Tools & Wizards About Us
peacocks.co.uk screenshot

Report Summary

  • 4

    Performance

    Renders faster than
    20% of other websites

  • 95

    Accessibility

    Visual factors better than
    that of 86% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 84

    SEO

    Google-friendlier than
    52% of websites

peacocks.co.uk

Peacocks: Mens, Womens & Kids Clothes, Shop Online Fashion

Page Load Speed

3.5 sec in total

First Response

587 ms

Resources Loaded

2.7 sec

Page Rendered

225 ms

peacocks.co.uk screenshot

About Website

Visit peacocks.co.uk now to see the best up-to-date Peacocks content for United Kingdom and also check out these interesting facts you probably never knew about peacocks.co.uk

Great value women's fashion, menswear and children's clothing. Order online at Peacocks for all the latest fashions and styles now!

Visit peacocks.co.uk

Key Findings

We analyzed Peacocks.co.uk page load time and found that the first response time was 587 ms and then it took 2.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 55% of websites can load faster.

Performance Metrics

peacocks.co.uk performance score

4

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.6 s

31/100

10%

LCP (Largest Contentful Paint)

Value9.3 s

1/100

25%

SI (Speed Index)

Value23.3 s

0/100

10%

TBT (Total Blocking Time)

Value3,420 ms

2/100

30%

CLS (Cumulative Layout Shift)

Value1.539

0/100

15%

TTI (Time to Interactive)

Value22.2 s

1/100

10%

Network Requests Diagram

www.peacocks.co.uk

587 ms

main.js

37 ms

carousel.js

36 ms

mainBanner.js

30 ms

imageAndButton.js

51 ms

Our browser made a total of 91 requests to load all elements on the main page. We found that 53% of them (48 requests) were addressed to the original Peacocks.co.uk, 4% (4 requests) were made to Dmp.peacocks-mail.com and 3% (3 requests) were made to Cdn-ukwest.onetrust.com. The less responsive or slowest element that took the longest time to load (720 ms) belongs to the original domain Peacocks.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 212.8 kB (10%)

Content Size

2.2 MB

After Optimization

2.0 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Peacocks.co.uk main page is 2.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 1.4 MB which makes up the majority of the site volume.

HTML Optimization

-88%

Potential reduce by 191.2 kB

  • Original 216.5 kB
  • After minification 214.6 kB
  • After compression 25.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 191.2 kB or 88% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 1.4 MB
  • After minification 1.4 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Peacocks images are well optimized though.

JavaScript Optimization

-5%

Potential reduce by 21.5 kB

  • Original 424.2 kB
  • After minification 424.2 kB
  • After compression 402.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 63 B

  • Original 102.3 kB
  • After minification 102.3 kB
  • After compression 102.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Peacocks.co.uk has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 53 (63%)

Requests Now

84

After Optimization

31

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 84 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Peacocks. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 40 to 1 for JavaScripts and from 10 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.peacocks.co.uk

www.peacocks.co.uk

587 ms

main.js

main.js

37 ms

carousel.js

carousel.js

36 ms

mainBanner.js

mainBanner.js

30 ms

imageAndButton.js

imageAndButton.js

51 ms

campaignBanner.js

campaignBanner.js

25 ms

gtmGA4.js

gtmGA4.js

40 ms

sensor.js

sensor.js

44 ms

global.css

global.css

61 ms

storePage.css

storePage.css

47 ms

carousel.css

carousel.css

383 ms

imageAndTextCommon.css

imageAndTextCommon.css

376 ms

contentAssets.css

contentAssets.css

378 ms

layout.css

layout.css

58 ms

imageAndButtonCommon.css

imageAndButtonCommon.css

388 ms

campaignBanner.css

campaignBanner.css

91 ms

skin.css

skin.css

98 ms

frontanalytics.min.js

frontanalytics.min.js

98 ms

p.css

p.css

50 ms

jquery.min.js

jquery.min.js

34 ms

addmonitoringsuitedata.js

addmonitoringsuitedata.js

29 ms

4241254214378.js

4241254214378.js

505 ms

peacocks-stores-ltd

peacocks-stores-ltd

56 ms

otSDKStub.js

otSDKStub.js

61 ms

dwanalytics-22.2.js

dwanalytics-22.2.js

48 ms

dwac-21.7.js

dwac-21.7.js

47 ms

gretel.min.js

gretel.min.js

35 ms

applepay.js

applepay.js

58 ms

gtm.js

gtm.js

211 ms

Peacocks.svg

Peacocks.svg

130 ms

svg-sprite.svg

svg-sprite.svg

133 ms

Womens-Endless-Summer-Nav.jpg

Womens-Endless-Summer-Nav.jpg

127 ms

New-Louise-Nav.jpg

New-Louise-Nav.jpg

131 ms

Michael-Owen-%20New-Nav.jpg

Michael-Owen-%20New-Nav.jpg

131 ms

Mens-Endless-Summer-Nav.jpg

Mens-Endless-Summer-Nav.jpg

127 ms

New-20OFF-Kidswear.jpg

New-20OFF-Kidswear.jpg

179 ms

Mini-Edit-Nav.jpg

Mini-Edit-Nav.jpg

172 ms

Boys-Endless-Summer-Nav.jpg

Boys-Endless-Summer-Nav.jpg

180 ms

SFL-Baby-Girls-Nav.jpg

SFL-Baby-Girls-Nav.jpg

178 ms

SALE-Nav.jpg

SALE-Nav.jpg

178 ms

Hero-Mobile.jpg

Hero-Mobile.jpg

239 ms

Girls-SQ-01-Mobile-2.jpg

Girls-SQ-01-Mobile-2.jpg

241 ms

SQ-01-Mobile-2.jpg

SQ-01-Mobile-2.jpg

242 ms

Pop-01-Mobile.jpg

Pop-01-Mobile.jpg

241 ms

Pop-02-Mobile.jpg

Pop-02-Mobile.jpg

239 ms

Pop-03-Mobile.jpg

Pop-03-Mobile.jpg

242 ms

Pop-04-Mobile.jpg

Pop-04-Mobile.jpg

320 ms

Pop-05-Mobile.jpg

Pop-05-Mobile.jpg

320 ms

Pop-06-Mobile.jpg

Pop-06-Mobile.jpg

321 ms

Mobile-SQ-02.jpg

Mobile-SQ-02.jpg

321 ms

SQ-04-Mobile.jpg

SQ-04-Mobile.jpg

320 ms

SQ-05-Mobile.jpg

SQ-05-Mobile.jpg

322 ms

SQ-06-Mobile.jpg

SQ-06-Mobile.jpg

357 ms

d

d

217 ms

d

d

333 ms

d

d

300 ms

none

none

720 ms

feefo-widget.js

feefo-widget.js

190 ms

4aff279c-3ba4-4db6-9a4a-a775b8b122fd.json

4aff279c-3ba4-4db6-9a4a-a775b8b122fd.json

159 ms

fbevents.js

fbevents.js

261 ms

destination

destination

81 ms

destination

destination

195 ms

9c9gwtgw15

9c9gwtgw15

352 ms

bat.js

bat.js

311 ms

core.js

core.js

309 ms

111800.ct.js

111800.ct.js

307 ms

smart-pixel.min.js

smart-pixel.min.js

353 ms

ufll8be2.js

ufll8be2.js

305 ms

295-22400.js

295-22400.js

456 ms

events.js

events.js

303 ms

adalyser.js

adalyser.js

580 ms

location

location

302 ms

activityi;src=11096970;type=peaco0;cat=peaco00;ord=4024445580598;npa=0;auiddc=502171946.1714886571;pscdl=noapi;gtm=45fe4510v9181778301z89165322341za201;gcd=13l3l3l3l1;dma=0;epver=2;~oref=https%3A%2F%2Fwww.peacocks.co.uk%2F

activityi;src=11096970;type=peaco0;cat=peaco00;ord=4024445580598;npa=0;auiddc=502171946.1714886571;pscdl=noapi;gtm=45fe4510v9181778301z89165322341za201;gcd=13l3l3l3l1;dma=0;epver=2;~oref=https%3A%2F%2Fwww.peacocks.co.uk%2F

379 ms

8bd7bf232828d.js

8bd7bf232828d.js

280 ms

main.MTIyYzc3NzllMQ.js

main.MTIyYzc3NzllMQ.js

147 ms

190 ms

otBannerSdk.js

otBannerSdk.js

182 ms

clarity.js

clarity.js

110 ms

wt

wt

555 ms

1.11.2-20170607.min.js

1.11.2-20170607.min.js

61 ms

px

px

58 ms

conversion.js

conversion.js

165 ms

src=11096970;type=peaco0;cat=peaco00;ord=4024445580598;npa=0;auiddc=*;pscdl=noapi;gtm=45fe4510v9181778301z89165322341za201;gcd=13l3l3l3l1;dma=0;epver=2;~oref=https%3A%2F%2Fwww.peacocks.co.uk%2F

src=11096970;type=peaco0;cat=peaco00;ord=4024445580598;npa=0;auiddc=*;pscdl=noapi;gtm=45fe4510v9181778301z89165322341za201;gcd=13l3l3l3l1;dma=0;epver=2;~oref=https%3A%2F%2Fwww.peacocks.co.uk%2F

129 ms

ufll8be2_1707912543590_es5.js

ufll8be2_1707912543590_es5.js

66 ms

p

p

93 ms

59 ms

context

context

86 ms

38 ms

__Analytics-Start

__Analytics-Start

102 ms

32 ms

c.gif

c.gif

9 ms

Accessibility Review

peacocks.co.uk accessibility score

95

Accessibility Issues

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

[id] attributes on active, focusable elements are not unique

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

peacocks.co.uk best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

peacocks.co.uk SEO score

84

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Peacocks.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Peacocks.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

peacocks.co.uk

Open Graph description is not detected on the main page of Peacocks. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: