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outdoor76.com screenshot

Report Summary

  • 52

    Performance

    Renders faster than
    69% of other websites

  • 90

    Accessibility

    Visual factors better than
    that of 74% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 91

    SEO

    Google-friendlier than
    70% of websites

outdoor76.com

Outdoor 76 - Born through passion and grown through community! - Outdoor 76

Page Load Speed

2 sec in total

First Response

80 ms

Resources Loaded

1.5 sec

Page Rendered

405 ms

outdoor76.com screenshot

About Website

Click here to check amazing Outdoor 76 content. Otherwise, check out these important facts you probably never knew about outdoor76.com

We're a specialty outdoor shop and outfitter with locations on Main Street in: Franklin, NC - an official designated Appalachian Trail Community and Clayton, GA

Visit outdoor76.com

Key Findings

We analyzed Outdoor76.com page load time and found that the first response time was 80 ms and then it took 1.9 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 40% of websites can load faster.

Performance Metrics

outdoor76.com performance score

52

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.3 s

17/100

10%

LCP (Largest Contentful Paint)

Value9.9 s

0/100

25%

SI (Speed Index)

Value5.3 s

58/100

10%

TBT (Total Blocking Time)

Value260 ms

83/100

30%

CLS (Cumulative Layout Shift)

Value0.001

100/100

15%

TTI (Time to Interactive)

Value7.8 s

44/100

10%

Network Requests Diagram

outdoor76.com

80 ms

www.outdoor76.com

234 ms

powr.js

86 ms

css

52 ms

gui-2-0.css

70 ms

Our browser made a total of 53 requests to load all elements on the main page. We found that 26% of them (14 requests) were addressed to the original Outdoor76.com, 57% (30 requests) were made to Cdn.shoplightspeed.com and 9% (5 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (323 ms) relates to the external source Cdn.shoplightspeed.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 46.8 kB (3%)

Content Size

1.6 MB

After Optimization

1.5 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Outdoor76.com main page is 1.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Images take 1.3 MB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 45.5 kB

  • Original 53.9 kB
  • After minification 46.3 kB
  • After compression 8.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 7.6 kB, which is 14% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 45.5 kB or 84% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 1.3 MB
  • After minification 1.3 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Outdoor 76 images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 674 B

  • Original 190.8 kB
  • After minification 190.8 kB
  • After compression 190.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-11%

Potential reduce by 671 B

  • Original 6.3 kB
  • After minification 6.3 kB
  • After compression 5.7 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Outdoor76.com needs all CSS files to be minified and compressed as it can save up to 671 B or 11% of the original size.

Requests Breakdown

Number of requests can be reduced by 14 (31%)

Requests Now

45

After Optimization

31

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 45 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Outdoor 76. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 10 to 1 for JavaScripts and from 6 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

outdoor76.com

outdoor76.com

80 ms

www.outdoor76.com

www.outdoor76.com

234 ms

powr.js

powr.js

86 ms

css

css

52 ms

gui-2-0.css

gui-2-0.css

70 ms

gui-responsive-2-0.css

gui-responsive-2-0.css

97 ms

style.css

style.css

139 ms

settings.css

settings.css

103 ms

custom.css

custom.css

98 ms

jquery.min.js

jquery.min.js

31 ms

js.cookie.min.js

js.cookie.min.js

31 ms

gui.js

gui.js

114 ms

gui-responsive-2-0.js

gui-responsive-2-0.js

323 ms

scripts-min.js

scripts-min.js

164 ms

email-decode.min.js

email-decode.min.js

20 ms

app.js

app.js

127 ms

logo.png

logo.png

77 ms

slide-1-image.jpg

slide-1-image.jpg

59 ms

slide-2-image.jpg

slide-2-image.jpg

66 ms

slide-3-image.jpg

slide-3-image.jpg

63 ms

dots-white.svg

dots-white.svg

57 ms

KFOmCnqEu92Fr1Mu4mxP.ttf

KFOmCnqEu92Fr1Mu4mxP.ttf

63 ms

KFOlCnqEu92Fr1MmEU9fBBc9.ttf

KFOlCnqEu92Fr1MmEU9fBBc9.ttf

64 ms

KFOlCnqEu92Fr1MmSU5fBBc9.ttf

KFOlCnqEu92Fr1MmSU5fBBc9.ttf

132 ms

KFOlCnqEu92Fr1MmWUlfBBc9.ttf

KFOlCnqEu92Fr1MmWUlfBBc9.ttf

133 ms

KFOlCnqEu92Fr1MmYUtfBBc9.ttf

KFOlCnqEu92Fr1MmYUtfBBc9.ttf

148 ms

nucleo-mini.woff

nucleo-mini.woff

311 ms

pageview.js

pageview.js

102 ms

199 ms

131 ms

159 ms

207 ms

161 ms

main.js

main.js

10 ms

patagonia.jpg

patagonia.jpg

40 ms

hoka.jpg

hoka.jpg

262 ms

prana.jpg

prana.jpg

25 ms

north-face.jpg

north-face.jpg

27 ms

columbia.jpg

columbia.jpg

22 ms

cta-background.jpg

cta-background.jpg

27 ms

duck-company-sasquatch-tie-dye-ls-tee.jpg

duck-company-sasquatch-tie-dye-ls-tee.jpg

98 ms

duck-company-outdoor-76-squatch-l-s.jpg

duck-company-outdoor-76-squatch-l-s.jpg

128 ms

outdoor-76-o76-enamel-coffee-mug.jpg

outdoor-76-o76-enamel-coffee-mug.jpg

27 ms

black-powder-roasting-co-bprc-whole-bean-coffee.jpg

black-powder-roasting-co-bprc-whole-bean-coffee.jpg

35 ms

duck-company-outdoor-76-squatch-s-s.jpg

duck-company-outdoor-76-squatch-s-s.jpg

21 ms

duck-company-safety-third-o76-s-s.jpg

duck-company-safety-third-o76-s-s.jpg

36 ms

outdoor-76-squatch-s-s.ajax

outdoor-76-squatch-s-s.ajax

83 ms

o76-enamel-coffee-mug.ajax

o76-enamel-coffee-mug.ajax

99 ms

bprc-whole-bean-coffee.ajax

bprc-whole-bean-coffee.ajax

89 ms

safety-third-o76-s-s.ajax

safety-third-o76-s-s.ajax

84 ms

duck-company-safety-third-o76-s-s-1.jpg

duck-company-safety-third-o76-s-s-1.jpg

89 ms

black-powder-roasting-co-bprc-whole-bean-coffee-1.jpg

black-powder-roasting-co-bprc-whole-bean-coffee-1.jpg

19 ms

outdoor-76-o76-enamel-coffee-mug-1.jpg

outdoor-76-o76-enamel-coffee-mug-1.jpg

26 ms

Accessibility Review

outdoor76.com accessibility score

90

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

outdoor76.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

outdoor76.com SEO score

91

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Outdoor76.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Outdoor76.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

outdoor76.com

Open Graph data is detected on the main page of Outdoor 76. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: