Report Summary

  • 42

    Performance

    Renders faster than
    61% of other websites

  • 63

    Accessibility

    Visual factors better than
    that of 28% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 79

    SEO

    Google-friendlier than
    40% of websites

novotelstore.com

Novotel Store | Premium Novotel Bedding Collections

Page Load Speed

3.1 sec in total

First Response

606 ms

Resources Loaded

2.2 sec

Page Rendered

283 ms

novotelstore.com screenshot

About Website

Visit novotelstore.com now to see the best up-to-date Novotel Store content and also check out these interesting facts you probably never knew about novotelstore.com

Shop Novotel bedding to bring the comfort and style of Novotel hotels into your home. Explore our exclusive range of premium hotel bedding products.

Visit novotelstore.com

Key Findings

We analyzed Novotelstore.com page load time and found that the first response time was 606 ms and then it took 2.5 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

novotelstore.com performance score

42

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.4 s

38/100

10%

LCP (Largest Contentful Paint)

Value6.6 s

8/100

25%

SI (Speed Index)

Value5.5 s

54/100

10%

TBT (Total Blocking Time)

Value270 ms

82/100

30%

CLS (Cumulative Layout Shift)

Value0.505

16/100

15%

TTI (Time to Interactive)

Value7.9 s

43/100

10%

Network Requests Diagram

606 ms

c8017b9a3e3f05627cbc70cdd41e0a7b_1458315048.css

246 ms

5cd7a158034d7930f6a1dd783bc5f8e4_1458315050.js

571 ms

fdeb65d5058670e01b88924cb427cc49_1458315050.js

407 ms

ca0b32365d2173331bae2409ed930105_1458315050.js

168 ms

Our browser made a total of 37 requests to load all elements on the main page. We found that 43% of them (16 requests) were addressed to the original Novotelstore.com, 11% (4 requests) were made to Secure.livechatinc.com and 8% (3 requests) were made to Cdn.livechatinc.com. The less responsive or slowest element that took the longest time to load (612 ms) belongs to the original domain Novotelstore.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 479.7 kB (52%)

Content Size

924.6 kB

After Optimization

444.9 kB

In fact, the total size of Novotelstore.com main page is 924.6 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 40% of websites need less resources to load. Javascripts take 636.0 kB which makes up the majority of the site volume.

HTML Optimization

-73%

Potential reduce by 37.3 kB

  • Original 51.1 kB
  • After minification 44.5 kB
  • After compression 13.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 6.6 kB, which is 13% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 37.3 kB or 73% of the original size.

Image Optimization

-0%

Potential reduce by 58 B

  • Original 237.5 kB
  • After minification 237.4 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Novotel Store images are well optimized though.

JavaScript Optimization

-70%

Potential reduce by 442.3 kB

  • Original 636.0 kB
  • After minification 636.0 kB
  • After compression 193.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 442.3 kB or 70% of the original size.

Requests Breakdown

Number of requests can be reduced by 12 (43%)

Requests Now

28

After Optimization

16

The browser has sent 28 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Novotel Store. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 13 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Review

novotelstore.com accessibility score

63

Accessibility Issues

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

[id] attributes on active, focusable elements are not unique

High

Heading elements are not in a sequentially-descending order

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA IDs are not unique

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

novotelstore.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

novotelstore.com SEO score

79

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document doesn't use legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Novotelstore.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Novotelstore.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Novotel Store. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: