Access passengerwise.com. Airport Airline Marketing Blog - Insights and tips for airports & airlines

Report Summary

About Website

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name

value

score

weighting

FCP (First Contentful Paint)

Value4.6 s

13/100

10%

LCP (Largest Contentful Paint)

Value8.6 s

1/100

25%

SI (Speed Index)

Value8.9 s

15/100

10%

TBT (Total Blocking Time)

Value290 ms

80/100

30%

CLS (Cumulative Layout Shift)

Value0.014

100/100

15%

TTI (Time to Interactive)

Value10.9 s

21/100

10%

passengerwise.com

249 ms

www.passengerwise.com

293 ms

wp-emoji-release.min.js

84 ms

style.min.css

166 ms

layerslider.css

162 ms

Our browser made a total of 47 requests to load all elements on the main page. We found that 70% of them (33 requests) were addressed to the original Passengerwise.com, 17% (8 requests) were made to Fonts.gstatic.com and 4% (2 requests) were made to Fonts.googleapis.com. The less responsive or slowest element that took the longest time to load (536 ms) belongs to the original domain Passengerwise.com.

Content Size

4.0 MB

After Optimization

3.7 MB

In fact, the total size of Passengerwise.com main page is 4.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 3.6 MB which makes up the majority of the site volume.

HTML Optimization

-76%

Potential reduce by 28.9 kB

Original 37.7 kB
After minification 36.3 kB
After compression 8.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 28.9 kB or 76% of the original size.

Image Optimization

-6%

Potential reduce by 206.2 kB

Original 3.6 MB
After minification 3.4 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Passengerwise images are well optimized though.

JavaScript Optimization

-6%

Potential reduce by 11.2 kB

Original 185.1 kB
After minification 185.1 kB
After compression 173.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-5%

Potential reduce by 6.3 kB

Original 115.9 kB
After minification 115.9 kB
After compression 109.7 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Passengerwise.com has all CSS files already compressed.

Requests Now

After Optimization

The browser has sent 35 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Passengerwise. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 13 to 1 for JavaScripts and from 11 to 1 for CSS and as a result speed up the page load time.

Accessibility Issues

These are opportunities to improve keyboard navigation in your application.

High

Heading elements are not in a sequentially-descending order

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

High

Links do not have a discernible name

Areas of Improvement

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

Low

Detected JavaScript libraries

Search Engine Optimization Advices

To appear in search results, crawlers need access to your app.

High

Links are not crawlable

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

High

Document uses legible font sizes

Language and Encoding

Language Detected

EN
Language Claimed

EN
Encoding

UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Passengerwise.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Passengerwise.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

passengerwise.com

Open Graph data is detected on the main page of Passengerwise. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook:

Report Summary

Performance

Accessibility

Best Practices

SEO

Airport Airline Marketing Blog - Insights and tips for airports & airlines

Page Load Speed

First Response

Resources Loaded

Page Rendered

About Website

Key Findings

Performance Metrics

Measured Metrics

FCP (First Contentful Paint)

LCP (Largest Contentful Paint)

SI (Speed Index)

TBT (Total Blocking Time)

CLS (Cumulative Layout Shift)

TTI (Time to Interactive)