Tools & Wizards About Us
platinumdirectfinance.com.au screenshot

Report Summary

  • 20

    Performance

    Renders faster than
    37% of other websites

  • 87

    Accessibility

    Visual factors better than
    that of 66% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 82

    SEO

    Google-friendlier than
    44% of websites

platinumdirectfinance.com.au

Car Loans - Asset and Equipment Finance | Platform Direct

Page Load Speed

6.7 sec in total

First Response

496 ms

Resources Loaded

6 sec

Page Rendered

227 ms

platinumdirectfinance.com.au screenshot

About Website

Click here to check amazing Platinum Direct Finance content for Australia. Otherwise, check out these important facts you probably never knew about platinumdirectfinance.com.au

Platform Direct offer hassle free low interest Car Loans, Asset and Business Equipment Finance in Australia. Get an instant car loan quote online!

Visit platinumdirectfinance.com.au

Key Findings

We analyzed Platinumdirectfinance.com.au page load time and found that the first response time was 496 ms and then it took 6.2 sec to load all DOM resources and completely render a web page. This is a poor result, as 80% of websites can load faster.

Performance Metrics

platinumdirectfinance.com.au performance score

20

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.3 s

18/100

10%

LCP (Largest Contentful Paint)

Value10.2 s

0/100

25%

SI (Speed Index)

Value8.7 s

16/100

10%

TBT (Total Blocking Time)

Value4,200 ms

1/100

30%

CLS (Cumulative Layout Shift)

Value0.006

100/100

15%

TTI (Time to Interactive)

Value13.9 s

10/100

10%

Network Requests Diagram

www.platinumdirectfinance.com.au

496 ms

pop_window.js

1258 ms

wp-socializer-buttons-css.css

210 ms

style.css

1012 ms

icomoon.css

404 ms

Our browser made a total of 96 requests to load all elements on the main page. We found that 53% of them (51 requests) were addressed to the original Platinumdirectfinance.com.au, 4% (4 requests) were made to Secure.livechatinc.com and 3% (3 requests) were made to Connect.facebook.net. The less responsive or slowest element that took the longest time to load (1.6 sec) belongs to the original domain Platinumdirectfinance.com.au.

Page Optimization Overview & Recommendations

Page size can be reduced by 798.8 kB (48%)

Content Size

1.7 MB

After Optimization

877.9 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Platinumdirectfinance.com.au main page is 1.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Javascripts take 1.0 MB which makes up the majority of the site volume.

HTML Optimization

-78%

Potential reduce by 36.0 kB

  • Original 46.2 kB
  • After minification 44.2 kB
  • After compression 10.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 36.0 kB or 78% of the original size.

Image Optimization

-3%

Potential reduce by 13.6 kB

  • Original 512.5 kB
  • After minification 499.0 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Platinum Direct Finance images are well optimized though.

JavaScript Optimization

-66%

Potential reduce by 682.0 kB

  • Original 1.0 MB
  • After minification 1.0 MB
  • After compression 356.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 682.0 kB or 66% of the original size.

CSS Optimization

-84%

Potential reduce by 67.3 kB

  • Original 79.8 kB
  • After minification 64.5 kB
  • After compression 12.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Platinumdirectfinance.com.au needs all CSS files to be minified and compressed as it can save up to 67.3 kB or 84% of the original size.

Requests Breakdown

Number of requests can be reduced by 62 (78%)

Requests Now

79

After Optimization

17

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 79 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Platinum Direct Finance. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 50 to 1 for JavaScripts and from 5 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.platinumdirectfinance.com.au

www.platinumdirectfinance.com.au

496 ms

pop_window.js

pop_window.js

1258 ms

wp-socializer-buttons-css.css

wp-socializer-buttons-css.css

210 ms

style.css

style.css

1012 ms

icomoon.css

icomoon.css

404 ms

klavikal.css

klavikal.css

416 ms

opensans.css

opensans.css

415 ms

bizible.js

bizible.js

91 ms

jquery.js

jquery.js

990 ms

jquery-migrate.min.js

jquery-migrate.min.js

439 ms

jquery.added-extras.js

jquery.added-extras.js

600 ms

jquery.catche-driver-login.js

jquery.catche-driver-login.js

612 ms

jquery.cta-mini.js

jquery.cta-mini.js

613 ms

jquery.form-reindex.js

jquery.form-reindex.js

638 ms

jquery.ie-background-cover.js

jquery.ie-background-cover.js

798 ms

jquery.ie-replace-holder.js

jquery.ie-replace-holder.js

810 ms

jquery.mobile-features.js

jquery.mobile-features.js

811 ms

jquery.page-jump.js

jquery.page-jump.js

837 ms

jquery.sidebar-in.js

jquery.sidebar-in.js

1001 ms

jquery.sticky-element.js

jquery.sticky-element.js

1009 ms

jquery.submenu-delay.js

jquery.submenu-delay.js

1010 ms

jquery.transition-cta.js

jquery.transition-cta.js

1037 ms

jquery.mobile-sidebar.js

jquery.mobile-sidebar.js

1187 ms

150622001.js

150622001.js

125 ms

kenshoo.js

kenshoo.js

1199 ms

jquery.populate-form-defaults.js

jquery.populate-form-defaults.js

1211 ms

jquery.standalone-jquery.js

jquery.standalone-jquery.js

1207 ms

cars.js

cars.js

1208 ms

mktFormSupport.js

mktFormSupport.js

96 ms

dtr-mkto-forms.js

dtr-mkto-forms.js

94 ms

jquery.marketo-calculator.js

jquery.marketo-calculator.js

1233 ms

external-tracking.min.js

external-tracking.min.js

1385 ms

conversion.js

conversion.js

14 ms

jquery.livechat-tracking.js

jquery.livechat-tracking.js

1402 ms

jquery.munchkin-loader.js

jquery.munchkin-loader.js

1462 ms

placeholders.jquery.min.js

placeholders.jquery.min.js

1428 ms

j.php

j.php

59 ms

event

event

14 ms

v.gif

v.gif

2 ms

widgets.js

widgets.js

222 ms

all.js

all.js

468 ms

plusone.js

plusone.js

91 ms

ga.js

ga.js

40 ms

logo-mobile.png

logo-mobile.png

217 ms

logo-new.png

logo-new.png

215 ms

all.js

all.js

283 ms

32-twitter.png

32-twitter.png

213 ms

32-facebook.png

32-facebook.png

204 ms

32-googleplus.png

32-googleplus.png

213 ms

hands-in-air.jpg

hands-in-air.jpg

1430 ms

carfinance-road-trip-bw.jpg

carfinance-road-trip-bw.jpg

598 ms

carfinance-road-trip-300x272.jpg

carfinance-road-trip-300x272.jpg

428 ms

family-car-bw.jpg

family-car-bw.jpg

979 ms

family-car-300x205.jpg

family-car-300x205.jpg

628 ms

forklift-equipment-finance-bw.jpg

forklift-equipment-finance-bw.jpg

1006 ms

forklift-equipment-finance-300x272.jpg

forklift-equipment-finance-300x272.jpg

616 ms

Klavikal-Regular.otf

Klavikal-Regular.otf

1006 ms

Klavikal-Medium.otf

Klavikal-Medium.otf

1033 ms

Klavikal-Bold.otf

Klavikal-Bold.otf

1250 ms

icomoon.woff

icomoon.woff

1184 ms

OpenSans-CondLight-webfont.woff

OpenSans-CondLight-webfont.woff

1207 ms

Klavikal-RegularItalic.otf

Klavikal-RegularItalic.otf

1408 ms

Klavikal-MediumItalic.otf

Klavikal-MediumItalic.otf

1446 ms

Klavikal-BoldItalic.otf

Klavikal-BoldItalic.otf

1606 ms

Klavikal-LightItalic.otf

Klavikal-LightItalic.otf

1627 ms

tracking.js

tracking.js

99 ms

94 ms

__utm.gif

__utm.gif

39 ms

pa.js

pa.js

742 ms

cb=gapi.loaded_0

cb=gapi.loaded_0

7 ms

collect

collect

70 ms

37 ms

script_data.js

script_data.js

83 ms

ga-audiences

ga-audiences

26 ms

localization.en.0.3632191afe35222a6b78c04d457adc0d_ae4142092b056104eb17204c412594d3.js

localization.en.0.3632191afe35222a6b78c04d457adc0d_ae4142092b056104eb17204c412594d3.js

40 ms

ping

ping

75 ms

open_chat.cgi

open_chat.cgi

65 ms

9k-RPmcnxYEPm8CNFsH2gg.woff

9k-RPmcnxYEPm8CNFsH2gg.woff

15 ms

livechat-modern_7cf45543dc.ttf

livechat-modern_7cf45543dc.ttf

50 ms

250 ms

395 ms

xd_arbiter.php

xd_arbiter.php

244 ms

xd_arbiter.php

xd_arbiter.php

446 ms

embedded.20160318100705.js

embedded.20160318100705.js

96 ms

wkfQbvfT_02e2IWO3yYueQ.woff

wkfQbvfT_02e2IWO3yYueQ.woff

4 ms

KT3KS9Aol4WfR6Vas8kNcg.woff

KT3KS9Aol4WfR6Vas8kNcg.woff

8 ms

MappingServer

MappingServer

743 ms

fbds.js

fbds.js

69 ms

munchkin.js

munchkin.js

29 ms

ipv

ipv

30 ms

munchkin.js

munchkin.js

5 ms

visitWebPage

visitWebPage

9 ms

BizibleAcct.js

BizibleAcct.js

97 ms

22 ms

sendCookieUpdate

sendCookieUpdate

465 ms

MappingServer

MappingServer

692 ms

Accessibility Review

platinumdirectfinance.com.au accessibility score

87

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

[id] attributes on active, focusable elements are not unique

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Form elements do not have associated labels

High

Links do not have a discernible name

Best Practices

platinumdirectfinance.com.au best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

platinumdirectfinance.com.au SEO score

82

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Platinumdirectfinance.com.au can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Platinumdirectfinance.com.au main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

platinumdirectfinance.com.au

Open Graph data is detected on the main page of Platinum Direct Finance. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: