Tools & Wizards About Us
phillipsdirect.co.uk screenshot

Report Summary

  • 59

    Performance

    Renders faster than
    74% of other websites

  • 97

    Accessibility

    Visual factors better than
    that of 91% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 100

    SEO

    Google-friendlier than
    94% of websites

phillipsdirect.co.uk

Phillips Direct | Creative Product Solutions

Page Load Speed

6 sec in total

First Response

807 ms

Resources Loaded

2.9 sec

Page Rendered

2.3 sec

phillipsdirect.co.uk screenshot

About Website

Welcome to phillipsdirect.co.uk homepage info - get ready to check Phillips Direct best content right away, or after learning these important things about phillipsdirect.co.uk

Phillips Direct UK manufacturer of Custom Packaging, Design Services and Print On Demand Solutions. Offering high-quality retail items such as ring binders, carton boxes, swatch books, self-adhesives,...

Visit phillipsdirect.co.uk

Key Findings

We analyzed Phillipsdirect.co.uk page load time and found that the first response time was 807 ms and then it took 5.2 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

phillipsdirect.co.uk performance score

59

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.1 s

80/100

10%

LCP (Largest Contentful Paint)

Value3.1 s

75/100

25%

SI (Speed Index)

Value4.0 s

81/100

10%

TBT (Total Blocking Time)

Value1,110 ms

23/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value10.2 s

25/100

10%

Network Requests Diagram

www.phillipsdirect.com

807 ms

gtm.js

68 ms

js

295 ms

theme.css

48 ms

preloads.js

40 ms

Our browser made a total of 43 requests to load all elements on the main page. We found that 0% of them (0 request) were addressed to the original Phillipsdirect.co.uk, 14% (6 requests) were made to Cdn.shopify.com and 7% (3 requests) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (1.8 sec) relates to the external source Phillipsdirect.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 728.8 kB (8%)

Content Size

9.2 MB

After Optimization

8.5 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Phillipsdirect.co.uk main page is 9.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 8.5 MB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 363.9 kB

  • Original 432.0 kB
  • After minification 405.5 kB
  • After compression 68.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 363.9 kB or 84% of the original size.

Image Optimization

-4%

Potential reduce by 333.1 kB

  • Original 8.5 MB
  • After minification 8.2 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Phillips Direct images are well optimized though.

JavaScript Optimization

-1%

Potential reduce by 2.1 kB

  • Original 211.3 kB
  • After minification 211.3 kB
  • After compression 209.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-93%

Potential reduce by 29.7 kB

  • Original 31.8 kB
  • After minification 3.4 kB
  • After compression 2.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Phillipsdirect.co.uk needs all CSS files to be minified and compressed as it can save up to 29.7 kB or 93% of the original size.

Requests Breakdown

Number of requests can be reduced by 20 (48%)

Requests Now

42

After Optimization

22

  • Images
  • JavaScript
  • CSS

The browser has sent 42 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Phillips Direct. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 21 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

www.phillipsdirect.com

www.phillipsdirect.com

807 ms

gtm.js

gtm.js

68 ms

js

js

295 ms

theme.css

theme.css

48 ms

preloads.js

preloads.js

40 ms

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

62 ms

storefront-80e528be853eac23af2454534897ca9536b1d3d04aa043b042f34879a3c111c8.js

storefront-80e528be853eac23af2454534897ca9536b1d3d04aa043b042f34879a3c111c8.js

41 ms

features-1c0b396bd4d054b94abae1eb6a1bd6ba47beb35525c57a217c77a862ff06d83f.js

features-1c0b396bd4d054b94abae1eb6a1bd6ba47beb35525c57a217c77a862ff06d83f.js

61 ms

storefront-banner.js

storefront-banner.js

44 ms

inbox-chat-loader.js

inbox-chat-loader.js

37 ms

js

js

277 ms

trekkie.storefront.dd626a6a6fbdab104f8779acc4331c330134c832.min.js

trekkie.storefront.dd626a6a6fbdab104f8779acc4331c330134c832.min.js

264 ms

shop_events_listener-61fa9e0a912c675e178777d2b27f6cbd482f8912a6b0aa31fa3515985a8cd626.js

shop_events_listener-61fa9e0a912c675e178777d2b27f6cbd482f8912a6b0aa31fa3515985a8cd626.js

261 ms

shopify-boomerang-1.0.0.min.js

shopify-boomerang-1.0.0.min.js

263 ms

product-recommendations.js

product-recommendations.js

258 ms

locales-form.js

locales-form.js

253 ms

PD_LOGO_TRNS.png

PD_LOGO_TRNS.png

398 ms

open_top_product_box_banner_webp.webp

open_top_product_box_banner_webp.webp

399 ms

open_top_product_box_banner_webp.webp

open_top_product_box_banner_webp.webp

252 ms

theme.js

theme.js

90 ms

vendors.js

vendors.js

92 ms

DSC1236_copy.webp

DSC1236_copy.webp

236 ms

product_packaging_box_1.webp

product_packaging_box_1.webp

90 ms

nad_custom_packaging.webp

nad_custom_packaging.webp

1844 ms

product_packaging_box_3.webp

product_packaging_box_3.webp

703 ms

poly_box_1.webp

poly_box_1.webp

921 ms

DSC0544_copy.webp

DSC0544_copy.webp

490 ms

metamorphosis_packaging.webp

metamorphosis_packaging.webp

1770 ms

print_on_demand.webp

print_on_demand.webp

272 ms

totem_displays.webp

totem_displays.webp

490 ms

office_products.webp

office_products.webp

726 ms

portfolio_products.webp

portfolio_products.webp

747 ms

self_adhesives_pockets.webp

self_adhesives_pockets.webp

992 ms

bins_and_bin_liners.webp

bins_and_bin_liners.webp

943 ms

photo_album_products.webp

photo_album_products.webp

1006 ms

bni_products.webp

bni_products.webp

980 ms

foam_inserts_2.webp

foam_inserts_2.webp

999 ms

wholesale-all-in-one.css

wholesale-all-in-one.css

131 ms

jquery3.6.0.min.js

jquery3.6.0.min.js

154 ms

wholesale-all-in-one-module-min.js

wholesale-all-in-one-module-min.js

184 ms

wholesale-all-in-one-wsaiouvh6qz.min.js

wholesale-all-in-one-wsaiouvh6qz.min.js

186 ms

script.js

script.js

96 ms

partner-shopify.js

partner-shopify.js

157 ms

Accessibility Review

phillipsdirect.co.uk accessibility score

97

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

phillipsdirect.co.uk best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

phillipsdirect.co.uk SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Phillipsdirect.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Phillipsdirect.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

phillipsdirect.co.uk

Open Graph data is detected on the main page of Phillips Direct. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: