Tools & Wizards About Us
potloc.com screenshot

Report Summary

  • 21

    Performance

    Renders faster than
    39% of other websites

  • 84

    Accessibility

    Visual factors better than
    that of 56% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 84

    SEO

    Google-friendlier than
    52% of websites

potloc.com

Potloc | All-in Survey Platform

Page Load Speed

2.5 sec in total

First Response

10 ms

Resources Loaded

1.1 sec

Page Rendered

1.4 sec

potloc.com screenshot

About Website

Click here to check amazing Potloc content for United States. Otherwise, check out these important facts you probably never knew about potloc.com

The all-in survey platform powering the world's best consulting and private equity firms.

Visit potloc.com

Key Findings

We analyzed Potloc.com page load time and found that the first response time was 10 ms and then it took 2.5 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

potloc.com performance score

21

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.9 s

51/100

10%

LCP (Largest Contentful Paint)

Value21.9 s

0/100

25%

SI (Speed Index)

Value8.7 s

16/100

10%

TBT (Total Blocking Time)

Value1,040 ms

26/100

30%

CLS (Cumulative Layout Shift)

Value0.272

45/100

15%

TTI (Time to Interactive)

Value26.4 s

0/100

10%

Network Requests Diagram

potloc.com

10 ms

www.potloc.com

563 ms

auto-blocking.js

74 ms

shift-away.css

66 ms

dist.min.css

65 ms

Our browser made a total of 112 requests to load all elements on the main page. We found that 69% of them (77 requests) were addressed to the original Potloc.com, 21% (23 requests) were made to Unpkg.com and 4% (4 requests) were made to Cdn.jsdelivr.net. The less responsive or slowest element that took the longest time to load (563 ms) belongs to the original domain Potloc.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 286.0 kB (5%)

Content Size

5.3 MB

After Optimization

5.0 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Potloc.com main page is 5.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Images take 4.9 MB which makes up the majority of the site volume.

HTML Optimization

-88%

Potential reduce by 260.5 kB

  • Original 294.8 kB
  • After minification 258.5 kB
  • After compression 34.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 36.3 kB, which is 12% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 260.5 kB or 88% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 4.9 MB
  • After minification 4.9 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Potloc images are well optimized though.

JavaScript Optimization

-10%

Potential reduce by 8.8 kB

  • Original 84.2 kB
  • After minification 84.2 kB
  • After compression 75.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-95%

Potential reduce by 16.7 kB

  • Original 17.5 kB
  • After minification 896 B
  • After compression 789 B

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Potloc.com needs all CSS files to be minified and compressed as it can save up to 16.7 kB or 95% of the original size.

Requests Breakdown

Number of requests can be reduced by 64 (63%)

Requests Now

101

After Optimization

37

  • Images
  • JavaScript
  • CSS

The browser has sent 101 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Potloc. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 50 to 1 for JavaScripts and from 5 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

potloc.com

potloc.com

10 ms

www.potloc.com

www.potloc.com

563 ms

auto-blocking.js

auto-blocking.js

74 ms

shift-away.css

shift-away.css

66 ms

dist.min.css

dist.min.css

65 ms

index.min.css

index.min.css

60 ms

module_170901182632_home-nps-tag.min.css

module_170901182632_home-nps-tag.min.css

82 ms

js

js

101 ms

splitting.min.js

splitting.min.js

65 ms

lottie_light.min.js

lottie_light.min.js

57 ms

core@2

core@2

68 ms

embla-carousel.umd.js

embla-carousel.umd.js

52 ms

embla-carousel-auto-scroll.umd.js

embla-carousel-auto-scroll.umd.js

58 ms

embla-carousel-wheel-gestures.umd.js

embla-carousel-wheel-gestures.umd.js

53 ms

tippy.js@6

tippy.js@6

69 ms

motion.umd.min.js

motion.umd.min.js

170 ms

htmx.min.js

htmx.min.js

68 ms

multi-swap.js

multi-swap.js

70 ms

loading-states.js

loading-states.js

70 ms

simpleParallax.min.js

simpleParallax.min.js

174 ms

cdn.min.js

cdn.min.js

176 ms

cdn.min.js

cdn.min.js

177 ms

cdn.min.js

cdn.min.js

71 ms

cdn.min.js

cdn.min.js

78 ms

cdn.min.js

cdn.min.js

76 ms

alpine-store.min.js

alpine-store.min.js

56 ms

popover-group.min.js

popover-group.min.js

58 ms

scroll-to-anchor.min.js

scroll-to-anchor.min.js

161 ms

footer-clock.min.js

footer-clock.min.js

164 ms

testimonial-marquee.min.js

testimonial-marquee.min.js

166 ms

carousel.min.js

carousel.min.js

85 ms

masonry.min.js

masonry.min.js

90 ms

parallax.min.js

parallax.min.js

165 ms

scrollytelling-texts.min.js

scrollytelling-texts.min.js

164 ms

bg-transition.min.js

bg-transition.min.js

166 ms

reveal.min.js

reveal.min.js

167 ms

video-player.min.js

video-player.min.js

173 ms

study-stats.min.js

study-stats.min.js

173 ms

footer.min.js

footer.min.js

171 ms

nps-section.min.js

nps-section.min.js

172 ms

job-positions.min.js

job-positions.min.js

172 ms

data-viz.min.js

data-viz.min.js

173 ms

article-share.min.js

article-share.min.js

201 ms

article-read-time.min.js

article-read-time.min.js

211 ms

article-content.min.js

article-content.min.js

204 ms

scroll-bounds.min.js

scroll-bounds.min.js

204 ms

search-results.min.js

search-results.min.js

201 ms

cdn.js

cdn.js

81 ms

embed.js

embed.js

52 ms

project.js

project.js

196 ms

loader.js

loader.js

66 ms

2851660.js

2851660.js

220 ms

index.js

index.js

280 ms

splitting.css

splitting.css

45 ms

embla-carousel.umd.js

embla-carousel.umd.js

34 ms

splitting.min.js

splitting.min.js

35 ms

shift-away.css

shift-away.css

39 ms

embla-carousel-auto-scroll.umd.js

embla-carousel-auto-scroll.umd.js

107 ms

core@2.11.8

core@2.11.8

98 ms

tippy.js@6.3.7

tippy.js@6.3.7

95 ms

kpmg-future%20of%20luxury-report-cover-square--.png

kpmg-future%20of%20luxury-report-cover-square--.png

162 ms

quote_black_merged_reexported.svg

quote_black_merged_reexported.svg

151 ms

survey_black_merged.svg

survey_black_merged.svg

152 ms

collect_black_merged.svg

collect_black_merged.svg

161 ms

protect_black_merged.svg

protect_black_merged.svg

158 ms

analysis_black_merged.svg

analysis_black_merged.svg

158 ms

potloc-platform-overview-header-menu-cta.jpg

potloc-platform-overview-header-menu-cta.jpg

161 ms

badge.svg

badge.svg

159 ms

view_list.svg

view_list.svg

199 ms

potloc-solutions-industries-header-menu-cta.jpg

potloc-solutions-industries-header-menu-cta.jpg

195 ms

Global%20Consumer%20Behavior%20Survey%202024%20-%20Cover%20image.png

Global%20Consumer%20Behavior%20Survey%202024%20-%20Cover%20image.png

208 ms

suitcase.svg

suitcase.svg

194 ms

draw.svg

draw.svg

196 ms

contract.svg

contract.svg

199 ms

report-whiskey-barrel.jpg

report-whiskey-barrel.jpg

220 ms

tippy-bundle.umd.min.js

tippy-bundle.umd.min.js

24 ms

briefing-healthcare-25-blog-1-1.png

briefing-healthcare-25-blog-1-1.png

199 ms

popper.min.js

popper.min.js

20 ms

The%20Future%20Of%20Research%20Is%20Social-1.png

The%20Future%20Of%20Research%20Is%20Social-1.png

210 ms

Homepage%20Hero%20(2).png

Homepage%20Hero%20(2).png

226 ms

Homepage%20Hero-2-3.png

Homepage%20Hero-2-3.png

195 ms

quote_white_merged_reexported.svg

quote_white_merged_reexported.svg

207 ms

survey_white_merged.svg

survey_white_merged.svg

238 ms

collect_white_merged.svg

collect_white_merged.svg

229 ms

protect_white_merged.svg

protect_white_merged.svg

217 ms

analysis_white_merged.svg

analysis_white_merged.svg

227 ms

nps-score-54.png

nps-score-54.png

240 ms

kickstart-mission.jpg

kickstart-mission.jpg

247 ms

MTL%20Group%20Shot.jpg

MTL%20Group%20Shot.jpg

272 ms

Midjourney%2001.jpg

Midjourney%2001.jpg

261 ms

Midjourney%2002.jpg

Midjourney%2002.jpg

241 ms

Midjourney%2003.jpg

Midjourney%2003.jpg

227 ms

Industries%20Module.png

Industries%20Module.png

253 ms

Christopher%20Brown%20BW-1.jpg

Christopher%20Brown%20BW-1.jpg

254 ms

Arne%20Junker%20BW-2.jpg

Arne%20Junker%20BW-2.jpg

252 ms

Emilie%20Dubuc%20BW-2.jpg

Emilie%20Dubuc%20BW-2.jpg

262 ms

banner.js

banner.js

114 ms

web-interactives-embed.js

web-interactives-embed.js

82 ms

fb.js

fb.js

77 ms

2851660.js

2851660.js

121 ms

Gr%C3%A9goire%20Tondreau%20BW-1.jpg

Gr%C3%A9goire%20Tondreau%20BW-1.jpg

256 ms

Serkan%20Somer%20BW-2.jpg

Serkan%20Somer%20BW-2.jpg

213 ms

Olivier%20Salomon%20BW-1.jpg

Olivier%20Salomon%20BW-1.jpg

202 ms

Liam%20Lynch%20BW-1.jpg

Liam%20Lynch%20BW-1.jpg

198 ms

Anonymous%202-1.jpg

Anonymous%202-1.jpg

227 ms

potloc-kpmg-whiskey-club-paper-report-2024-cover.jpg

potloc-kpmg-whiskey-club-paper-report-2024-cover.jpg

222 ms

kpmg-white.png

kpmg-white.png

221 ms

2024%20-%2007%20Financial%20Services-16.png

2024%20-%2007%20Financial%20Services-16.png

222 ms

roland%20berger%20white%20logo.png

roland%20berger%20white%20logo.png

224 ms

iStock-1217805751.jpg

iStock-1217805751.jpg

258 ms

alixpartners-white.png

alixpartners-white.png

224 ms

Why%20consulting%20firms%20choose%20Potloc.gif

Why%20consulting%20firms%20choose%20Potloc.gif

227 ms

Accessibility Review

potloc.com accessibility score

84

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Image elements do not have [alt] attributes

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Best Practices

potloc.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

potloc.com SEO score

84

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Potloc.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Potloc.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

potloc.com

Open Graph data is detected on the main page of Potloc. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: