Access populate.social. Populate Social | Transparent and Results-Driven Social Marketing

Report Summary

About Website

Welcome to populate.social homepage info - get ready to check Populate best content for United Kingdom right away, or after learning these important things about populate.social

We're Populate Social, a social media agency dedicated to delivering results. We cover all things social from content, paid ads and strategy.

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name

value

score

weighting

FCP (First Contentful Paint)

Value4.6 s

14/100

10%

LCP (Largest Contentful Paint)

Value6.2 s

11/100

25%

SI (Speed Index)

Value10.4 s

8/100

10%

TBT (Total Blocking Time)

Value860 ms

33/100

30%

CLS (Cumulative Layout Shift)

Value0.284

42/100

15%

TTI (Time to Interactive)

Value15.6 s

6/100

10%

populate.social

1657 ms

gtm.js

65 ms

style.min.css

92 ms

woocommerce-layout.css

179 ms

woocommerce.css

260 ms

Our browser made a total of 66 requests to load all elements on the main page. We found that 77% of them (51 requests) were addressed to the original Populate.social, 12% (8 requests) were made to Use.typekit.net and 2% (1 request) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (1.7 sec) belongs to the original domain Populate.social.

Content Size

549.9 kB

After Optimization

427.2 kB

In fact, the total size of Populate.social main page is 549.9 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Images take 216.6 kB which makes up the majority of the site volume.

HTML Optimization

-86%

Potential reduce by 77.7 kB

Original 90.0 kB
After minification 65.1 kB
After compression 12.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 24.9 kB, which is 28% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 77.7 kB or 86% of the original size.

Image Optimization

-16%

Potential reduce by 35.3 kB

Original 216.6 kB
After minification 181.3 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Populate needs image optimization as it can save up to 35.3 kB or 16% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-5%

Potential reduce by 8.2 kB

Original 174.7 kB
After minification 174.7 kB
After compression 166.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-2%

Potential reduce by 1.6 kB

Original 68.6 kB
After minification 68.6 kB
After compression 67.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Populate.social has all CSS files already compressed.

Requests Now

After Optimization

The browser has sent 57 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Populate. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 15 to 1 for JavaScripts and from 8 to 1 for CSS and as a result speed up the page load time.

Areas of Improvement

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

High

Serves images with low resolution

Low

Detected JavaScript libraries

Search Engine Optimization Advices

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

High

Document uses legible font sizes

Language and Encoding

Language Detected

EN
Language Claimed

EN
Encoding

UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Populate.social can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Populate.social main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

populate.social

Open Graph data is detected on the main page of Populate. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook:

Report Summary

Performance

Accessibility

Best Practices

SEO

Populate Social | Transparent and Results-Driven Social Marketing

Page Load Speed

First Response

Resources Loaded

Page Rendered

About Website

Key Findings

Performance Metrics

Measured Metrics

FCP (First Contentful Paint)

LCP (Largest Contentful Paint)

SI (Speed Index)

TBT (Total Blocking Time)

CLS (Cumulative Layout Shift)

TTI (Time to Interactive)