Report Summary

  • 39

    Performance

    Renders faster than
    58% of other websites

  • 94

    Accessibility

    Visual factors better than
    that of 83% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 84

    SEO

    Google-friendlier than
    52% of websites

priceless.com

Mastercard priceless™ | Experiences make life more meaningful.

Page Load Speed

2.2 sec in total

First Response

170 ms

Resources Loaded

975 ms

Page Rendered

1 sec

priceless.com screenshot

About Website

Welcome to priceless.com homepage info - get ready to check Priceless best content for United States right away, or after learning these important things about priceless.com

Exclusive to Mastercard cardholders, priceless.com provides access to unforgettable experiences and everyday value in the cities where you live and travel.

Visit priceless.com

Key Findings

We analyzed Priceless.com page load time and found that the first response time was 170 ms and then it took 2 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 40% of websites can load faster.

Performance Metrics

priceless.com performance score

39

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.9 s

24/100

10%

LCP (Largest Contentful Paint)

Value11.3 s

0/100

25%

SI (Speed Index)

Value7.1 s

31/100

10%

TBT (Total Blocking Time)

Value420 ms

66/100

30%

CLS (Cumulative Layout Shift)

Value0.146

77/100

15%

TTI (Time to Interactive)

Value11.3 s

19/100

10%

Network Requests Diagram

www.priceless.com

170 ms

otSDKStub.js

51 ms

launch-EN6060853e90c64641977caeb8933ac1c7.min.js

32 ms

slippry.min.css

109 ms

bootstrap-grid.min.css

193 ms

Our browser made a total of 57 requests to load all elements on the main page. We found that 2% of them (1 request) were addressed to the original Priceless.com, 86% (49 requests) were made to D5xydlzdo08s0.cloudfront.net and 5% (3 requests) were made to Cdn.cookielaw.org. The less responsive or slowest element that took the longest time to load (579 ms) relates to the external source D5xydlzdo08s0.cloudfront.net.

Page Optimization Overview & Recommendations

Page size can be reduced by 439.7 kB (29%)

Content Size

1.5 MB

After Optimization

1.1 MB

In fact, the total size of Priceless.com main page is 1.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 40% of websites need less resources to load. Images take 519.5 kB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 395.5 kB

  • Original 476.7 kB
  • After minification 431.4 kB
  • After compression 81.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 395.5 kB or 83% of the original size.

Image Optimization

-3%

Potential reduce by 16.3 kB

  • Original 519.5 kB
  • After minification 503.2 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Priceless images are well optimized though.

JavaScript Optimization

-3%

Potential reduce by 10.7 kB

  • Original 425.5 kB
  • After minification 425.5 kB
  • After compression 414.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-20%

Potential reduce by 17.2 kB

  • Original 84.5 kB
  • After minification 84.5 kB
  • After compression 67.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Priceless.com needs all CSS files to be minified and compressed as it can save up to 17.2 kB or 20% of the original size.

Requests Breakdown

Number of requests can be reduced by 26 (50%)

Requests Now

52

After Optimization

26

The browser has sent 52 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Priceless. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 16 to 1 for JavaScripts and from 6 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

priceless.com accessibility score

94

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

Best Practices

priceless.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Requests the geolocation permission on page load

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

priceless.com SEO score

84

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Priceless.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Priceless.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Priceless. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: