Tools & Wizards About Us
nicorette.co.nz screenshot

Report Summary

  • 20

    Performance

    Renders faster than
    37% of other websites

  • 71

    Accessibility

    Visual factors better than
    that of 36% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 86

    SEO

    Google-friendlier than
    60% of websites

nicorette.co.nz

Prepare to quit smoking with our products & resources | NICORETTE® New Zealand

Page Load Speed

8.5 sec in total

First Response

772 ms

Resources Loaded

7.4 sec

Page Rendered

278 ms

nicorette.co.nz screenshot

About Website

Visit nicorette.co.nz now to see the best up-to-date NICORETTE content and also check out these interesting facts you probably never knew about nicorette.co.nz

NICORETTE® products relieve your nicotine cravings and withdrawal symptoms to help you quit smoking. Stop smoking today!

Visit nicorette.co.nz

Key Findings

We analyzed Nicorette.co.nz page load time and found that the first response time was 772 ms and then it took 7.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 85% of websites can load faster.

Performance Metrics

nicorette.co.nz performance score

20

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.1 s

21/100

10%

LCP (Largest Contentful Paint)

Value7.1 s

6/100

25%

SI (Speed Index)

Value12.0 s

4/100

10%

TBT (Total Blocking Time)

Value3,700 ms

1/100

30%

CLS (Cumulative Layout Shift)

Value0.005

100/100

15%

TTI (Time to Interactive)

Value14.6 s

8/100

10%

Network Requests Diagram

nicorette.co.nz

772 ms

www.nicorette.co.nz

1343 ms

gtm.js

72 ms

tappable.js

706 ms

css_2GEVhH_eIm95ah7_s0zAFWcXdL8YzjlxJF9P54cucI4.css

729 ms

Our browser made a total of 54 requests to load all elements on the main page. We found that 94% of them (51 requests) were addressed to the original Nicorette.co.nz, 2% (1 request) were made to Googletagmanager.com and 2% (1 request) were made to S.go-mpulse.net. The less responsive or slowest element that took the longest time to load (3.2 sec) belongs to the original domain Nicorette.co.nz.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.7 MB (49%)

Content Size

3.4 MB

After Optimization

1.8 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Nicorette.co.nz main page is 3.4 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 40% of websites need less resources to load. Images take 1.6 MB which makes up the majority of the site volume.

HTML Optimization

-81%

Potential reduce by 59.1 kB

  • Original 73.0 kB
  • After minification 67.5 kB
  • After compression 13.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 59.1 kB or 81% of the original size.

Image Optimization

-8%

Potential reduce by 124.1 kB

  • Original 1.6 MB
  • After minification 1.4 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. NICORETTE images are well optimized though.

JavaScript Optimization

-37%

Potential reduce by 108.9 kB

  • Original 294.0 kB
  • After minification 276.9 kB
  • After compression 185.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 108.9 kB or 37% of the original size.

CSS Optimization

-92%

Potential reduce by 1.4 MB

  • Original 1.5 MB
  • After minification 1.5 MB
  • After compression 119.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Nicorette.co.nz needs all CSS files to be minified and compressed as it can save up to 1.4 MB or 92% of the original size.

Requests Breakdown

Number of requests can be reduced by 20 (42%)

Requests Now

48

After Optimization

28

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 48 CSS, Javascripts, AJAX and image requests in order to completely render the main page of NICORETTE. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 16 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

nicorette.co.nz

nicorette.co.nz

772 ms

www.nicorette.co.nz

www.nicorette.co.nz

1343 ms

gtm.js

gtm.js

72 ms

tappable.js

tappable.js

706 ms

css_2GEVhH_eIm95ah7_s0zAFWcXdL8YzjlxJF9P54cucI4.css

css_2GEVhH_eIm95ah7_s0zAFWcXdL8YzjlxJF9P54cucI4.css

729 ms

css_DuLslKcMUx2CTld6-18j0Ikgokg4rZV1k8krqNhNm4c.css

css_DuLslKcMUx2CTld6-18j0Ikgokg4rZV1k8krqNhNm4c.css

698 ms

css_mXpaWKK9KhsVrnAoC-DogjJBhWn2V3QbG8Q7ZaMe_4Q.css

css_mXpaWKK9KhsVrnAoC-DogjJBhWn2V3QbG8Q7ZaMe_4Q.css

1905 ms

js_c8LbWbHV1txem3q8oAzuadnL-HiBShaQH_WRviNqT_g.js

js_c8LbWbHV1txem3q8oAzuadnL-HiBShaQH_WRviNqT_g.js

1178 ms

js_u7dIY2_9YCrjmpvFuR1VAj61CwttNXVyeydmAw4Tg9s.js

js_u7dIY2_9YCrjmpvFuR1VAj61CwttNXVyeydmAw4Tg9s.js

1387 ms

js_onbE0n0cQY6KTDQtHO_E27UBymFC-RuqypZZ6Zxez-o.js

js_onbE0n0cQY6KTDQtHO_E27UBymFC-RuqypZZ6Zxez-o.js

797 ms

js_-9gS6A6ng0Ev31bUUGWtZKC9ULOCD3fJaAGfyv6vvtM.js

js_-9gS6A6ng0Ev31bUUGWtZKC9ULOCD3fJaAGfyv6vvtM.js

750 ms

janrain_helpers.js

janrain_helpers.js

801 ms

js_8qSLdvvDgfIq_1_5O_7ecne1s_n1NwRSopmaZVwAbyI.js

js_8qSLdvvDgfIq_1_5O_7ecne1s_n1NwRSopmaZVwAbyI.js

818 ms

janrain_capture_callback_register.js

janrain_capture_callback_register.js

832 ms

loader.js

loader.js

855 ms

js_iuMoWG79hBL_kPfGp2m3jLOnHOrR43HrnFrQ_FF-1l8.js

js_iuMoWG79hBL_kPfGp2m3jLOnHOrR43HrnFrQ_FF-1l8.js

850 ms

js_JIiOoM4B3gABcd7E8jroyFeZCtBR7e-DbG8Jvpvf8nk.js

js_JIiOoM4B3gABcd7E8jroyFeZCtBR7e-DbG8Jvpvf8nk.js

863 ms

js_uVvqJYTb7nQ4KTthyoZedqfZSadHeK-vlHE-VqJvtDc.js

js_uVvqJYTb7nQ4KTthyoZedqfZSadHeK-vlHE-VqJvtDc.js

1281 ms

js_KL1l_uJfzu6M3HMQl8KCbeT7p-Cq_vPyFRubIN1UQAc.js

js_KL1l_uJfzu6M3HMQl8KCbeT7p-Cq_vPyFRubIN1UQAc.js

1445 ms

js_Siotywnj9rOHI2C6RquhagkJs9zjKWHGmgKpcDSSQJQ.js

js_Siotywnj9rOHI2C6RquhagkJs9zjKWHGmgKpcDSSQJQ.js

913 ms

N59HF-8EBRA-JDCQG-KBYL5-SASZH

N59HF-8EBRA-JDCQG-KBYL5-SASZH

298 ms

logo.png

logo.png

177 ms

menu-leaf.png

menu-leaf.png

389 ms

facebook.png

facebook.png

177 ms

youtube.png

youtube.png

177 ms

search-icon.png

search-icon.png

426 ms

icons-se9670d79ca.png

icons-se9670d79ca.png

357 ms

nav-bg.png

nav-bg.png

409 ms

home-icon-active.png

home-icon-active.png

465 ms

nicorette-nz-group-image.png

nicorette-nz-group-image.png

953 ms

quickmist_0.png

quickmist_0.png

466 ms

quit-before-this-time-is-different_0.jpg

quit-before-this-time-is-different_0.jpg

440 ms

budge-calculator_0.png

budge-calculator_0.png

465 ms

subnav-want-to-quit-smoking-gradually.png

subnav-want-to-quit-smoking-gradually.png

469 ms

mega-maximize.png

mega-maximize.png

468 ms

what-to-do-if-you-have-a-cigarette-tout.png

what-to-do-if-you-have-a-cigarette-tout.png

496 ms

conquer-your-cravings-stay-on-track_0.png

conquer-your-cravings-stay-on-track_0.png

506 ms

nic-shop-now-sticky.jpg

nic-shop-now-sticky.jpg

1117 ms

countdown_nz.png

countdown_nz.png

508 ms

chemist_warehouse_au.png

chemist_warehouse_au.png

536 ms

pak_n_save_nz.png

pak_n_save_nz.png

532 ms

nicorette-nz-mist-quickmist-banner_0.jpg

nicorette-nz-mist-quickmist-banner_0.jpg

3201 ms

health-benefits-of-quitting_0.jpg

health-benefits-of-quitting_0.jpg

543 ms

learn-how-to-quit-for-good-this-time.png

learn-how-to-quit-for-good-this-time.png

570 ms

busted-myths-about-quitting-smoking.jpg

busted-myths-about-quitting-smoking.jpg

574 ms

budget-calculator-new-2.jpg

budget-calculator-new-2.jpg

575 ms

find-the-right-product-for-you.png

find-the-right-product-for-you.png

690 ms

footer-facebook-icon.png

footer-facebook-icon.png

638 ms

footer-youtube-icon.png

footer-youtube-icon.png

605 ms

AvenirLT-Book.woff

AvenirLT-Book.woff

990 ms

icomoon.ttf

icomoon.ttf

920 ms

orette-bold-webfont.woff

orette-bold-webfont.woff

1130 ms

AvenirLT-Medium.woff

AvenirLT-Medium.woff

1356 ms

config.json

config.json

158 ms

Accessibility Review

nicorette.co.nz accessibility score

71

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes do not match their roles

High

[aria-hidden="true"] elements contain focusable descendents

High

[role]s are not contained by their required parent element

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

nicorette.co.nz best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

nicorette.co.nz SEO score

86

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Nicorette.co.nz can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Nicorette.co.nz main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

nicorette.co.nz

Open Graph description is not detected on the main page of NICORETTE. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: