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nielsens.co.uk screenshot

Report Summary

  • 63

    Performance

    Renders faster than
    77% of other websites

  • 94

    Accessibility

    Visual factors better than
    that of 83% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 99

    SEO

    Google-friendlier than
    93% of websites

nielsens.co.uk

Housing developers Cumbria, house builder Cumbria - Nielsens, Penrith, Cumbria

Page Load Speed

1.6 sec in total

First Response

185 ms

Resources Loaded

1.3 sec

Page Rendered

126 ms

nielsens.co.uk screenshot

About Website

Click here to check amazing Nielsens content. Otherwise, check out these important facts you probably never knew about nielsens.co.uk

Based in Greystoke, Cumbria and with over 20 years of construction experience we have developed a reputation for building high quality, luxury bespoke homes which embrace energy saving techniques and ...

Visit nielsens.co.uk

Key Findings

We analyzed Nielsens.co.uk page load time and found that the first response time was 185 ms and then it took 1.4 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 30% of websites can load faster.

Performance Metrics

nielsens.co.uk performance score

63

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.4 s

71/100

10%

LCP (Largest Contentful Paint)

Value5.2 s

23/100

25%

SI (Speed Index)

Value3.3 s

91/100

10%

TBT (Total Blocking Time)

Value40 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0.408

24/100

15%

TTI (Time to Interactive)

Value5.2 s

74/100

10%

Network Requests Diagram

nielsens.co.uk

185 ms

nielsens.co.uk

363 ms

style.1681306754.css

172 ms

modernizr-3.3.1.min.js

237 ms

css

28 ms

Our browser made a total of 20 requests to load all elements on the main page. We found that 65% of them (13 requests) were addressed to the original Nielsens.co.uk, 15% (3 requests) were made to Fonts.gstatic.com and 10% (2 requests) were made to Fonts.googleapis.com. The less responsive or slowest element that took the longest time to load (399 ms) belongs to the original domain Nielsens.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 16.4 kB (3%)

Content Size

555.1 kB

After Optimization

538.7 kB

  • HTML
  • Images

In fact, the total size of Nielsens.co.uk main page is 555.1 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 20% of websites need less resources to load. Images take 534.6 kB which makes up the majority of the site volume.

HTML Optimization

-80%

Potential reduce by 16.4 kB

  • Original 20.5 kB
  • After minification 16.4 kB
  • After compression 4.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 4.1 kB, which is 20% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 16.4 kB or 80% of the original size.

Image Optimization

-0%

Potential reduce by 58 B

  • Original 534.6 kB
  • After minification 534.5 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Nielsens images are well optimized though.

Requests Breakdown

Number of requests can be reduced by 3 (23%)

Requests Now

13

After Optimization

10

  • Images
  • JavaScript
  • CSS

The browser has sent 13 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Nielsens. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 4 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

nielsens.co.uk

nielsens.co.uk

185 ms

nielsens.co.uk

nielsens.co.uk

363 ms

style.1681306754.css

style.1681306754.css

172 ms

modernizr-3.3.1.min.js

modernizr-3.3.1.min.js

237 ms

css

css

28 ms

css

css

45 ms

jquery-1.12.3.min.js

jquery-1.12.3.min.js

19 ms

main.min.1681306765.js

main.min.1681306765.js

308 ms

js

js

60 ms

logo-nielsens-2-w960.png

logo-nielsens-2-w960.png

95 ms

homeslide1-3-w1440h550.jpg

homeslide1-3-w1440h550.jpg

243 ms

homeslide2-2-w1440h550.jpg

homeslide2-2-w1440h550.jpg

230 ms

homeslide3-2-w1440h550.jpg

homeslide3-2-w1440h550.jpg

244 ms

homeslide4-2-w1440h550.jpg

homeslide4-2-w1440h550.jpg

399 ms

homeslide5-2-w1440h550.jpg

homeslide5-2-w1440h550.jpg

399 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0B4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0B4gaVc.ttf

16 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsg-1x4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsg-1x4gaVc.ttf

20 ms

PN_zRfy9qWD8fEagAPg9pTw.ttf

PN_zRfy9qWD8fEagAPg9pTw.ttf

24 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

368 ms

flexslider-icon.woff

flexslider-icon.woff

81 ms

Accessibility Review

nielsens.co.uk accessibility score

94

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

nielsens.co.uk best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

nielsens.co.uk SEO score

99

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Nielsens.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Nielsens.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

nielsens.co.uk

Open Graph data is detected on the main page of Nielsens. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: