Tools & Wizards About Us
nissan.se screenshot

Report Summary

  • 14

    Performance

    Renders faster than
    26% of other websites

  • 93

    Accessibility

    Visual factors better than
    that of 80% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 84

    SEO

    Google-friendlier than
    52% of websites

nissan.se

Nissan Sverige | Elbilar, crossoverbilar, fyrhjulsdrivna bilar och skåpbilar

Page Load Speed

18.3 sec in total

First Response

289 ms

Resources Loaded

17.5 sec

Page Rendered

590 ms

nissan.se screenshot

About Website

Click here to check amazing Nissan content for Sweden. Otherwise, check out these important facts you probably never knew about nissan.se

Upptäck Nissans bilar: SUV, crossover eller halvkombi. Utforska nya bilar, använda bilar, elbilar, skåpbilar med mera. Redo för en provkörning?

Visit nissan.se

Key Findings

We analyzed Nissan.se page load time and found that the first response time was 289 ms and then it took 18.1 sec to load all DOM resources and completely render a web page. This is a poor result, as 95% of websites can load faster.

Performance Metrics

nissan.se performance score

14

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.1 s

22/100

10%

LCP (Largest Contentful Paint)

Value4.6 s

34/100

25%

SI (Speed Index)

Value13.5 s

2/100

10%

TBT (Total Blocking Time)

Value1,660 ms

11/100

30%

CLS (Cumulative Layout Shift)

Value1.558

0/100

15%

TTI (Time to Interactive)

Value23.1 s

1/100

10%

Network Requests Diagram

nissan.se

289 ms

www.nissan.se

959 ms

nissan-navigation.min.css

177 ms

app.css

264 ms

contact.css

198 ms

Our browser made a total of 204 requests to load all elements on the main page. We found that 10% of them (21 requests) were addressed to the original Nissan.se, 36% (74 requests) were made to Media.nissan.eu and 12% (25 requests) were made to M.nissan.eu. The less responsive or slowest element that took the longest time to load (8.3 sec) relates to the external source M.nissan.eu.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.3 MB (32%)

Content Size

4.2 MB

After Optimization

2.9 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Nissan.se main page is 4.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 2.6 MB which makes up the majority of the site volume.

HTML Optimization

-89%

Potential reduce by 194.0 kB

  • Original 217.8 kB
  • After minification 196.7 kB
  • After compression 23.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 194.0 kB or 89% of the original size.

Image Optimization

-3%

Potential reduce by 85.7 kB

  • Original 2.6 MB
  • After minification 2.5 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Nissan images are well optimized though.

JavaScript Optimization

-74%

Potential reduce by 775.8 kB

  • Original 1.1 MB
  • After minification 869.2 kB
  • After compression 275.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 775.8 kB or 74% of the original size.

CSS Optimization

-86%

Potential reduce by 291.2 kB

  • Original 337.4 kB
  • After minification 294.6 kB
  • After compression 46.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Nissan.se needs all CSS files to be minified and compressed as it can save up to 291.2 kB or 86% of the original size.

Requests Breakdown

Number of requests can be reduced by 109 (58%)

Requests Now

189

After Optimization

80

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 189 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Nissan. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 39 to 1 for JavaScripts and from 11 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

nissan.se

nissan.se

289 ms

www.nissan.se

www.nissan.se

959 ms

nissan-navigation.min.css

nissan-navigation.min.css

177 ms

app.css

app.css

264 ms

contact.css

contact.css

198 ms

highlight.css

highlight.css

173 ms

innovation.css

innovation.css

218 ms

lmtools.css

lmtools.css

190 ms

local.css

local.css

240 ms

offers.css

offers.css

254 ms

range.css

range.css

360 ms

telescopic.css

telescopic.css

314 ms

social.css

social.css

357 ms

modernizr.js

modernizr.js

398 ms

settings.js

settings.js

397 ms

swfobject.js

swfobject.js

588 ms

jquery.min.js

jquery.min.js

1317 ms

utils.min.js

utils.min.js

387 ms

granite.min.js

granite.min.js

385 ms

jquery.min.js

jquery.min.js

383 ms

shared.min.js

shared.min.js

563 ms

underscore.min.js

underscore.min.js

543 ms

kernel.min.js

kernel.min.js

1928 ms

jquery.js

jquery.js

260 ms

jslib.min.js

jslib.min.js

236 ms

nissan-navigation.min.js

nissan-navigation.min.js

235 ms

clobs.js

clobs.js

233 ms

config.init.js

config.init.js

254 ms

layer.php

layer.php

388 ms

sitecatalyst.min.js

sitecatalyst.min.js

266 ms

util.min.js

util.min.js

251 ms

analytics.sitecatalyst.js

analytics.sitecatalyst.js

247 ms

mac-sc.min.js

mac-sc.min.js

260 ms

plugins.min.js

plugins.min.js

281 ms

clientLib.min.js

clientLib.min.js

226 ms

adrum.js

adrum.js

224 ms

opentag-68235-835697.js

opentag-68235-835697.js

230 ms

mainheadernissanlogo.png

mainheadernissanlogo.png

42 ms

Logo-YouPlus2.png

Logo-YouPlus2.png

42 ms

nav-sep.png

nav-sep.png

120 ms

nissanprolight-webfont.woff

nissanprolight-webfont.woff

261 ms

nissanpro-light.svg

nissanpro-light.svg

248 ms

nissanpro-light.woff

nissanpro-light.woff

258 ms

nissanpromedium-webfont.woff

nissanpromedium-webfont.woff

258 ms

nissanpro-medium.svg

nissanpro-medium.svg

257 ms

nissanpro-medium.woff

nissanpro-medium.woff

258 ms

nissan-icons.woff

nissan-icons.woff

255 ms

nissan-icons.svg

nissan-icons.svg

256 ms

nissan-icons.woff

nissan-icons.woff

254 ms

nissanprobold-webfont.woff

nissanprobold-webfont.woff

253 ms

nissanpro-bold.svg

nissanpro-bold.svg

252 ms

nissanpro-bold.woff

nissanpro-bold.woff

262 ms

ebOneTag.js

ebOneTag.js

31 ms

eu-nissan.netmng.com

eu-nissan.netmng.com

3848 ms

PostData.js

PostData.js

3798 ms

consent-widget-1.1.0.min.js

consent-widget-1.1.0.min.js

3829 ms

config.json

config.json

2138 ms

config.json

config.json

1378 ms

image

image

4748 ms

mainpushslideshowcom.telescopicsearch.json

mainpushslideshowcom.telescopicsearch.json

1112 ms

js

js

991 ms

all.js

all.js

1688 ms

www.nissan.se

www.nissan.se

1849 ms

passengers-cars.tab..html

passengers-cars.tab..html

322 ms

commercial.tab..html

commercial.tab..html

336 ms

image

image

1232 ms

image

image

5181 ms

image

image

5622 ms

image

image

5909 ms

image

image

8344 ms

image

image

1498 ms

image

image

6030 ms

image

image

4517 ms

image

image

4630 ms

image

image

4683 ms

image

image

4723 ms

image

image

4760 ms

image

image

4804 ms

image

image

4834 ms

image

image

5258 ms

image

image

5680 ms

image

image

5914 ms

image

image

6145 ms

image

image

6607 ms

image

image

7116 ms

image

image

6639 ms

image

image

7766 ms

image

image

6702 ms

image

image

7186 ms

Serving

Serving

460 ms

s

s

747 ms

tag2

tag2

568 ms

eu-nissan.netmng.com

eu-nissan.netmng.com

430 ms

LEAF.png

LEAF.png

131 ms

e-nv200_Evalia.png

e-nv200_Evalia.png

148 ms

new-micra.png

new-micra.png

150 ms

Note2013DK.jpg

Note2013DK.jpg

148 ms

Pulsar2_119x62_.png

Pulsar2_119x62_.png

147 ms

newjuke.png

newjuke.png

145 ms

new-qashqai.png

new-qashqai.png

413 ms

new_x-trail.png

new_x-trail.png

445 ms

NP300_NAVARA.png

NP300_NAVARA.png

415 ms

370z.png

370z.png

452 ms

370z-Roadster.png

370z-Roadster.png

408 ms

GT-R_MY14_Header_119x62.png

GT-R_MY14_Header_119x62.png

413 ms

Evalia_SILVER.png

Evalia_SILVER.png

552 ms

range_page_logo.png

range_page_logo.png

553 ms

range_page_logo_2.png

range_page_logo_2.png

545 ms

HP_top_nav_eNV200-van_119x62.png

HP_top_nav_eNV200-van_119x62.png

758 ms

NV200-combi.png

NV200-combi.png

760 ms

NV200-van.png

NV200-van.png

767 ms

NV400.png

NV400.png

759 ms

NT400-Cabstar.png

NT400-Cabstar.png

767 ms

Cabstar.png

Cabstar.png

777 ms

NP300_NAVARA.png

NP300_NAVARA.png

816 ms

LCV_Menu_icon.png

LCV_Menu_icon.png

814 ms

Brochure.png

Brochure.png

487 ms

gifts.png

gifts.png

487 ms

Find-a-dealer.png

Find-a-dealer.png

489 ms

Test-drive.png

Test-drive.png

682 ms

Configure.png

Configure.png

683 ms

Contact.png

Contact.png

681 ms

Future.png

Future.png

681 ms

FAQ.png

FAQ.png

681 ms

Picto2.png

Picto2.png

682 ms

reseauNissan.png

reseauNissan.png

751 ms

picto_30x30.png

picto_30x30.png

752 ms

uefa-champions-league-picto-nav.png

uefa-champions-league-picto-nav.png

748 ms

CCL_ICON_0000_01.png

CCL_ICON_0000_01.png

702 ms

Cop21.png

Cop21.png

629 ms

you%2B.png

you%2B.png

675 ms

carwings.png

carwings.png

702 ms

btn-close.png

btn-close.png

703 ms

activityi;src=4820015;type=lpupd0;cat=nissa0;ord=5408736071549.356

activityi;src=4820015;type=lpupd0;cat=nissa0;ord=5408736071549.356

459 ms

common.js

common.js

359 ms

util.js

util.js

391 ms

controls.js

controls.js

389 ms

places_impl.js

places_impl.js

386 ms

ActivityServer.bs

ActivityServer.bs

295 ms

powered-by-google-on-white3.png

powered-by-google-on-white3.png

200 ms

autocomplete-icons.png

autocomplete-icons.png

240 ms

js

js

157 ms

i.js

i.js

75 ms

192 ms

xd_arbiter.php

xd_arbiter.php

276 ms

xd_arbiter.php

xd_arbiter.php

623 ms

s71468829372897

s71468829372897

37 ms

js

js

44 ms

img

img

36 ms

iframe

iframe

71 ms

img

img

85 ms

img

img

111 ms

pixel

pixel

416 ms

img

img

181 ms

img

img

441 ms

Pug

Pug

112 ms

u.php

u.php

92 ms

us.gif

us.gif

317 ms

rtset

rtset

133 ms

UserMatch.ashx

UserMatch.ashx

135 ms

rum

rum

135 ms

match.aspx

match.aspx

200 ms

info.php

info.php

369 ms

sync

sync

203 ms

296 ms

cs

cs

466 ms

s.kau.li

s.kau.li

465 ms

439 ms

149 ms

GenericUserSync.ashx

GenericUserSync.ashx

191 ms

2948

2948

209 ms

161 ms

image.sbxx

image.sbxx

187 ms

pixel

pixel

67 ms

4448

4448

256 ms

img

img

62 ms

img

img

185 ms

img

img

75 ms

img

img

138 ms

img

img

178 ms

tap.php

tap.php

78 ms

img

img

133 ms

mapuser

mapuser

115 ms

xrefid.xgi

xrefid.xgi

122 ms

sync

sync

186 ms

merge

merge

122 ms

rum

rum

141 ms

sd

sd

161 ms

match

match

135 ms

image.sbxx

image.sbxx

189 ms

img

img

175 ms

spacer.gif

spacer.gif

163 ms

lr.gif

lr.gif

145 ms

img

img

107 ms

img

img

170 ms

pixel.gif

pixel.gif

91 ms

trpx.gif

trpx.gif

126 ms

info2

info2

194 ms

xrefid.xgi

xrefid.xgi

54 ms

1by1.png

1by1.png

97 ms

stats.js

stats.js

67 ms

AuthenticationService.Authenticate

AuthenticationService.Authenticate

324 ms

ping

ping

59 ms

adrum-ext.63e9f33be79086444fbb75051659bdae.js

adrum-ext.63e9f33be79086444fbb75051659bdae.js

78 ms

Accessibility Review

nissan.se accessibility score

93

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

List items (<li>) are not contained within <ul> or <ol> parent elements.

Best Practices

nissan.se best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

nissan.se SEO score

84

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    SV

  • Language Claimed

    FR

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Nissan.se can be misinterpreted by Google and other search engines. Our service has detected that Swedish is used on the page, and it does not match the claimed French language. Our system also found out that Nissan.se main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

nissan.se

Open Graph description is not detected on the main page of Nissan. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: