Report Summary

  • 40

    Performance

    Renders faster than
    59% of other websites

  • 86

    Accessibility

    Visual factors better than
    that of 61% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 93

    SEO

    Google-friendlier than
    83% of websites

outdoorgroupmedia.com

Outdoor Group Media • Publisher of Outdoor Canada and BC Outdoors

Page Load Speed

1.6 sec in total

First Response

217 ms

Resources Loaded

1 sec

Page Rendered

350 ms

outdoorgroupmedia.com screenshot

About Website

Visit outdoorgroupmedia.com now to see the best up-to-date Outdoor Group Media content and also check out these interesting facts you probably never knew about outdoorgroupmedia.com

Reaching anglers and hunters across Canada through Sportsman Channel Canada and our magazines, BC Outdoors and Outdoor Canada.

Visit outdoorgroupmedia.com

Key Findings

We analyzed Outdoorgroupmedia.com page load time and found that the first response time was 217 ms and then it took 1.4 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 30% of websites can load faster.

Performance Metrics

outdoorgroupmedia.com performance score

40

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.9 s

52/100

10%

LCP (Largest Contentful Paint)

Value7.4 s

4/100

25%

SI (Speed Index)

Value5.0 s

62/100

10%

TBT (Total Blocking Time)

Value440 ms

64/100

30%

CLS (Cumulative Layout Shift)

Value0.416

23/100

15%

TTI (Time to Interactive)

Value7.5 s

47/100

10%

Network Requests Diagram

outdoorgroupmedia.com

217 ms

www.outdoorgroupmedia.com

311 ms

wp-emoji-release.min.js

67 ms

style.min.css

207 ms

css

38 ms

Our browser made a total of 33 requests to load all elements on the main page. We found that 79% of them (26 requests) were addressed to the original Outdoorgroupmedia.com, 6% (2 requests) were made to Googletagmanager.com and 6% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (352 ms) belongs to the original domain Outdoorgroupmedia.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 93.1 kB (11%)

Content Size

858.7 kB

After Optimization

765.6 kB

In fact, the total size of Outdoorgroupmedia.com main page is 858.7 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Images take 794.3 kB which makes up the majority of the site volume.

HTML Optimization

-79%

Potential reduce by 34.1 kB

  • Original 43.4 kB
  • After minification 41.9 kB
  • After compression 9.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 34.1 kB or 79% of the original size.

Image Optimization

-7%

Potential reduce by 59.0 kB

  • Original 794.3 kB
  • After minification 735.4 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Outdoor Group Media images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 50 B

  • Original 21.0 kB
  • After minification 21.0 kB
  • After compression 20.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

Requests Breakdown

Number of requests can be reduced by 15 (54%)

Requests Now

28

After Optimization

13

The browser has sent 28 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Outdoor Group Media. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 9 to 1 for JavaScripts and from 8 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

outdoorgroupmedia.com accessibility score

86

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

Best Practices

outdoorgroupmedia.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

outdoorgroupmedia.com SEO score

93

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Outdoorgroupmedia.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Outdoorgroupmedia.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Outdoor Group Media. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: