Report Summary

  • 0

    Performance

  • 53

    Accessibility

    Visual factors better than
    that of 22% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 83

    SEO

    Google-friendlier than
    46% of websites

Page Load Speed

13.2 sec in total

First Response

747 ms

Resources Loaded

12 sec

Page Rendered

480 ms

shop.oddityinc.com screenshot

About Website

Visit shop.oddityinc.com now to see the best up-to-date Shop Oddityinc content for United States and also check out these interesting facts you probably never knew about shop.oddityinc.com

Oddity Store features the latest designs in home decor and candle accessories from Oddity, Inc. Oddity, Inc. Has been a major supplier of home decor items and candle accessories since 1976.

Visit shop.oddityinc.com

Key Findings

We analyzed Shop.oddityinc.com page load time and found that the first response time was 747 ms and then it took 12.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster. This domain responded with an error, which can significantly jeopardize Shop.oddityinc.com rating and web reputation

Performance Metrics

shop.oddityinc.com performance score

0

Network Requests Diagram

shop.oddityinc.com

747 ms

4800 ms

shop-css.aspx

2510 ms

shop-javascript.js

2446 ms

jquery.min.js

33 ms

Our browser made a total of 150 requests to load all elements on the main page. We found that 13% of them (20 requests) were addressed to the original Shop.oddityinc.com, 68% (102 requests) were made to Oddityinc.com and 2% (3 requests) were made to Pixel.prfct.co. The less responsive or slowest element that took the longest time to load (4.8 sec) belongs to the original domain Shop.oddityinc.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 447.6 kB (37%)

Content Size

1.2 MB

After Optimization

773.4 kB

In fact, the total size of Shop.oddityinc.com main page is 1.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Images take 717.2 kB which makes up the majority of the site volume.

HTML Optimization

-85%

Potential reduce by 125.6 kB

  • Original 147.9 kB
  • After minification 138.7 kB
  • After compression 22.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 125.6 kB or 85% of the original size.

Image Optimization

-11%

Potential reduce by 78.1 kB

  • Original 717.2 kB
  • After minification 639.0 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Shop Oddityinc needs image optimization as it can save up to 78.1 kB or 11% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-68%

Potential reduce by 240.8 kB

  • Original 351.9 kB
  • After minification 347.2 kB
  • After compression 111.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 240.8 kB or 68% of the original size.

CSS Optimization

-76%

Potential reduce by 3.0 kB

  • Original 4.0 kB
  • After minification 2.2 kB
  • After compression 967 B

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Shop.oddityinc.com needs all CSS files to be minified and compressed as it can save up to 3.0 kB or 76% of the original size.

Requests Breakdown

Number of requests can be reduced by 29 (36%)

Requests Now

80

After Optimization

51

The browser has sent 80 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Shop Oddityinc. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 14 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

shop.oddityinc.com accessibility score

53

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Document doesn't have a <title> element

High

<frame> or <iframe> elements do not have a title

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best Practices

shop.oddityinc.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

SEO Factors

shop.oddityinc.com SEO score

83

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Document doesn't have a <title> element

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Shop.oddityinc.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Shop.oddityinc.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Shop Oddityinc. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: