Tools & Wizards About Us
palocreative.com screenshot

Report Summary

  • 13

    Performance

    Renders faster than
    25% of other websites

  • 78

    Accessibility

    Visual factors better than
    that of 45% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 46

    SEO

    Google-friendlier than
    18% of websites

palocreative.com

PALO Creative® A Premier Digital Marketing, Advertising Agency & HubSpot Partner

Page Load Speed

2.3 sec in total

First Response

112 ms

Resources Loaded

1.9 sec

Page Rendered

307 ms

palocreative.com screenshot

About Website

Click here to check amazing PALO Creative content. Otherwise, check out these important facts you probably never knew about palocreative.com

PALO Creative is a fully integrated, results-driven advertising and digital media agency specializing in traditional and digital marketing solutions.

Visit palocreative.com

Key Findings

We analyzed Palocreative.com page load time and found that the first response time was 112 ms and then it took 2.2 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 45% of websites can load faster.

Performance Metrics

palocreative.com performance score

13

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.2 s

42/100

10%

LCP (Largest Contentful Paint)

Value9.4 s

1/100

25%

SI (Speed Index)

Value13.0 s

2/100

10%

TBT (Total Blocking Time)

Value1,880 ms

9/100

30%

CLS (Cumulative Layout Shift)

Value0.324

35/100

15%

TTI (Time to Interactive)

Value18.2 s

3/100

10%

Network Requests Diagram

www.palocreative.com

112 ms

jquery-1.7.1.js

46 ms

_layout.min.css

61 ms

main.css

63 ms

hk-overrides-all.min.css

71 ms

Our browser made a total of 97 requests to load all elements on the main page. We found that 49% of them (48 requests) were addressed to the original Palocreative.com, 38% (37 requests) were made to Static.cdninstagram.com and 2% (2 requests) were made to Instagram.com. The less responsive or slowest element that took the longest time to load (530 ms) belongs to the original domain Palocreative.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 66.3 kB (6%)

Content Size

1.1 MB

After Optimization

1.1 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Palocreative.com main page is 1.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 946.8 kB which makes up the majority of the site volume.

HTML Optimization

-80%

Potential reduce by 50.9 kB

  • Original 63.9 kB
  • After minification 59.4 kB
  • After compression 13.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 50.9 kB or 80% of the original size.

Image Optimization

-0%

Potential reduce by 2.4 kB

  • Original 946.8 kB
  • After minification 944.4 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. PALO Creative images are well optimized though.

JavaScript Optimization

-7%

Potential reduce by 7.3 kB

  • Original 97.2 kB
  • After minification 97.2 kB
  • After compression 90.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-25%

Potential reduce by 5.8 kB

  • Original 22.9 kB
  • After minification 22.9 kB
  • After compression 17.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Palocreative.com needs all CSS files to be minified and compressed as it can save up to 5.8 kB or 25% of the original size.

Requests Breakdown

Number of requests can be reduced by 66 (71%)

Requests Now

93

After Optimization

27

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 93 CSS, Javascripts, AJAX and image requests in order to completely render the main page of PALO Creative. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 48 to 1 for JavaScripts and from 20 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.palocreative.com

www.palocreative.com

112 ms

jquery-1.7.1.js

jquery-1.7.1.js

46 ms

_layout.min.css

_layout.min.css

61 ms

main.css

main.css

63 ms

hk-overrides-all.min.css

hk-overrides-all.min.css

71 ms

module_128901549190_Menu.min.css

module_128901549190_Menu.min.css

68 ms

module_128901549207_Video_Banner.min.css

module_128901549207_Video_Banner.min.css

66 ms

module_129973695920_Centered_Title.min.css

module_129973695920_Centered_Title.min.css

84 ms

module_128901549205_Text_with_Button.min.css

module_128901549205_Text_with_Button.min.css

86 ms

module_130989266065_Text_and_Image_Box.min.css

module_130989266065_Text_and_Image_Box.min.css

80 ms

module_130994152047_Client_Logos_-_Home.min.css

module_130994152047_Client_Logos_-_Home.min.css

103 ms

module_131050265994_Quote_Bar.min.css

module_131050265994_Quote_Bar.min.css

104 ms

module_128901549204_Testimonial.min.css

module_128901549204_Testimonial.min.css

101 ms

module_130999770694_Hashtag_Palo_Global.min.css

module_130999770694_Hashtag_Palo_Global.min.css

115 ms

module_128901549189_Footer_Links.min.css

module_128901549189_Footer_Links.min.css

148 ms

module_130906463569_Footer_Social_Icons.min.css

module_130906463569_Footer_Social_Icons.min.css

126 ms

f6cd17909e.js

f6cd17909e.js

145 ms

embed.js

embed.js

108 ms

embed.js

embed.js

67 ms

main.min.js

main.min.js

134 ms

ReadMore.min.js

ReadMore.min.js

243 ms

Animations.min.js

Animations.min.js

137 ms

project.js

project.js

162 ms

module_128901549190_Menu.min.js

module_128901549190_Menu.min.js

151 ms

2821482.js

2821482.js

244 ms

index.js

index.js

173 ms

Logo_Full%20Color_Main.svg

Logo_Full%20Color_Main.svg

245 ms

bubble-outline-yellow.png

bubble-outline-yellow.png

174 ms

Palo%2025th%20Logo_Symbol_Gold.png

Palo%2025th%20Logo_Symbol_Gold.png

530 ms

Parker.png

Parker.png

246 ms

Werner.png

Werner.png

242 ms

Schneller.png

Schneller.png

247 ms

neo3.png

neo3.png

325 ms

Windsor.png

Windsor.png

319 ms

ACI.png

ACI.png

323 ms

Shepherd.png

Shepherd.png

320 ms

SSB.png

SSB.png

321 ms

Direct%20Sparklers.png

Direct%20Sparklers.png

372 ms

MESO.png

MESO.png

343 ms

bubble-outline-yellow-quote.png

bubble-outline-yellow-quote.png

324 ms

Palowitz-Signature.png

Palowitz-Signature.png

292 ms

rob-palowitz-bubble%20(1).png

rob-palowitz-bubble%20(1).png

284 ms

bubble.gif

bubble.gif

291 ms

PALO_HubSpot-Gold-Partner-1.webp

PALO_HubSpot-Gold-Partner-1.webp

357 ms

hotjar-3086175.js

hotjar-3086175.js

173 ms

css2

css2

38 ms

Welcome%20DanBailey%20Grey_no%20text.jpg

Welcome%20DanBailey%20Grey_no%20text.jpg

155 ms

Palo-2x1-grid%20%281%29.jpg

Palo-2x1-grid%20%281%29.jpg

170 ms

edit5378.jpg

edit5378.jpg

169 ms

testimonial-bg-teal@2x@2x.jpg

testimonial-bg-teal@2x@2x.jpg

233 ms

white-icon.png

white-icon.png

179 ms

regular.woff

regular.woff

116 ms

600.woff

600.woff

145 ms

tiempos-headline-bold-italic.woff

tiempos-headline-bold-italic.woff

210 ms

499 ms

banner.js

banner.js

161 ms

web-interactives-embed.js

web-interactives-embed.js

142 ms

fb.js

fb.js

67 ms

2821482.js

2821482.js

122 ms

conversations-embed.js

conversations-embed.js

59 ms

F_O8-RaJ76C.css

F_O8-RaJ76C.css

17 ms

n2gxqlVX6ob.css

n2gxqlVX6ob.css

447 ms

5IuFT9ctBlv.css

5IuFT9ctBlv.css

35 ms

5jBDnr0IF4J.css

5jBDnr0IF4J.css

29 ms

9rABcWs1h3C.css

9rABcWs1h3C.css

27 ms

Y7Y-iHUxgoM.js

Y7Y-iHUxgoM.js

45 ms

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wFyxcb5a_CA.png

32 ms

p55HfXW__mM.js

p55HfXW__mM.js

7 ms

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8 ms

pxvalI21SEb.js

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9 ms

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9 ms

ULSGBQChFrk.js

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9 ms

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17 ms

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9 ms

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18 ms

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29 ms

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28 ms

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28 ms

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29 ms

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28 ms

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30 ms

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29 ms

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55 ms

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56 ms

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55 ms

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55 ms

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57 ms

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59 ms

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59 ms

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59 ms

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60 ms

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60 ms

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60 ms

ewM_TzK-3by.js

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60 ms

Accessibility Review

palocreative.com accessibility score

78

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

<frame> or <iframe> elements do not have a title

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

palocreative.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

palocreative.com SEO score

46

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Palocreative.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Palocreative.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

palocreative.com

Open Graph data is detected on the main page of PALO Creative. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: