Access park-avenue.org. Park Avenue Merchants Association – Supporting local businesses in the Rochester, New York community

name

value

score

weighting

FCP (First Contentful Paint)

Value3.3 s

41/100

10%

LCP (Largest Contentful Paint)

Value8.3 s

2/100

25%

SI (Speed Index)

Value5.5 s

54/100

10%

TBT (Total Blocking Time)

Value370 ms

71/100

30%

CLS (Cumulative Layout Shift)

Value0.319

36/100

15%

TTI (Time to Interactive)

Value7.3 s

50/100

10%

park-avenue.org

50 ms

Our browser made a total of 1 request to load all elements on the main page. We found that all of those requests were addressed to Park-avenue.org and no external sources were called. The less responsive or slowest element that took the longest time to load (50 ms) belongs to the original domain Park-avenue.org.

Content Size

1.0 MB

After Optimization

904.7 kB

In fact, the total size of Park-avenue.org main page is 1.0 MB. This result falls within the top 5000 of lightweight and thus fast loading web pages. Only a small number of websites need less resources to load. Images take 827.8 kB which makes up the majority of the site volume.

HTML Optimization

-13%

Potential reduce by 23 B

Original 177 B
After minification 177 B
After compression 154 B

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 23 B or 13% of the original size.

Image Optimization

-1%

Potential reduce by 7.7 kB

Original 827.8 kB
After minification 820.1 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Park Avenue images are well optimized though.

JavaScript Optimization

-29%

Potential reduce by 26.8 kB

Original 91.1 kB
After minification 90.9 kB
After compression 64.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 26.8 kB or 29% of the original size.

CSS Optimization

-83%

Potential reduce by 101.8 kB

Original 121.9 kB
After minification 120.9 kB
After compression 20.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Park-avenue.org needs all CSS files to be minified and compressed as it can save up to 101.8 kB or 83% of the original size.

Requests Now

After Optimization

Besides the initial HTML request, no CSS, Javascripts, AJAX or image files were requested in the course of web page rendering.

Accessibility Issues

These are opportunities to improve the legibility of your content.

High

Background and foreground colors do not have a sufficient contrast ratio.

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

High

Links do not have a discernible name

Areas of Improvement

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

Low

Detected JavaScript libraries

Search Engine Optimization Advices

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

High

Document uses legible font sizes

Language and Encoding

Language Detected

EN
Language Claimed

N/A
Encoding

N/A

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Park-avenue.org can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Park-avenue.org main page’s claimed encoding is . Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

park-avenue.org

Open Graph description is not detected on the main page of Park Avenue. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: