Access prudential.co.uk. Home

name

value

score

weighting

FCP (First Contentful Paint)

Value5.0 s

10/100

10%

LCP (Largest Contentful Paint)

Value12.5 s

0/100

25%

SI (Speed Index)

Value8.6 s

17/100

10%

TBT (Total Blocking Time)

Value1,600 ms

12/100

30%

CLS (Cumulative Layout Shift)

Value0.797

5/100

15%

TTI (Time to Interactive)

Value26.8 s

0/100

10%

prudential.co.uk

222 ms

www.prudential.co.uk

401 ms

www.prudentialplc.com

1043 ms

invd-cm-theme.css

70 ms

jquery.min.js

36 ms

Our browser made a total of 80 requests to load all elements on the main page. We found that 3% of them (2 requests) were addressed to the original Prudential.co.uk, 64% (51 requests) were made to Prudentialplc.com and 11% (9 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (2.3 sec) relates to the external source Prudentialplc.com.

Content Size

2.6 MB

After Optimization

1.7 MB

In fact, the total size of Prudential.co.uk main page is 2.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Images take 1.4 MB which makes up the majority of the site volume.

HTML Optimization

-90%

Potential reduce by 319.1 kB

Original 352.7 kB
After minification 243.1 kB
After compression 33.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 109.6 kB, which is 31% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 319.1 kB or 90% of the original size.

Image Optimization

-0%

Potential reduce by 1.1 kB

Original 1.4 MB
After minification 1.4 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Prudential images are well optimized though.

JavaScript Optimization

-69%

Potential reduce by 559.4 kB

Original 808.8 kB
After minification 808.8 kB
After compression 249.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 559.4 kB or 69% of the original size.

CSS Optimization

-7%

Potential reduce by 243 B

Original 3.5 kB
After minification 3.5 kB
After compression 3.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Prudential.co.uk has all CSS files already compressed.

Requests Now

After Optimization

The browser has sent 64 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Prudential. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 16 to 1 for JavaScripts and from 10 to 1 for CSS and as a result speed up the page load time.

Accessibility Issues

These are opportunities to improve the legibility of your content.

High

Background and foreground colors do not have a sufficient contrast ratio.

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

High

Links do not have a discernible name

These items highlight common accessibility best practices.

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Areas of Improvement

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

High

Serves images with low resolution

Low

Detected JavaScript libraries

High

Page has valid source maps

Search Engine Optimization Advices

Format your HTML in a way that enables crawlers to better understand your app’s content.

High

Links do not have descriptive text

To appear in search results, crawlers need access to your app.

High

Links are not crawlable

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

High

Document uses legible font sizes

Language and Encoding

Language Detected

EN
Language Claimed

EN
Encoding

UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Prudential.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Prudential.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

prudential.co.uk

Open Graph description is not detected on the main page of Prudential. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks:

Report Summary

Performance

Accessibility

Best Practices

SEO

Home – Prudential plc

Page Load Speed

First Response

Resources Loaded

Page Rendered

About Website

Key Findings

Performance Metrics

Measured Metrics

FCP (First Contentful Paint)

LCP (Largest Contentful Paint)

SI (Speed Index)

TBT (Total Blocking Time)

CLS (Cumulative Layout Shift)

TTI (Time to Interactive)

Network Requests Diagram

prudential.co.uk

www.prudential.co.uk

www.prudentialplc.com

invd-cm-theme.css

jquery.min.js

Page Optimization Overview & Recommendations

Content Size

After Optimization

HTML Optimization

Image Optimization

JavaScript Optimization

CSS Optimization

Requests Breakdown

Requests Now

After Optimization

Network Requests Diagram

prudential.co.uk

www.prudential.co.uk

www.prudentialplc.com

invd-cm-theme.css

jquery.min.js

fonts-icons-new1.css

navigation.css

ResourceHandlermergeall.css

slick.css

css

css

iframeResizer.min.js

cas-tool-helper.min.js

custom-scrollbar.js

history.js

ResourceHandlermerge.js

accessible-slick.js

invd-cm-plugin.min.js

invd-cm-config-en.js

_Incapsula_Resource

ResourceHandlermergeprint.css

Ticker2_black.aspx

Ticker.aspx

updated-logo.png

icon-speech-bubble

earth-icon

about-us-new.jpg

investors-nav-thumbnail-306x432.jpg

ar2022-cover-for-nav-464x416.jpg

esg-report-for-nav-464x416.jpg

prudence-foundation-nav-signpost.jpg

career-signpost.jpg

customer-signpost.png

home-banner-30-08-2023.jpg

home-banner-30-08-2023.jpg

www.prudentialplc.com

2023-fyr-thumb.jpg

arrow-right.svg

resilient-asia-operating-profit.jpg

prudential-sustainability-edit-752x422.jpg

our-purpose-module.jpg

business-strategy-still.jpg

bop-chapter-1-quiny-louis.jpg