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oxo.com screenshot

Report Summary

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    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

oxo.com

OXO Good Grips, Brew, SteeL, Tot

Page Load Speed

3.1 sec in total

First Response

163 ms

Resources Loaded

2.7 sec

Page Rendered

283 ms

oxo.com screenshot

About Website

Click here to check amazing OXO content for United States. Otherwise, check out these important facts you probably never knew about oxo.com

At OXO, we look at everyday objects and activities and we see ways to make things simpler, easier, more thoughtfully designed–better.

Visit oxo.com

Key Findings

We analyzed Oxo.com page load time and found that the first response time was 163 ms and then it took 3 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

oxo.com performance score

0

Network Requests Diagram

oxo.com

163 ms

www.oxo.com

1093 ms

zfb2pjd.js

231 ms

7247039434c4f1c9de1b4d4d63be1740.css

71 ms

prototype.js

379 ms

Our browser made a total of 72 requests to load all elements on the main page. We found that 39% of them (28 requests) were addressed to the original Oxo.com, 21% (15 requests) were made to D1hwnvrzxojtkh.cloudfront.net and 7% (5 requests) were made to Use.typekit.net. The less responsive or slowest element that took the longest time to load (1.1 sec) belongs to the original domain Oxo.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.0 MB (51%)

Content Size

2.1 MB

After Optimization

1.0 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Oxo.com main page is 2.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Images take 768.0 kB which makes up the majority of the site volume.

HTML Optimization

-85%

Potential reduce by 85.0 kB

  • Original 100.1 kB
  • After minification 81.7 kB
  • After compression 15.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 18.3 kB, which is 18% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 85.0 kB or 85% of the original size.

Image Optimization

-7%

Potential reduce by 56.2 kB

  • Original 768.0 kB
  • After minification 711.8 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. OXO images are well optimized though.

JavaScript Optimization

-67%

Potential reduce by 477.9 kB

  • Original 711.0 kB
  • After minification 613.2 kB
  • After compression 233.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 477.9 kB or 67% of the original size.

CSS Optimization

-88%

Potential reduce by 422.6 kB

  • Original 478.8 kB
  • After minification 286.3 kB
  • After compression 56.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Oxo.com needs all CSS files to be minified and compressed as it can save up to 422.6 kB or 88% of the original size.

Requests Breakdown

Number of requests can be reduced by 42 (65%)

Requests Now

65

After Optimization

23

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 65 CSS, Javascripts, AJAX and image requests in order to completely render the main page of OXO. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 31 to 1 for JavaScripts and from 5 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

oxo.com

oxo.com

163 ms

www.oxo.com

www.oxo.com

1093 ms

zfb2pjd.js

zfb2pjd.js

231 ms

7247039434c4f1c9de1b4d4d63be1740.css

7247039434c4f1c9de1b4d4d63be1740.css

71 ms

prototype.js

prototype.js

379 ms

jquery-1.10.2.min.js

jquery-1.10.2.min.js

354 ms

noconflict.js

noconflict.js

271 ms

ccard.js

ccard.js

301 ms

validation.js

validation.js

416 ms

effects.js

effects.js

419 ms

js.js

js.js

361 ms

form.js

form.js

422 ms

translate.js

translate.js

438 ms

cookies.js

cookies.js

447 ms

iwd-jquery-2.1.3.min.js

iwd-jquery-2.1.3.min.js

501 ms

modal.js

modal.js

494 ms

jquery.js

jquery.js

640 ms

modernizr.js

modernizr.js

496 ms

application.js

application.js

522 ms

minicart.js

minicart.js

538 ms

config.js

config.js

617 ms

html5shiv.js

html5shiv.js

593 ms

4421d19c270ac58cd50c5a8e8c6dcb9f.css

4421d19c270ac58cd50c5a8e8c6dcb9f.css

10 ms

e6ec29b293f0e6b123f9bf81896a52be.css

e6ec29b293f0e6b123f9bf81896a52be.css

28 ms

www.oxo.com

www.oxo.com

33 ms

ga.js

ga.js

150 ms

init.js

init.js

361 ms

9cup_hp1.jpg

9cup_hp1.jpg

112 ms

oxo-logo.svg

oxo-logo.svg

169 ms

shopping-cart-icon.svg

shopping-cart-icon.svg

167 ms

search-icon-right.svg

search-icon-right.svg

139 ms

arrowblue.png

arrowblue.png

141 ms

uk.png

uk.png

138 ms

germany.png

germany.png

166 ms

japan.png

japan.png

249 ms

on_4.jpg

on_4.jpg

47 ms

toaster_hp1.jpg

toaster_hp1.jpg

139 ms

on_4_1.jpg

on_4_1.jpg

141 ms

mixer_hp1.jpg

mixer_hp1.jpg

139 ms

on_4_2.jpg

on_4_2.jpg

140 ms

bakeware_hp3.jpg

bakeware_hp3.jpg

139 ms

goodgrips100.jpg

goodgrips100.jpg

109 ms

hh_new_2.jpg

hh_new_2.jpg

116 ms

cookware_new.jpg

cookware_new.jpg

163 ms

12-cup_new_1.jpg

12-cup_new_1.jpg

179 ms

homepage_aboutus.jpg

homepage_aboutus.jpg

179 ms

gtm.js

gtm.js

218 ms

576 ms

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TuZhyeF2NRjNYCQJaiV0NkAV6oVkJD5WbJq2tbNSZUXff5WcggMdeMJ6Mk6g5Msfb2iRZeFKF2sKZQsyFhsK526aFhZcjQmRw2M3FhJtZebtFRmKwh4KjDwtwD6DwAZ8wcmywQSaZRjkwR9ajQqU5QI.woff

151 ms

K3psCcysI2Ih1UVHXHmec98YGibjanh6YI3wdfJykGCff4-gggMdeMJ6Mk6g5MFfb2iRZeFKF2sKZQsyFhsK526aFhZcjQmRw2M3FhJtZebtFRmKwh4KjDwtwD6DwAZ8wcmywQSaZRjkwR9ajQqU5QI.woff

K3psCcysI2Ih1UVHXHmec98YGibjanh6YI3wdfJykGCff4-gggMdeMJ6Mk6g5MFfb2iRZeFKF2sKZQsyFhsK526aFhZcjQmRw2M3FhJtZebtFRmKwh4KjDwtwD6DwAZ8wcmywQSaZRjkwR9ajQqU5QI.woff

237 ms

ORBFyy_J1l7O3Yt8nro3iNNJnEqg_p245jp2QpEVEe9ff4egggMdeMJ6Mk6g5Mifb2iRZeFKF2sKZQsyFhsK526aFhZcjQmRw2M3FhJtZebtFRmKwh4KjDwtwD6DwAZ8wcmywQSaZRjkwR9ajQqU5QI.woff

ORBFyy_J1l7O3Yt8nro3iNNJnEqg_p245jp2QpEVEe9ff4egggMdeMJ6Mk6g5Mifb2iRZeFKF2sKZQsyFhsK526aFhZcjQmRw2M3FhJtZebtFRmKwh4KjDwtwD6DwAZ8wcmywQSaZRjkwR9ajQqU5QI.woff

250 ms

fbevents.js

fbevents.js

166 ms

iframe_api

iframe_api

164 ms

ajax-loader.gif

ajax-loader.gif

136 ms

__utm.gif

__utm.gif

24 ms

p.gif

p.gif

141 ms

collect

collect

83 ms

132 ms

analytics_debug.js

analytics_debug.js

61 ms

83 ms

www-widgetapi.js

www-widgetapi.js

56 ms

ga-audiences

ga-audiences

31 ms

ec.js

ec.js

13 ms

collect

collect

11 ms

templates.2Q7V4K4U0t.js

templates.2Q7V4K4U0t.js

50 ms

widgets.21973.min.js

widgets.21973.min.js

125 ms

styles.2Q7V4K4U0t.css

styles.2Q7V4K4U0t.css

45 ms

preload_data.2Q7V4K4U0t.js

preload_data.2Q7V4K4U0t.js

67 ms

88 ms

pd.js

pd.js

169 ms

__utm.gif

__utm.gif

11 ms

collect

collect

10 ms

SEO Factors

oxo.com SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Oxo.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Oxo.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

oxo.com

Open Graph description is not detected on the main page of OXO. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: