Analyze

personicx.co.uk: Acxiom Personicx

Acxiom Personicx segmentation

Page load speed analysis

  • 70/100

    Good result
  • 7

    Successful tests
  • 1

    Failed test
  • First response

    255 ms

  • Resources loaded

    1.1 sec

  • Page rendered

    141 ms

  • Total page load time

    1.5 sec

Click here to check amazing Personicx content for United Kingdom. Otherwise, check out these important facts you probably never knew about personicx.co.uk

We analyzed Personicx.co.uk page load time and found that the first response time was 255 ms and then it took 1.3 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 20% of websites can load faster.

Page optimization

  • HTML 7.9 kB
    Images 169.2 kB
    Javascripts 518.4 kB
    CSS 220.0 kB

    In fact, the total size of Personicx.co.uk main page is 915.6 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Javascripts take 518.4 kB which makes up the majority of the site volume.

    • Original 7.9 kB
    • After minification 5.5 kB
    • After compression 2.1 kB

    HTML optimization

    HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 2.4 kB, which is 30% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 5.9 kB or 74% of the original size.

    • Original 169.2 kB
    • After optimization 163.6 kB

    Image optimization

    Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Personicx images are well optimized though.

    • Original 518.4 kB
    • After minification 518.4 kB
    • After compression 158.9 kB

    JavaScript optimization

    It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 359.6 kB or 69% of the original size.

    • Original 220.0 kB
    • After minification 219.1 kB
    • After compression 31.2 kB

    CSS optimization

    CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Personicx.co.uk needs all CSS files to be minified and compressed as it can save up to 188.9 kB or 86% of the original size.

Network requests diagram

  • personicx.co.uk
  • bootstrap.min.css
  • css
  • css
  • bootstrap_override.css
  • jquery.min.js
  • bootstrap.min.js
  • analytics.js
  • acxiom-logo1.png
  • personixlogo.png
  • her-img-1.jpg
  • Case-studies.png
  • brochure.png
  • old-personicx.png
  • 92734886
  • cJZKeOuBrn4kERxqtaUH3T8E0i7KZn-EPnyo3HZu7kw.woff
  • -_Ctzj9b56b8RgXW8FAriRsxEYwM7FgeyaSgU71cLG0.woff
  • 8KhZd3VQBtXTAznvKjw-kxsxEYwM7FgeyaSgU71cLG0.woff
  • RJMlAoFXXQEzZoMSUteGWD8E0i7KZn-EPnyo3HZu7kw.woff
  • IczWvq5y_Cwwv_rBjOtT0w.woff
  • CcKI4k9un7TZVWzRVT-T8xsxEYwM7FgeyaSgU71cLG0.woff
  • xkvoNo9fC8O2RDydKj12bxsxEYwM7FgeyaSgU71cLG0.woff
  • JbtMzqLaYbbbCL9X6EvaIxsxEYwM7FgeyaSgU71cLG0.woff
  • 1ImRNPx4870-D9a1EBUdPBsxEYwM7FgeyaSgU71cLG0.woff
  • PKCRbVvRfd5n7BTjtGiFZBsxEYwM7FgeyaSgU71cLG0.woff
  • collect
  • player.js
  • player.css
  • ga.js
  • vuid.min.js
  • __utm.gif
  • proxy.html
  • 472548791.jpg
  • 5040876_60x60.jpg

Our browser made a total of 34 requests to load all elements on the main page. We found that 29% of them (10 requests) were addressed to the original Personicx.co.uk, 29% (10 requests) were made to Fonts.gstatic.com and 12% (4 requests) were made to F.vimeocdn.com. The less responsive or slowest element that took the longest time to load (454 ms) belongs to the original domain Personicx.co.uk.

Additional info on personicx.co.uk

Requests

The browser has sent 23 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Personicx. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 6 to 1 for JavaScripts and from 5 to 1 for CSS and as a result speed up the page load time.

6

Javascripts

10

Images

5

CSS

2

AJAX

23

All

Possible request optimization

1

Javascripts

10

Images

1

CSS

2

AJAX

9

Optimized

14

All

Normal result

IP address

This IP address is dedicated to Personicx.co.uk. This is the best domain hosting practice .

Normal result

IP Trace

personicx.co.uk

193.203.192.122

DNS records

Type Host Target/ip TTL Other
A

personicx.co.uk

193.203.192.122 899
NS

personicx.co.uk

a28-65.akam.net 899
NS

personicx.co.uk

a13-67.akam.net 899
NS

personicx.co.uk

a10-66.akam.net 899
NS

personicx.co.uk

a3-66.akam.net 899

Language and encoding

Good result

Language

EN en language flag

Detected

EN en language flag

Claimed

Encoding

UTF-8

Claimed

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Personicx.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Personicx.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

HTTPS certificate

SSL Certificate

Personicx.co.uk has no SSL certificate. Web browsing can be safer with HTTPS connection, so we suggest that it should be obtained for this site.

Normal result

Visitor World Map

Country of origin for 100% of all visits is United Kingdom. It’s good for Personicx.co.uk that their server is also located in United Kingdom, as that enables the majority of their visitors to benefit from a much faster page load time.

Good result

Poor result

Social Sharing Optimization

Open Graph description is not detected on the main page of Personicx. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks:

personicx.co.uk

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