Report Summary

  • 81

    Performance

    Renders faster than
    87% of other websites

  • 86

    Accessibility

    Visual factors better than
    that of 62% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    81% of websites

  • 92

    SEO

    Google-friendlier than
    75% of websites

powertomarket.co.uk

Loading...

Page Load Speed

1.8 sec in total

First Response

429 ms

Resources Loaded

1.2 sec

Page Rendered

213 ms

powertomarket.co.uk screenshot

About Website

Click here to check amazing Powertomarket content for United Kingdom. Otherwise, check out these important facts you probably never knew about powertomarket.co.uk

Power to Market is a powerful communications suite that includes bulk SMS, Email and Direct Marketing campaigns stright to your customers. Intuitive and easy to use, its own intergrated database means...

Visit powertomarket.co.uk

Key Findings

We analyzed Powertomarket.co.uk page load time and found that the first response time was 429 ms and then it took 1.4 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 25% of websites can load faster. This domain responded with an error, which can significantly jeopardize Powertomarket.co.uk rating and web reputation

Performance Metrics

powertomarket.co.uk performance score

81

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.2 s

42/100

10%

LCP (Largest Contentful Paint)

Value3.8 s

55/100

25%

SI (Speed Index)

Value3.2 s

91/100

10%

TBT (Total Blocking Time)

Value70 ms

99/100

30%

CLS (Cumulative Layout Shift)

Value0.029

100/100

15%

TTI (Time to Interactive)

Value3.7 s

90/100

10%

Network Requests Diagram

powertomarket.co.uk

429 ms

txd_website.css

324 ms

pngfix.js

163 ms

login_box.jpg

347 ms

p2m_bullet.jpg

160 ms

Our browser made a total of 23 requests to load all elements on the main page. We found that 91% of them (21 requests) were addressed to the original Powertomarket.co.uk, 9% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (471 ms) belongs to the original domain Powertomarket.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 45.0 kB (15%)

Content Size

293.4 kB

After Optimization

248.4 kB

In fact, the total size of Powertomarket.co.uk main page is 293.4 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 15% of websites need less resources to load. Images take 252.4 kB which makes up the majority of the site volume.

HTML Optimization

-66%

Potential reduce by 6.9 kB

  • Original 10.4 kB
  • After minification 9.6 kB
  • After compression 3.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 6.9 kB or 66% of the original size.

Image Optimization

-11%

Potential reduce by 26.9 kB

  • Original 252.4 kB
  • After minification 225.5 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Powertomarket needs image optimization as it can save up to 26.9 kB or 11% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-0%

Potential reduce by 34 B

  • Original 17.2 kB
  • After minification 17.2 kB
  • After compression 17.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-83%

Potential reduce by 11.2 kB

  • Original 13.4 kB
  • After minification 10.3 kB
  • After compression 2.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Powertomarket.co.uk needs all CSS files to be minified and compressed as it can save up to 11.2 kB or 83% of the original size.

Requests Breakdown

We found no issues to fix!

Requests Now

21

After Optimization

21

The browser has sent 21 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Powertomarket. According to our analytics all requests are already optimized.

Accessibility Review

powertomarket.co.uk accessibility score

86

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

Best Practices

powertomarket.co.uk best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

SEO Factors

powertomarket.co.uk SEO score

92

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document doesn't use legible font sizes

Language and Encoding

  • Language Detected

    N/A

  • Language Claimed

    N/A

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Powertomarket.co.uk can be misinterpreted by Google and other search engines. Unfortunately we cannot identify language used on the page (probably there is a mix of languages, too little text or something else) and no language is claimed in <html> or <meta> tags either. Our system also found out that Powertomarket.co.uk main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of Powertomarket. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: