png

youtube.png

227 ms

pinterest.png

pinterest.png

291 ms

i_rss.gif

i_rss.gif

293 ms

blogger.png

blogger.png

291 ms

content-tail.gif

content-tail.gif

290 ms

fbevents.js

fbevents.js

149 ms

__utm.gif

__utm.gif

40 ms

newsletter-bg.png

newsletter-bg.png

236 ms

collect

collect

83 ms

overlay.png

overlay.png

564 ms

camera-loader.gif

camera-loader.gif

201 ms

slider-button.png

slider-button.png

218 ms

rotate-1.jpg

rotate-1.jpg

273 ms

controls.png

controls.png

766 ms

border.png

border.png

972 ms

loading_background.png

loading_background.png

1245 ms

loading.gif

loading.gif

1115 ms

logo.png

logo.png

341 ms

trusted-site-seal.png

trusted-site-seal.png

33 ms

js

js

92 ms

rotate-2.png

rotate-2.png

187 ms

slider-button-act.png

slider-button-act.png

256 ms

blank.gif

blank.gif

68 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsiH0B4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsiH0B4gaVc.ttf

17 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0B4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0B4gaVc.ttf

27 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsgH1x4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsgH1x4gaVc.ttf

43 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsg-1x4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsg-1x4gaVc.ttf

44 ms

print.css

print.css

67 ms

Accessibility Review

nicmaxx.com accessibility score

78

Accessibility Issues

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

nicmaxx.com best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

nicmaxx.com SEO score

83

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document doesn't use legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Nicmaxx.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Nicmaxx.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

nicmaxx.com

Open Graph description is not detected on the main page of Nicmaxx. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: