Tools & Wizards About Us
novusmediainc.com screenshot

Report Summary

  • 30

    Performance

    Renders faster than
    50% of other websites

  • 78

    Accessibility

    Visual factors better than
    that of 45% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 86

    SEO

    Google-friendlier than
    60% of websites

novusmediainc.com

Independent Media Planning and Buying Agency | NOVUS Media

Page Load Speed

3.9 sec in total

First Response

108 ms

Resources Loaded

3.5 sec

Page Rendered

293 ms

novusmediainc.com screenshot

About Website

Click here to check amazing NOVUS Media Inc content for United States. Otherwise, check out these important facts you probably never knew about novusmediainc.com

NOVUS Media, an independent media planning and buying agency, offers location-first media programs, strategic planning, analytics and marketing services.

Visit novusmediainc.com

Key Findings

We analyzed Novusmediainc.com page load time and found that the first response time was 108 ms and then it took 3.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.

Performance Metrics

novusmediainc.com performance score

30

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.4 s

36/100

10%

LCP (Largest Contentful Paint)

Value10.4 s

0/100

25%

SI (Speed Index)

Value9.4 s

12/100

10%

TBT (Total Blocking Time)

Value870 ms

33/100

30%

CLS (Cumulative Layout Shift)

Value0.038

100/100

15%

TTI (Time to Interactive)

Value29.5 s

0/100

10%

Network Requests Diagram

wp-signup.php

108 ms

wp-signup.php

2327 ms

wpo-minify-header-0d15280b.min.css

123 ms

jfl7xtk.css

38 ms

wpo-minify-header-a8711df2.min.css

138 ms

Our browser made a total of 32 requests to load all elements on the main page. We found that 0% of them (0 request) were addressed to the original Novusmediainc.com, 25% (8 requests) were made to Use.typekit.net and 9% (3 requests) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (2.3 sec) relates to the external source Novusmedia.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.3 MB (14%)

Content Size

9.0 MB

After Optimization

7.7 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Novusmediainc.com main page is 9.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Images take 8.8 MB which makes up the majority of the site volume.

HTML Optimization

-76%

Potential reduce by 21.3 kB

  • Original 28.1 kB
  • After minification 26.9 kB
  • After compression 6.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 21.3 kB or 76% of the original size.

Image Optimization

-14%

Potential reduce by 1.2 MB

  • Original 8.8 MB
  • After minification 7.5 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, NOVUS Media Inc needs image optimization as it can save up to 1.2 MB or 14% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-3%

Potential reduce by 3.9 kB

  • Original 130.4 kB
  • After minification 130.4 kB
  • After compression 126.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-3%

Potential reduce by 1.7 kB

  • Original 68.7 kB
  • After minification 68.7 kB
  • After compression 67.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Novusmediainc.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 9 (41%)

Requests Now

22

After Optimization

13

  • Images
  • JavaScript
  • CSS

The browser has sent 22 CSS, Javascripts, AJAX and image requests in order to completely render the main page of NOVUS Media Inc. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 7 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

wp-signup.php

wp-signup.php

108 ms

wp-signup.php

wp-signup.php

2327 ms

wpo-minify-header-0d15280b.min.css

wpo-minify-header-0d15280b.min.css

123 ms

jfl7xtk.css

jfl7xtk.css

38 ms

wpo-minify-header-a8711df2.min.css

wpo-minify-header-a8711df2.min.css

138 ms

wpo-minify-header-f5440c18.min.js

wpo-minify-header-f5440c18.min.js

170 ms

js

js

64 ms

ingest.js

ingest.js

51 ms

wpo-minify-footer-1dd83662.min.js

wpo-minify-footer-1dd83662.min.js

169 ms

p.css

p.css

29 ms

gtm.js

gtm.js

49 ms

gtm.js

gtm.js

67 ms

logo@2x.png

logo@2x.png

28 ms

inner-shadow.png

inner-shadow.png

45 ms

footer-logo@2x.png

footer-logo@2x.png

155 ms

iStock-865189884.jpg

iStock-865189884.jpg

183 ms

marker@2x.png

marker@2x.png

154 ms

Picnic_drone_waving_2.png

Picnic_drone_waving_2.png

801 ms

istock-855180958.jpg

istock-855180958.jpg

226 ms

footer_adage.jpg

footer_adage.jpg

213 ms

footer_dpaa.jpg

footer_dpaa.jpg

176 ms

footer_4as-1.jpg

footer_4as-1.jpg

167 ms

footer_cynopsis.jpg

footer_cynopsis.jpg

194 ms

ai.0.js

ai.0.js

29 ms

d

d

2 ms

d

d

9 ms

d

d

12 ms

d

d

17 ms

d

d

18 ms

d

d

18 ms

d

d

17 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

138 ms

Accessibility Review

novusmediainc.com accessibility score

78

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Links do not have a discernible name

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

novusmediainc.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

novusmediainc.com SEO score

86

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Page is blocked from indexing

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Novusmediainc.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Novusmediainc.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

novusmediainc.com

Open Graph data is detected on the main page of NOVUS Media Inc. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: