Tools & Wizards About Us
otherwisetrading.co.uk screenshot

Report Summary

  • 62

    Performance

    Renders faster than
    76% of other websites

  • 69

    Accessibility

    Visual factors better than
    that of 34% of websites

  • 58

    Best Practices

    More advanced features
    available than in
    20% of websites

  • 83

    SEO

    Google-friendlier than
    46% of websites

otherwisetrading.co.uk

Otherwise Trading | Crystal and Candle Specialists

Page Load Speed

2 sec in total

First Response

178 ms

Resources Loaded

1.5 sec

Page Rendered

294 ms

otherwisetrading.co.uk screenshot

About Website

Click here to check amazing Otherwise Trading content. Otherwise, check out these important facts you probably never knew about otherwisetrading.co.uk

The most interesting collection of mind, body and spirit goods, tarot and pagan supplies, crystals, jewellery, candles and new age greetings cards.

Visit otherwisetrading.co.uk

Key Findings

We analyzed Otherwisetrading.co.uk page load time and found that the first response time was 178 ms and then it took 1.8 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 35% of websites can load faster.

Performance Metrics

otherwisetrading.co.uk performance score

62

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.9 s

52/100

10%

LCP (Largest Contentful Paint)

Value4.6 s

35/100

25%

SI (Speed Index)

Value5.3 s

59/100

10%

TBT (Total Blocking Time)

Value50 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0.211

59/100

15%

TTI (Time to Interactive)

Value8.7 s

36/100

10%

Network Requests Diagram

otherwisetrading.co.uk

178 ms

otherwisetrading.co.uk

412 ms

css

35 ms

bootstrap.min.css

134 ms

font-awesome.min.css

188 ms

Our browser made a total of 59 requests to load all elements on the main page. We found that 85% of them (50 requests) were addressed to the original Otherwisetrading.co.uk, 8% (5 requests) were made to Fonts.gstatic.com and 2% (1 request) were made to Fonts.googleapis.com. The less responsive or slowest element that took the longest time to load (572 ms) belongs to the original domain Otherwisetrading.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 317.8 kB (15%)

Content Size

2.1 MB

After Optimization

1.8 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Otherwisetrading.co.uk main page is 2.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Images take 1.7 MB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 36.3 kB

  • Original 43.4 kB
  • After minification 34.0 kB
  • After compression 7.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 9.4 kB, which is 22% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 36.3 kB or 84% of the original size.

Image Optimization

-8%

Potential reduce by 141.6 kB

  • Original 1.7 MB
  • After minification 1.6 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Otherwise Trading images are well optimized though.

JavaScript Optimization

-47%

Potential reduce by 103.5 kB

  • Original 218.1 kB
  • After minification 203.6 kB
  • After compression 114.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 103.5 kB or 47% of the original size.

CSS Optimization

-32%

Potential reduce by 36.4 kB

  • Original 114.8 kB
  • After minification 114.8 kB
  • After compression 78.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Otherwisetrading.co.uk needs all CSS files to be minified and compressed as it can save up to 36.4 kB or 32% of the original size.

Requests Breakdown

Number of requests can be reduced by 33 (65%)

Requests Now

51

After Optimization

18

  • Images
  • JavaScript
  • CSS

The browser has sent 51 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Otherwise Trading. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 21 to 1 for JavaScripts and from 14 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

otherwisetrading.co.uk

otherwisetrading.co.uk

178 ms

otherwisetrading.co.uk

otherwisetrading.co.uk

412 ms

css

css

35 ms

bootstrap.min.css

bootstrap.min.css

134 ms

font-awesome.min.css

font-awesome.min.css

188 ms

simple-line-icons.min.css

simple-line-icons.min.css

186 ms

owl.carousel.min.css

owl.carousel.min.css

187 ms

owl.theme.default.min.css

owl.theme.default.min.css

186 ms

magnific-popup.min.css

magnific-popup.min.css

189 ms

theme.css

theme.css

201 ms

theme-elements.css

theme-elements.css

322 ms

theme-blog.css

theme-blog.css

251 ms

theme-shop.css

theme-shop.css

249 ms

theme-animate.css

theme-animate.css

254 ms

default.css

default.css

314 ms

custom.css

custom.css

262 ms

modernizr.min.js

modernizr.min.js

320 ms

urchin.js

urchin.js

9 ms

jquery.min.js

jquery.min.js

445 ms

jquery.appear.min.js

jquery.appear.min.js

357 ms

jquery.easing.min.js

jquery.easing.min.js

441 ms

jquery-cookie.min.js

jquery-cookie.min.js

442 ms

bootstrap.min.js

bootstrap.min.js

445 ms

common.min.js

common.min.js

442 ms

jquery.validation.min.js

jquery.validation.min.js

442 ms

jquery.stellar.min.js

jquery.stellar.min.js

443 ms

jquery.easy-pie-chart.min.js

jquery.easy-pie-chart.min.js

447 ms

jquery.gmap.min.js

jquery.gmap.min.js

447 ms

jquery.lazyload.min.js

jquery.lazyload.min.js

492 ms

jquery.isotope.min.js

jquery.isotope.min.js

497 ms

owl.carousel.min.js

owl.carousel.min.js

497 ms

jquery.magnific-popup.min.js

jquery.magnific-popup.min.js

513 ms

vide.min.js

vide.min.js

515 ms

theme.js

theme.js

529 ms

custom.js

custom.js

529 ms

theme.init.js

theme.init.js

572 ms

masthead-with-banner.jpg

masthead-with-banner.jpg

390 ms

woodcut-compass-postage-graphic.png

woodcut-compass-postage-graphic.png

405 ms

morning-dew.jpg

morning-dew.jpg

348 ms

owl-earrings.jpg

owl-earrings.jpg

419 ms

english-magic-tarot-fool.jpg

english-magic-tarot-fool.jpg

299 ms

books-cover.jpg

books-cover.jpg

398 ms

raven-pair.jpg

raven-pair.jpg

421 ms

hcsphere_original_600.jpg

hcsphere_original_600.jpg

473 ms

votive_courage.jpg

votive_courage.jpg

454 ms

lp_all.jpg

lp_all.jpg

463 ms

pebbles_labradorite_2015_4_600.jpg

pebbles_labradorite_2015_4_600.jpg

470 ms

500_square.jpg

500_square.jpg

483 ms

green_man_box_circular_600.jpg

green_man_box_circular_600.jpg

541 ms

dreamcatcher-black.jpg

dreamcatcher-black.jpg

518 ms

paypal_large.jpg

paypal_large.jpg

526 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0B4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0B4gaVc.ttf

59 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsiH0B4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsiH0B4gaVc.ttf

89 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsgH1x4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsgH1x4gaVc.ttf

103 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsg-1x4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsg-1x4gaVc.ttf

102 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgshZ1x4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgshZ1x4gaVc.ttf

103 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

452 ms

__utm.gif

__utm.gif

82 ms

gtm.js

gtm.js

82 ms

Accessibility Review

otherwisetrading.co.uk accessibility score

69

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

otherwisetrading.co.uk best practices score

58

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Issues were logged in the Issues panel in Chrome Devtools

SEO Factors

otherwisetrading.co.uk SEO score

83

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document doesn't use legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Otherwisetrading.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Otherwisetrading.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

otherwisetrading.co.uk

Open Graph description is not detected on the main page of Otherwise Trading. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: