Tools & Wizards About Us
pinscity.com screenshot

Report Summary

  • 62

    Performance

    Renders faster than
    76% of other websites

  • 80

    Accessibility

    Visual factors better than
    that of 49% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 87

    SEO

    Google-friendlier than
    65% of websites

pinscity.com

The Button Store Montreal's Custom Pins, Buttons & Badges for Canada

Page Load Speed

666 ms in total

First Response

90 ms

Resources Loaded

437 ms

Page Rendered

139 ms

pinscity.com screenshot

About Website

Welcome to pinscity.com homepage info - get ready to check Pins City best content right away, or after learning these important things about pinscity.com

The Button Store produces custom pins, buttons, badges, magnets and a unique selection of personalized promotional products. Get custom pinback buttons FAST!

Visit pinscity.com

Key Findings

We analyzed Pinscity.com page load time and found that the first response time was 90 ms and then it took 576 ms to load all DOM resources and completely render a web page. This is quite a good result, as only 10% of websites can load faster.

Performance Metrics

pinscity.com performance score

62

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.8 s

56/100

10%

LCP (Largest Contentful Paint)

Value4.1 s

48/100

25%

SI (Speed Index)

Value3.3 s

91/100

10%

TBT (Total Blocking Time)

Value130 ms

96/100

30%

CLS (Cumulative Layout Shift)

Value0.598

11/100

15%

TTI (Time to Interactive)

Value7.4 s

49/100

10%

Network Requests Diagram

www.thebuttonstore.com

90 ms

timber.scss.css

33 ms

theme.scss.css

51 ms

css

37 ms

preloads.js

67 ms

Our browser made a total of 36 requests to load all elements on the main page. We found that 0% of them (0 request) were addressed to the original Pinscity.com, 6% (2 requests) were made to Fonts.gstatic.com and 6% (2 requests) were made to Cdn.hextom.com. The less responsive or slowest element that took the longest time to load (90 ms) relates to the external source Thebuttonstore.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 34.9 kB (7%)

Content Size

468.4 kB

After Optimization

433.5 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Pinscity.com main page is 468.4 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 40% of websites need less resources to load. Images take 239.7 kB which makes up the majority of the site volume.

HTML Optimization

-72%

Potential reduce by 34.0 kB

  • Original 47.4 kB
  • After minification 43.4 kB
  • After compression 13.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 34.0 kB or 72% of the original size.

Image Optimization

-0%

Potential reduce by 127 B

  • Original 239.7 kB
  • After minification 239.6 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Pins City images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 564 B

  • Original 166.0 kB
  • After minification 166.0 kB
  • After compression 165.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-1%

Potential reduce by 176 B

  • Original 15.3 kB
  • After minification 15.3 kB
  • After compression 15.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Pinscity.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 14 (47%)

Requests Now

30

After Optimization

16

  • Images
  • JavaScript
  • CSS

The browser has sent 30 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Pins City. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 15 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

www.thebuttonstore.com

www.thebuttonstore.com

90 ms

timber.scss.css

timber.scss.css

33 ms

theme.scss.css

theme.scss.css

51 ms

css

css

37 ms

preloads.js

preloads.js

67 ms

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

43 ms

storefront-80e528be853eac23af2454534897ca9536b1d3d04aa043b042f34879a3c111c8.js

storefront-80e528be853eac23af2454534897ca9536b1d3d04aa043b042f34879a3c111c8.js

49 ms

features-1c0b396bd4d054b94abae1eb6a1bd6ba47beb35525c57a217c77a862ff06d83f.js

features-1c0b396bd4d054b94abae1eb6a1bd6ba47beb35525c57a217c77a862ff06d83f.js

66 ms

jquery.min.js

jquery.min.js

25 ms

modernizr.min.js

modernizr.min.js

66 ms

shopify-perf-kit-1.0.0.min.js

shopify-perf-kit-1.0.0.min.js

78 ms

fastclick.min.js

fastclick.min.js

77 ms

timber.js

timber.js

79 ms

theme.js

theme.js

78 ms

trekkie.storefront.191ee957437379e11b4b5a983ae36024546a469d.min.js

trekkie.storefront.191ee957437379e11b4b5a983ae36024546a469d.min.js

80 ms

shop_events_listener-61fa9e0a912c675e178777d2b27f6cbd482f8912a6b0aa31fa3515985a8cd626.js

shop_events_listener-61fa9e0a912c675e178777d2b27f6cbd482f8912a6b0aa31fa3515985a8cd626.js

82 ms

shopify-boomerang-1.0.0.min.js

shopify-boomerang-1.0.0.min.js

78 ms

logo.png

logo.png

78 ms

fr-macarons-promotionnels-badges-personnalises-laboutiquedemacarons_grande.jpg

fr-macarons-promotionnels-badges-personnalises-laboutiquedemacarons_grande.jpg

76 ms

custom-promotional-buttons-badges-pins-pin-backs-thebuttonstore_grande.jpg

custom-promotional-buttons-badges-pins-pin-backs-thebuttonstore_grande.jpg

77 ms

american_express-12858714bc10cdf384b62b8f41d20f56d8c32c1b8fed98b662f2bfc158dcbcf0.svg

american_express-12858714bc10cdf384b62b8f41d20f56d8c32c1b8fed98b662f2bfc158dcbcf0.svg

79 ms

apple_pay-f6db0077dc7c325b436ecbdcf254239100b35b70b1663bc7523d7c424901fa09.svg

apple_pay-f6db0077dc7c325b436ecbdcf254239100b35b70b1663bc7523d7c424901fa09.svg

83 ms

diners_club-16436b9fb6dd9060edb51f1c7c44e23941e544ad798282d6aef1604319562fba.svg

diners_club-16436b9fb6dd9060edb51f1c7c44e23941e544ad798282d6aef1604319562fba.svg

82 ms

discover-cc9808e50193c7496e7a5245eb86d5e06f02e2476c0fe70f2c40016707d35461.svg

discover-cc9808e50193c7496e7a5245eb86d5e06f02e2476c0fe70f2c40016707d35461.svg

80 ms

google_pay-c66a29c63facf2053bf69352982c958e9675cabea4f2f7ccec08d169d1856b31.svg

google_pay-c66a29c63facf2053bf69352982c958e9675cabea4f2f7ccec08d169d1856b31.svg

81 ms

master-173035bc8124581983d4efa50cf8626e8553c2b311353fbf67485f9c1a2b88d1.svg

master-173035bc8124581983d4efa50cf8626e8553c2b311353fbf67485f9c1a2b88d1.svg

85 ms

paypal-49e4c1e03244b6d2de0d270ca0d22dd15da6e92cc7266e93eb43762df5aa355d.svg

paypal-49e4c1e03244b6d2de0d270ca0d22dd15da6e92cc7266e93eb43762df5aa355d.svg

86 ms

shopify_pay-957a48d1202dc65a7890b292de764ee886f7e64cea486ae82e291e9dc824c914.svg

shopify_pay-957a48d1202dc65a7890b292de764ee886f7e64cea486ae82e291e9dc824c914.svg

83 ms

visa-319d545c6fd255c9aad5eeaad21fd6f7f7b4fdbdb1a35ce83b89cca12a187f00.svg

visa-319d545c6fd255c9aad5eeaad21fd6f7f7b4fdbdb1a35ce83b89cca12a187f00.svg

85 ms

u-4X0qWljRw-PfU81xCKCpdpbgZJl6XFpfEd7eA9BIxxkV2EH7alwg.ttf

u-4X0qWljRw-PfU81xCKCpdpbgZJl6XFpfEd7eA9BIxxkV2EH7alwg.ttf

25 ms

u-4X0qWljRw-PfU81xCKCpdpbgZJl6XFpfEd7eA9BIxxkbqDH7alwg.ttf

u-4X0qWljRw-PfU81xCKCpdpbgZJl6XFpfEd7eA9BIxxkbqDH7alwg.ttf

28 ms

icons.woff

icons.woff

19 ms

103550976

103550976

7 ms

freeshippingbar.js

freeshippingbar.js

12 ms

quickannouncementbar.js

quickannouncementbar.js

15 ms

icons.ttf

icons.ttf

20 ms

Accessibility Review

pinscity.com accessibility score

80

Accessibility Issues

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

pinscity.com best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

pinscity.com SEO score

87

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Pinscity.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Pinscity.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

pinscity.com

Open Graph data is detected on the main page of Pins City. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: