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pennant.co.uk screenshot

Report Summary

  • 50

    Performance

    Renders faster than
    68% of other websites

  • 76

    Accessibility

    Visual factors better than
    that of 42% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 80

    SEO

    Google-friendlier than
    42% of websites

pennant.co.uk

Pennant Shop Equipment - manufacturer of acrylic displays sign holders graphics card holders

Page Load Speed

2.6 sec in total

First Response

256 ms

Resources Loaded

2 sec

Page Rendered

289 ms

pennant.co.uk screenshot

About Website

Welcome to pennant.co.uk homepage info - get ready to check Pennant best content for United Kingdom right away, or after learning these important things about pennant.co.uk

Pennant Shop Equipment - specialist acrylic fabricators. We have been supplying major high street retailers, department stores, museums, restaurants and shop fitters for over 35 years.

Visit pennant.co.uk

Key Findings

We analyzed Pennant.co.uk page load time and found that the first response time was 256 ms and then it took 2.3 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 45% of websites can load faster.

Performance Metrics

pennant.co.uk performance score

50

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.3 s

7/100

10%

LCP (Largest Contentful Paint)

Value9.9 s

0/100

25%

SI (Speed Index)

Value7.9 s

23/100

10%

TBT (Total Blocking Time)

Value120 ms

97/100

30%

CLS (Cumulative Layout Shift)

Value0.003

100/100

15%

TTI (Time to Interactive)

Value9.8 s

28/100

10%

Network Requests Diagram

pennant.co.uk

256 ms

www.pennant.co.uk

733 ms

flaticon.css

149 ms

jquery.fancybox.min.css

232 ms

slick-theme.css

234 ms

Our browser made a total of 56 requests to load all elements on the main page. We found that 86% of them (48 requests) were addressed to the original Pennant.co.uk, 5% (3 requests) were made to Cdnjs.cloudflare.com and 4% (2 requests) were made to Ssl.google-analytics.com. The less responsive or slowest element that took the longest time to load (733 ms) belongs to the original domain Pennant.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 558.5 kB (37%)

Content Size

1.5 MB

After Optimization

934.8 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Pennant.co.uk main page is 1.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Images take 867.7 kB which makes up the majority of the site volume.

HTML Optimization

-86%

Potential reduce by 41.3 kB

  • Original 47.8 kB
  • After minification 27.5 kB
  • After compression 6.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 20.3 kB, which is 42% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 41.3 kB or 86% of the original size.

Image Optimization

-9%

Potential reduce by 81.7 kB

  • Original 867.7 kB
  • After minification 786.0 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Pennant images are well optimized though.

JavaScript Optimization

-68%

Potential reduce by 210.4 kB

  • Original 307.4 kB
  • After minification 295.5 kB
  • After compression 97.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 210.4 kB or 68% of the original size.

CSS Optimization

-83%

Potential reduce by 225.0 kB

  • Original 270.4 kB
  • After minification 245.1 kB
  • After compression 45.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Pennant.co.uk needs all CSS files to be minified and compressed as it can save up to 225.0 kB or 83% of the original size.

Requests Breakdown

Number of requests can be reduced by 23 (52%)

Requests Now

44

After Optimization

21

  • Images
  • JavaScript
  • CSS

The browser has sent 44 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Pennant. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 12 to 1 for JavaScripts and from 13 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

pennant.co.uk

pennant.co.uk

256 ms

www.pennant.co.uk

www.pennant.co.uk

733 ms

flaticon.css

flaticon.css

149 ms

jquery.fancybox.min.css

jquery.fancybox.min.css

232 ms

slick-theme.css

slick-theme.css

234 ms

slick.css

slick.css

234 ms

font-awesome.min.css

font-awesome.min.css

308 ms

fresco.css

fresco.css

306 ms

bootstrap.min.css

bootstrap.min.css

379 ms

style.css

style.css

386 ms

media.css

media.css

312 ms

animate.min.css

animate.min.css

24 ms

select2.min.css

select2.min.css

35 ms

custom.css

custom.css

401 ms

jquery-1.11.2.min.js

jquery-1.11.2.min.js

468 ms

classie.js

classie.js

335 ms

jquery.matchHeight.js

jquery.matchHeight.js

468 ms

jquery.waypoints.min.js

jquery.waypoints.min.js

467 ms

select2.min.js

select2.min.js

13 ms

slick.min.js

slick.min.js

466 ms

fresco.js

fresco.js

612 ms

bootstrap.min.js

bootstrap.min.js

539 ms

script.js

script.js

547 ms

custom.js

custom.js

549 ms

custom.js

custom.js

549 ms

ga.js

ga.js

29 ms

157 ms

logo.png

logo.png

223 ms

recycledlogo-v2__FitWzYwMCw0MDBd.jpg

recycledlogo-v2__FitWzYwMCw0MDBd.jpg

359 ms

Z2-P-v2__FocusFillWzUwMCw1NTYsIngiLDI4XQ.jpg

Z2-P-v2__FocusFillWzUwMCw1NTYsIngiLDI4XQ.jpg

359 ms

A7-BLOCK__FocusFillWzUwMCw1NTYsIngiLDIwXQ.jpg

A7-BLOCK__FocusFillWzUwMCw1NTYsIngiLDIwXQ.jpg

360 ms

p32_rec.jpg

p32_rec.jpg

360 ms

plinth__FocusFillWzUwMCw1NTYsIngiLDBd.jpg

plinth__FocusFillWzUwMCw1NTYsIngiLDBd.jpg

361 ms

reclogo2__FitMaxWzE1NywxMjld.jpg

reclogo2__FitMaxWzE1NywxMjld.jpg

365 ms

Fast-Order-Turnaround__FitMaxWzE1NywxMjld.png

Fast-Order-Turnaround__FitMaxWzE1NywxMjld.png

366 ms

uk-flag__FitMaxWzE1NywxMjld.png

uk-flag__FitMaxWzE1NywxMjld.png

368 ms

Competitiv-Prices__FitMaxWzE1NywxMjld.png

Competitiv-Prices__FitMaxWzE1NywxMjld.png

371 ms

Comprehensive-Product-Range__FitMaxWzE1NywxMjld.png

Comprehensive-Product-Range__FitMaxWzE1NywxMjld.png

373 ms

Bespoke-Service__FitMaxWzE1NywxMjld.png

Bespoke-Service__FitMaxWzE1NywxMjld.png

374 ms

font-awesome.min.css

font-awesome.min.css

155 ms

__utm.gif

__utm.gif

18 ms

header_bg-recycle.jpg

header_bg-recycle.jpg

308 ms

IMG_2621__FocusFillWzc3NSw2ODUsInkiLDE3NF0.jpg

IMG_2621__FocusFillWzc3NSw2ODUsInkiLDE3NF0.jpg

383 ms

C-sale-3__FocusFillWzc3NSw2ODUsIngiLDY5XQ.png

C-sale-3__FocusFillWzc3NSw2ODUsIngiLDY5XQ.png

473 ms

Lato-Regular.woff

Lato-Regular.woff

392 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

406 ms

Lato-Light.woff

Lato-Light.woff

335 ms

Lato-Medium.woff

Lato-Medium.woff

456 ms

Lato-Italic.woff

Lato-Italic.woff

438 ms

Lato-Bold.woff

Lato-Bold.woff

464 ms

Lato-Heavy.woff

Lato-Heavy.woff

556 ms

Flaticon.svg

Flaticon.svg

481 ms

Flaticon.woff

Flaticon.woff

492 ms

54 ms

ajax-loader.gif

ajax-loader.gif

312 ms

slick.woff

slick.woff

316 ms

Accessibility Review

pennant.co.uk accessibility score

76

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes do not match their roles

High

[aria-hidden="true"] elements contain focusable descendents

High

ARIA input fields do not have accessible names

High

Elements with an ARIA [role] that require children to contain a specific [role] are missing some or all of those required children.

High

[aria-*] attributes do not have valid values

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

pennant.co.uk best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

pennant.co.uk SEO score

80

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Pennant.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Pennant.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

pennant.co.uk

Open Graph description is not detected on the main page of Pennant. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: