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link.postmedia.com screenshot

Report Summary

  • 34

    Performance

    Renders faster than
    54% of other websites

  • 87

    Accessibility

    Visual factors better than
    that of 66% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 92

    SEO

    Google-friendlier than
    74% of websites

link.postmedia.com

Postmedia | Keeping Canadians in the know with ambitious, trusted and high-quality journalism. Delivering high-value and data-driven marketing solutio...

Page Load Speed

16 sec in total

First Response

67 ms

Resources Loaded

15.7 sec

Page Rendered

304 ms

link.postmedia.com screenshot

About Website

Click here to check amazing Link Postmedia content for Canada. Otherwise, check out these important facts you probably never knew about link.postmedia.com

Keeping Canadians in the know with ambitious, trusted and high-quality journalism. Delivering high-value and data-driven marketing solutions to businesses and advertisers.

Visit link.postmedia.com

Key Findings

We analyzed Link.postmedia.com page load time and found that the first response time was 67 ms and then it took 16 sec to load all DOM resources and completely render a web page. This is an excellent result, as only a small number of websites can load faster.

Performance Metrics

link.postmedia.com performance score

34

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.9 s

25/100

10%

LCP (Largest Contentful Paint)

Value12.0 s

0/100

25%

SI (Speed Index)

Value7.2 s

30/100

10%

TBT (Total Blocking Time)

Value250 ms

84/100

30%

CLS (Cumulative Layout Shift)

Value0.551

13/100

15%

TTI (Time to Interactive)

Value14.4 s

9/100

10%

Network Requests Diagram

www.postmedia.com

67 ms

bootstrap.min.css

37 ms

css

66 ms

font-awesome.min.css

52 ms

simple-line-icons.min.css

54 ms

Our browser made a total of 39 requests to load all elements on the main page. We found that 0% of them (0 request) were addressed to the original Link.postmedia.com, 5% (2 requests) were made to Cdnjs.cloudflare.com and 5% (2 requests) were made to Code.jquery.com. The less responsive or slowest element that took the longest time to load (15.2 sec) relates to the external source Postmedia.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 50.6 kB (3%)

Content Size

1.6 MB

After Optimization

1.5 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Link.postmedia.com main page is 1.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Images take 1.4 MB which makes up the majority of the site volume.

HTML Optimization

-77%

Potential reduce by 18.2 kB

  • Original 23.7 kB
  • After minification 20.1 kB
  • After compression 5.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 3.6 kB, which is 15% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 18.2 kB or 77% of the original size.

Image Optimization

-1%

Potential reduce by 11.4 kB

  • Original 1.4 MB
  • After minification 1.4 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Link Postmedia images are well optimized though.

JavaScript Optimization

-9%

Potential reduce by 9.9 kB

  • Original 108.5 kB
  • After minification 108.5 kB
  • After compression 98.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-16%

Potential reduce by 11.1 kB

  • Original 68.3 kB
  • After minification 68.3 kB
  • After compression 57.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Link.postmedia.com needs all CSS files to be minified and compressed as it can save up to 11.1 kB or 16% of the original size.

Requests Breakdown

Number of requests can be reduced by 20 (65%)

Requests Now

31

After Optimization

11

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 31 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Link Postmedia. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 12 to 1 for JavaScripts and from 10 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.postmedia.com

www.postmedia.com

67 ms

bootstrap.min.css

bootstrap.min.css

37 ms

css

css

66 ms

font-awesome.min.css

font-awesome.min.css

52 ms

simple-line-icons.min.css

simple-line-icons.min.css

54 ms

baguetteBox.min.css

baguetteBox.min.css

66 ms

postmedia-main.css

postmedia-main.css

54 ms

wordpress-core.css

wordpress-core.css

53 ms

jquery-ui.css

jquery-ui.css

55 ms

style.min.css

style.min.css

54 ms

styles.css

styles.css

101 ms

jquery.js

jquery.js

105 ms

jquery-migrate.min.js

jquery-migrate.min.js

102 ms

js

js

153 ms

scripts.js

scripts.js

100 ms

wp-embed.min.js

wp-embed.min.js

100 ms

jquery.min.js

jquery.min.js

101 ms

jquery-ui.min.js

jquery-ui.min.js

60 ms

bootstrap.min.js

bootstrap.min.js

173 ms

baguetteBox.min.js

baguetteBox.min.js

100 ms

theme.js

theme.js

100 ms

wp-emoji-release.min.js

wp-emoji-release.min.js

140 ms

pmn-logo-new.jpg

pmn-logo-new.jpg

115 ms

0209-city-daycare.jpg

0209-city-daycare.jpg

300 ms

OttSwimmerFeb6-8.jpg

OttSwimmerFeb6-8.jpg

116 ms

TruckintoBuilding015.jpg

TruckintoBuilding015.jpg

117 ms

Postmedia-Network-Slide-logo.jpg

Postmedia-Network-Slide-logo.jpg

116 ms

pmn-logo-new-white.png

pmn-logo-new-white.png

115 ms

analytics.js

analytics.js

28 ms

Gotham-Light.wof

Gotham-Light.wof

27 ms

Gotham-Medium.wof

Gotham-Medium.wof

15167 ms

Gotham-Bold.wof

Gotham-Bold.wof

23 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

53 ms

collect

collect

12 ms

Gotham-Light.ttf

Gotham-Light.ttf

64 ms

Gotham-Bold.ttf

Gotham-Bold.ttf

52 ms

collect

collect

30 ms

ga-audiences

ga-audiences

28 ms

Gotham-Medium.ttf

Gotham-Medium.ttf

56 ms

Accessibility Review

link.postmedia.com accessibility score

87

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA input fields do not have accessible names

High

Elements with an ARIA [role] that require children to contain a specific [role] are missing some or all of those required children.

Best Practices

link.postmedia.com best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

link.postmedia.com SEO score

92

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Link.postmedia.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Link.postmedia.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

link.postmedia.com

Open Graph description is not detected on the main page of Link Postmedia. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: