Report Summary

  • 52

    Performance

    Renders faster than
    70% of other websites

  • 50

    Accessibility

    Visual factors better than
    that of 20% of websites

  • 58

    Best Practices

    More advanced features
    available than in
    19% of websites

  • 58

    SEO

    Google-friendlier than
    20% of websites

novita.com.hk

novita 諾維達

Page Load Speed

5.9 sec in total

First Response

225 ms

Resources Loaded

5.3 sec

Page Rendered

317 ms

novita.com.hk screenshot

About Website

Visit novita.com.hk now to see the best up-to-date Novita content and also check out these interesting facts you probably never knew about novita.com.hk

A promotional site

Visit novita.com.hk

Key Findings

We analyzed Novita.com.hk page load time and found that the first response time was 225 ms and then it took 5.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

novita.com.hk performance score

52

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.3 s

7/100

10%

LCP (Largest Contentful Paint)

Value10.6 s

0/100

25%

SI (Speed Index)

Value12.1 s

3/100

10%

TBT (Total Blocking Time)

Value70 ms

99/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value6.2 s

62/100

10%

Network Requests Diagram

chi

225 ms

668 ms

global.css

853 ms

home.css

658 ms

camera.css

893 ms

Our browser made a total of 33 requests to load all elements on the main page. We found that 91% of them (30 requests) were addressed to the original Novita.com.hk, 6% (2 requests) were made to Google-analytics.com and 3% (1 request) were made to Stats.g.doubleclick.net. The less responsive or slowest element that took the longest time to load (2.2 sec) belongs to the original domain Novita.com.hk.

Page Optimization Overview & Recommendations

Page size can be reduced by 327.9 kB (39%)

Content Size

834.2 kB

After Optimization

506.3 kB

In fact, the total size of Novita.com.hk main page is 834.2 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 15% of websites need less resources to load. Images take 447.7 kB which makes up the majority of the site volume.

HTML Optimization

-72%

Potential reduce by 8.4 kB

  • Original 11.5 kB
  • After minification 10.3 kB
  • After compression 3.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 1.2 kB, which is 11% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 8.4 kB or 72% of the original size.

Image Optimization

-10%

Potential reduce by 45.1 kB

  • Original 447.7 kB
  • After minification 402.6 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Novita images are well optimized though.

JavaScript Optimization

-72%

Potential reduce by 237.2 kB

  • Original 331.7 kB
  • After minification 287.3 kB
  • After compression 94.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 237.2 kB or 72% of the original size.

CSS Optimization

-86%

Potential reduce by 37.3 kB

  • Original 43.3 kB
  • After minification 36.0 kB
  • After compression 6.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Novita.com.hk needs all CSS files to be minified and compressed as it can save up to 37.3 kB or 86% of the original size.

Requests Breakdown

Number of requests can be reduced by 7 (24%)

Requests Now

29

After Optimization

22

The browser has sent 29 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Novita. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 5 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

novita.com.hk accessibility score

50

Accessibility Issues

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

[id] attributes on active, focusable elements are not unique

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

novita.com.hk best practices score

58

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

novita.com.hk SEO score

58

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Language and Encoding

  • Language Detected

    ZH

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Novita.com.hk can be misinterpreted by Google and other search engines. Our service has detected that Chinese is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Novita.com.hk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Novita. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: